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strategies.
ABOUT OUR COLUMBUS DIGITAL MARKETING AGENCY Today, we are a team of 30+ digital marketing specialists with experts in strategy, SEO, paid media, web design & development, conversion optimization, analytics, and content development. Adept has been named Central Ohio Top 10 Agency, according to Columbus Business First, and our growth over the years has earned us a place on The Agency PostOUR CLIENTS
We Are Ohio’s Growth Partner. While some agencies specialize in a certain industry, a marketing channel, or a particular digital tactic— we specialize in growth. Internalizing each business and its goals, we build collaborative relationships with our clients around data-driven marketing that delivers measurable results.JOIN OUR TEAM
At Adept, we’re looking for pragmatic thinkers, innovators, and specialists in their own craft. Devoted learners and honest constructive critics. Storytellers, strategists, and client advocates. Mean ping-pong players. And those who know relationships are just as important as results. COLUMBUS WEBSITE DESIGN AND DEVELOPMENT COMPANY We design custom websites & apps for businesses who want growth. While the decision to build a new website may be simple, bringing it to life requires strategy and rigor. So before we design, we become students of your business. We identify the needs, drivers, and behaviors of your customers. We dig deep into business data and digital analytics.GROWTH PARTNERS
Justin Spring Partner. In addition to co-founding Adept Marketing, Justin has consulted with dozens of start-ups and hundreds of growth stage companies over his 15-year career. His test, measure and refine approach to product development and customer acquisition has propelled Adept’s success asDANIELLE WALTON
Danielle Walton. Danielle is a visionary marketing leader with the energy of a kindergarten classroom. She co-founded Adept Marketing in 2008 and has nurtured it to become one of the fastest-growing, highly respected digital marketing agencies in Columbus. As a marketing strategist and published expert, she champions profitable marketing NEW PATIENT ACQUISITION AND THE ROI OF DIGITAL MARKETING As you can see the lifetime value of your new patient ($850) is less than the cost to acquire the patient. Based on the lifetime value of your patients, those 8 patients will bring $6,800 into your business. Subtract your original spend. That gives you $5,300 in income. Divide that by $1,500 to find your ROI. UPRIGHT | A TRUST-FOCUSED PUBLIC RELATIONS FIRM Upright is the industry’s first public relations agency dedicated to maximizing the currency of the next decade: trust. We developed a proprietary mix of traditional public relations, digital public relations and digital marketing channels to create the world’s onlytrust-focused PR
HOW TO BUCKET KEYWORDS INTO INTENT GROUPS Include / Exclude – Add in keywords you know are irrelevant or should be included based on your research. Exclude is especially nice for competitor brand names. Filters – Use word count, volume, keyword difficulty, CPC, competitor, and SERP features to quickly narrow down your list. Sort – Change how the modifier list is sortedby number
DIGITAL MARKETING AGENCY COLUMBUS OHIO Adept is a full-service digital marketing firm in Columbus Ohio. Our goal is to be a catalyst of growth by using results-oriented marketingstrategies.
ABOUT OUR COLUMBUS DIGITAL MARKETING AGENCY Today, we are a team of 30+ digital marketing specialists with experts in strategy, SEO, paid media, web design & development, conversion optimization, analytics, and content development. Adept has been named Central Ohio Top 10 Agency, according to Columbus Business First, and our growth over the years has earned us a place on The Agency PostOUR CLIENTS
We Are Ohio’s Growth Partner. While some agencies specialize in a certain industry, a marketing channel, or a particular digital tactic— we specialize in growth. Internalizing each business and its goals, we build collaborative relationships with our clients around data-driven marketing that delivers measurable results.JOIN OUR TEAM
At Adept, we’re looking for pragmatic thinkers, innovators, and specialists in their own craft. Devoted learners and honest constructive critics. Storytellers, strategists, and client advocates. Mean ping-pong players. And those who know relationships are just as important as results. COLUMBUS WEBSITE DESIGN AND DEVELOPMENT COMPANY We design custom websites & apps for businesses who want growth. While the decision to build a new website may be simple, bringing it to life requires strategy and rigor. So before we design, we become students of your business. We identify the needs, drivers, and behaviors of your customers. We dig deep into business data and digital analytics.GROWTH PARTNERS
Justin Spring Partner. In addition to co-founding Adept Marketing, Justin has consulted with dozens of start-ups and hundreds of growth stage companies over his 15-year career. His test, measure and refine approach to product development and customer acquisition has propelled Adept’s success asDANIELLE WALTON
Danielle Walton. Danielle is a visionary marketing leader with the energy of a kindergarten classroom. She co-founded Adept Marketing in 2008 and has nurtured it to become one of the fastest-growing, highly respected digital marketing agencies in Columbus. As a marketing strategist and published expert, she champions profitable marketing NEW PATIENT ACQUISITION AND THE ROI OF DIGITAL MARKETING As you can see the lifetime value of your new patient ($850) is less than the cost to acquire the patient. Based on the lifetime value of your patients, those 8 patients will bring $6,800 into your business. Subtract your original spend. That gives you $5,300 in income. Divide that by $1,500 to find your ROI. UPRIGHT | A TRUST-FOCUSED PUBLIC RELATIONS FIRM Upright is the industry’s first public relations agency dedicated to maximizing the currency of the next decade: trust. We developed a proprietary mix of traditional public relations, digital public relations and digital marketing channels to create the world’s onlytrust-focused PR
HOW TO BUCKET KEYWORDS INTO INTENT GROUPS Include / Exclude – Add in keywords you know are irrelevant or should be included based on your research. Exclude is especially nice for competitor brand names. Filters – Use word count, volume, keyword difficulty, CPC, competitor, and SERP features to quickly narrow down your list. Sort – Change how the modifier list is sortedby number
OUR CLIENTS
We Are Ohio’s Growth Partner. While some agencies specialize in a certain industry, a marketing channel, or a particular digital tactic— we specialize in growth. Internalizing each business and its goals, we build collaborative relationships with our clients around data-driven marketing that delivers measurable results. OUR DIGITAL MARKETING PROCESS Experience tells us that sustainable business progress grows from two things: a vision for the future and the tactics to make it a reality. At Adept, we’ll work with your data to build a fully customized growth path along with the digital marketing mix to fulfill it. Together, they work like an engine—informed by data—to drive yourgrowth.
GROWTH PARTNERS
Justin Spring Partner. In addition to co-founding Adept Marketing, Justin has consulted with dozens of start-ups and hundreds of growth stage companies over his 15-year career. His test, measure and refine approach to product development and customer acquisition has propelled Adept’s success as B2B ECOMMERCE AGENCY COLUMBUS OHIO Within four years, we took one client from offline-only selling to online sales of nearly $3 million. For over 10 years we’ve been helping traditional B2B businesses transition to digital. As a B2B ecommerce agency, we’ll help you identify market opportunity, increase product awareness, and generate revenue from online sales. OUR TEAM | UPRIGHT: TRUST-CENTERED PUBLIC RELATIONS break. Trust. is how to break. through. More than a decade ago, the founders of Upright started Adept Marketing to improve the way digital marketing supports real business growth. Now the team is disrupting the public relations industry by focusing on the greatest opportunity for business growth—trust. Upright lifts brands to the trust they HOW TO DO SEO KEYWORD MAPPING: THE RIGHT WAY Segment the target search queries and figure out what content and pages (new or existing) would best match those search query segments to maximize the value of SEO traffic for your site. When you’re doing it right, there’s generally 4 main steps involved: Non-SEO research. Map the current site. HOW TO BUCKET KEYWORDS INTO INTENT GROUPS Include / Exclude – Add in keywords you know are irrelevant or should be included based on your research. Exclude is especially nice for competitor brand names. Filters – Use word count, volume, keyword difficulty, CPC, competitor, and SERP features to quickly narrow down your list. Sort – Change how the modifier list is sortedby number
10 EXCEL FUNCTIONS YOU NEED TO KNOW FOR DATA ANALYSIS 4. Filter & Sort. Filter and sort are fairly common Excel features, but I wanted to include these and talk about how to use them to prioritize SEO tasks. Sometimes SEO can become overwhelming, and data needs to be paired down in order to prioritize. Filter and sort arehelpful with these.
HOW TO QUICKLY CREATE AN ADWORDS CAMPAIGN USING MICROSOFT How to Quickly Create an AdWords Campaign Using Microsoft Excel and AdWords Editor While the AdWords web interface may be easy to use in a lot of ways, it is not the fastest or most efficient tool to use when creating large-scale campaigns. 10 QUESTIONS TO ASK ABOUT YOUR CONVERSION PROCESS The majority of visitors who come to your site are not ready to buy, and friction in your conversion process may be costing you business. Ask these questions to help your visitors take the next step toward becoming a customer. DIGITAL MARKETING AGENCY COLUMBUS OHIO Adept is a full-service digital marketing firm in Columbus Ohio. Our goal is to be a catalyst of growth by using results-oriented marketingstrategies.
ABOUT OUR COLUMBUS DIGITAL MARKETING AGENCY Today, we are a team of 30+ digital marketing specialists with experts in strategy, SEO, paid media, web design & development, conversion optimization, analytics, and content development. Adept has been named Central Ohio Top 10 Agency, according to Columbus Business First, and our growth over the years has earned us a place on The Agency PostOUR CLIENTS
We Are Ohio’s Growth Partner. While some agencies specialize in a certain industry, a marketing channel, or a particular digital tactic— we specialize in growth. Internalizing each business and its goals, we build collaborative relationships with our clients around data-driven marketing that delivers measurable results.JOIN OUR TEAM
At Adept, we’re looking for pragmatic thinkers, innovators, and specialists in their own craft. Devoted learners and honest constructive critics. Storytellers, strategists, and client advocates. Mean ping-pong players. And those who know relationships are just as important as results. COLUMBUS WEBSITE DESIGN AND DEVELOPMENT COMPANY We design custom websites & apps for businesses who want growth. While the decision to build a new website may be simple, bringing it to life requires strategy and rigor. So before we design, we become students of your business. We identify the needs, drivers, and behaviors of your customers. We dig deep into business data and digital analytics.GROWTH PARTNERS
Justin Spring Partner. In addition to co-founding Adept Marketing, Justin has consulted with dozens of start-ups and hundreds of growth stage companies over his 15-year career. His test, measure and refine approach to product development and customer acquisition has propelled Adept’s success as NEW PATIENT ACQUISITION AND THE ROI OF DIGITAL MARKETING As you can see the lifetime value of your new patient ($850) is less than the cost to acquire the patient. Based on the lifetime value of your patients, those 8 patients will bring $6,800 into your business. Subtract your original spend. That gives you $5,300 in income. Divide that by $1,500 to find your ROI.DANIELLE WALTON
Danielle Walton. Danielle is a visionary marketing leader with the energy of a kindergarten classroom. She co-founded Adept Marketing in 2008 and has nurtured it to become one of the fastest-growing, highly respected digital marketing agencies in Columbus. As a marketing strategist and published expert, she champions profitable marketing UPRIGHT | A TRUST-FOCUSED PUBLIC RELATIONS FIRM Upright is the industry’s first public relations agency dedicated to maximizing the currency of the next decade: trust. We developed a proprietary mix of traditional public relations, digital public relations and digital marketing channels to create the world’s onlytrust-focused PR
HOW TO BUCKET KEYWORDS INTO INTENT GROUPS Include / Exclude – Add in keywords you know are irrelevant or should be included based on your research. Exclude is especially nice for competitor brand names. Filters – Use word count, volume, keyword difficulty, CPC, competitor, and SERP features to quickly narrow down your list. Sort – Change how the modifier list is sortedby number
DIGITAL MARKETING AGENCY COLUMBUS OHIO Adept is a full-service digital marketing firm in Columbus Ohio. Our goal is to be a catalyst of growth by using results-oriented marketingstrategies.
ABOUT OUR COLUMBUS DIGITAL MARKETING AGENCY Today, we are a team of 30+ digital marketing specialists with experts in strategy, SEO, paid media, web design & development, conversion optimization, analytics, and content development. Adept has been named Central Ohio Top 10 Agency, according to Columbus Business First, and our growth over the years has earned us a place on The Agency PostOUR CLIENTS
We Are Ohio’s Growth Partner. While some agencies specialize in a certain industry, a marketing channel, or a particular digital tactic— we specialize in growth. Internalizing each business and its goals, we build collaborative relationships with our clients around data-driven marketing that delivers measurable results.JOIN OUR TEAM
At Adept, we’re looking for pragmatic thinkers, innovators, and specialists in their own craft. Devoted learners and honest constructive critics. Storytellers, strategists, and client advocates. Mean ping-pong players. And those who know relationships are just as important as results. COLUMBUS WEBSITE DESIGN AND DEVELOPMENT COMPANY We design custom websites & apps for businesses who want growth. While the decision to build a new website may be simple, bringing it to life requires strategy and rigor. So before we design, we become students of your business. We identify the needs, drivers, and behaviors of your customers. We dig deep into business data and digital analytics.GROWTH PARTNERS
Justin Spring Partner. In addition to co-founding Adept Marketing, Justin has consulted with dozens of start-ups and hundreds of growth stage companies over his 15-year career. His test, measure and refine approach to product development and customer acquisition has propelled Adept’s success as NEW PATIENT ACQUISITION AND THE ROI OF DIGITAL MARKETING As you can see the lifetime value of your new patient ($850) is less than the cost to acquire the patient. Based on the lifetime value of your patients, those 8 patients will bring $6,800 into your business. Subtract your original spend. That gives you $5,300 in income. Divide that by $1,500 to find your ROI.DANIELLE WALTON
Danielle Walton. Danielle is a visionary marketing leader with the energy of a kindergarten classroom. She co-founded Adept Marketing in 2008 and has nurtured it to become one of the fastest-growing, highly respected digital marketing agencies in Columbus. As a marketing strategist and published expert, she champions profitable marketing UPRIGHT | A TRUST-FOCUSED PUBLIC RELATIONS FIRM Upright is the industry’s first public relations agency dedicated to maximizing the currency of the next decade: trust. We developed a proprietary mix of traditional public relations, digital public relations and digital marketing channels to create the world’s onlytrust-focused PR
HOW TO BUCKET KEYWORDS INTO INTENT GROUPS Include / Exclude – Add in keywords you know are irrelevant or should be included based on your research. Exclude is especially nice for competitor brand names. Filters – Use word count, volume, keyword difficulty, CPC, competitor, and SERP features to quickly narrow down your list. Sort – Change how the modifier list is sortedby number
OUR CLIENTS
While some agencies specialize in a certain industry, a marketing channel, or a particular digital tactic—we specialize in growth.Internalizing each business and its goals, we build collaborative relationships with our clients around data-driven marketing that delivers measurable results. OUR DIGITAL MARKETING PROCESS Experience tells us that sustainable business progress grows from two things: a vision for the future and the tactics to make it a reality. At Adept, we’ll work with your data to build a fully customized growth path along with the digital marketing mix to fulfill it. Together, they work like an engine—informed by data—to drive yourgrowth.
GROWTH PARTNERS
Justin Spring Partner. In addition to co-founding Adept Marketing, Justin has consulted with dozens of start-ups and hundreds of growth stage companies over his 15-year career. His test, measure and refine approach to product development and customer acquisition has propelled Adept’s success as COLUMBUS WEBSITE DESIGN AND DEVELOPMENT COMPANY Hallmark Dining Services partners with Higher Education campuses to deliver high-quality food service and dining facility management. To support a fast-growing portfolio of clients, Hallmark needed a web solution that allowed them to easily spin up completely new websites for new partner universities, update the design to match university branding, and provide students, faculty and parents CONSUMER MARKETING SERVICES After Adept redesigned the website, this real estate management company saw a 76% increase in apartment showings booked through the website. Over our 10-year relationship, we’ve helped this client grow from 1 to 7 locations. Within a year of one location opening, SEO leads grew 50% and paid marketing leads grew 70%. B2B ECOMMERCE AGENCY COLUMBUS OHIO Within four years, we took one client from offline-only selling to online sales of nearly $3 million. For over 10 years we’ve been helping traditional B2B businesses transition to digital. As a B2B ecommerce agency, we’ll help you identify market opportunity, increase product awareness, and generate revenue from online sales. HOW TO DO SEO KEYWORD MAPPING: THE RIGHT WAY Segment the target search queries and figure out what content and pages (new or existing) would best match those search query segments to maximize the value of SEO traffic for your site. When you’re doing it right, there’s generally 4 main steps involved: Non-SEO research. Map the current site. HOW TO QUICKLY CREATE AN ADWORDS CAMPAIGN USING MICROSOFT How to Quickly Create an AdWords Campaign Using Microsoft Excel and AdWords Editor While the AdWords web interface may be easy to use in a lot of ways, it is not the fastest or most efficient tool to use when creating large-scale campaigns.ABOUT UPRIGHT
About. Upright is the first public relations agency dedicated to maximizing trust: the currency of the next decade. Trust impacts the entire consumer journey. We strategically target each stage through a proprietary mix of traditional public relations, digital public relations and digital marketing channels, lifting upright brands tothe trust
10 QUESTIONS TO ASK ABOUT YOUR CONVERSION PROCESS The majority of visitors who come to your site are not ready to buy, and friction in your conversion process may be costing you business. Ask these questions to help your visitors take the next step toward becoming a customer. DIGITAL MARKETING AGENCY COLUMBUS OHIO Adept is a full-service digital marketing firm in Columbus Ohio. Our goal is to be a catalyst of growth by using results-oriented marketingstrategies.
ABOUT OUR COLUMBUS DIGITAL MARKETING AGENCY Today, we are a team of 30+ digital marketing specialists with experts in strategy, SEO, paid media, web design & development, conversion optimization, analytics, and content development. Adept has been named Central Ohio Top 10 Agency, according to Columbus Business First, and our growth over the years has earned us a place on The Agency Post OUR DIGITAL MARKETING PROCESS Experience tells us that sustainable business progress grows from two things: a vision for the future and the tactics to make it a reality. At Adept, we’ll work with your data to build a fully customized growth path along with the digital marketing mix to fulfill it. Together, they work like an engine—informed by data—to drive yourgrowth.
OUR CLIENTS
We Are Ohio’s Growth Partner. While some agencies specialize in a certain industry, a marketing channel, or a particular digital tactic— we specialize in growth. Internalizing each business and its goals, we build collaborative relationships with our clients around data-driven marketing that delivers measurable results.JOIN OUR TEAM
At Adept, we’re looking for pragmatic thinkers, innovators, and specialists in their own craft. Devoted learners and honest constructive critics. Storytellers, strategists, and client advocates. Mean ping-pong players. And those who know relationships are just as important as results. B2B ECOMMERCE AGENCY COLUMBUS OHIO Within four years, we took one client from offline-only selling to online sales of nearly $3 million. For over 10 years we’ve been helping traditional B2B businesses transition to digital. As a B2B ecommerce agency, we’ll help you identify market opportunity,increase product
UPRIGHT | A TRUST-FOCUSED PUBLIC RELATIONS FIRM Upright is the industry’s first public relations agency dedicated to maximizing the currency of the next decade: trust. We developed a proprietary mix of traditional public relations, digital public relations and digital marketing channels to create the world’s onlytrust-focused PR
NEW PATIENT ACQUISITION AND THE ROI OF DIGITAL MARKETINGPATIENT ACQUISITION MARKETINGPATIENT ACQUISITION COSTPATIENT STANDARDS OF CAREPATIENT ACQUISITION MEANDIGITAL PATIENT BOARDDIGITAL PATIENTEDUCATION
As you can see the lifetime value of your new patient ($850) is less than the cost to acquire the patient. Based on the lifetime value of your patients, those 8 patients will bring $6,800 into your business. Subtract your original spend. That gives you $5,300 in income. Divide that by $1,500 to find your ROI. HOW TO DO SEO KEYWORD MAPPING: THE RIGHT WAYSEE MORE ON BLOG.ADEPTMARKETING.COMHOW TO DO KEYWORD MAPPINGKEYWORD MAPPING TOOLGOOGLE MAPS SEOLOCAL SEO STRATEGYSEO COMPANIES NEAR METOP SEOCOMPANIES
HOW TO BUCKET KEYWORDS INTO INTENT GROUPS Include / Exclude – Add in keywords you know are irrelevant or should be included based on your research. Exclude is especially nice for competitor brand names. Filters – Use word count, volume, keyword difficulty, CPC, competitor, and SERP features to quickly narrow down your list. Sort – Change how the modifier list is sortedby number
DIGITAL MARKETING AGENCY COLUMBUS OHIO Adept is a full-service digital marketing firm in Columbus Ohio. Our goal is to be a catalyst of growth by using results-oriented marketingstrategies.
ABOUT OUR COLUMBUS DIGITAL MARKETING AGENCY Today, we are a team of 30+ digital marketing specialists with experts in strategy, SEO, paid media, web design & development, conversion optimization, analytics, and content development. Adept has been named Central Ohio Top 10 Agency, according to Columbus Business First, and our growth over the years has earned us a place on The Agency Post OUR DIGITAL MARKETING PROCESS Experience tells us that sustainable business progress grows from two things: a vision for the future and the tactics to make it a reality. At Adept, we’ll work with your data to build a fully customized growth path along with the digital marketing mix to fulfill it. Together, they work like an engine—informed by data—to drive yourgrowth.
OUR CLIENTS
We Are Ohio’s Growth Partner. While some agencies specialize in a certain industry, a marketing channel, or a particular digital tactic— we specialize in growth. Internalizing each business and its goals, we build collaborative relationships with our clients around data-driven marketing that delivers measurable results.JOIN OUR TEAM
At Adept, we’re looking for pragmatic thinkers, innovators, and specialists in their own craft. Devoted learners and honest constructive critics. Storytellers, strategists, and client advocates. Mean ping-pong players. And those who know relationships are just as important as results. B2B ECOMMERCE AGENCY COLUMBUS OHIO Within four years, we took one client from offline-only selling to online sales of nearly $3 million. For over 10 years we’ve been helping traditional B2B businesses transition to digital. As a B2B ecommerce agency, we’ll help you identify market opportunity,increase product
UPRIGHT | A TRUST-FOCUSED PUBLIC RELATIONS FIRM Upright is the industry’s first public relations agency dedicated to maximizing the currency of the next decade: trust. We developed a proprietary mix of traditional public relations, digital public relations and digital marketing channels to create the world’s onlytrust-focused PR
NEW PATIENT ACQUISITION AND THE ROI OF DIGITAL MARKETINGPATIENT ACQUISITION MARKETINGPATIENT ACQUISITION COSTPATIENT STANDARDS OF CAREPATIENT ACQUISITION MEANDIGITAL PATIENT BOARDDIGITAL PATIENTEDUCATION
As you can see the lifetime value of your new patient ($850) is less than the cost to acquire the patient. Based on the lifetime value of your patients, those 8 patients will bring $6,800 into your business. Subtract your original spend. That gives you $5,300 in income. Divide that by $1,500 to find your ROI. HOW TO DO SEO KEYWORD MAPPING: THE RIGHT WAYSEE MORE ON BLOG.ADEPTMARKETING.COMHOW TO DO KEYWORD MAPPINGKEYWORD MAPPING TOOLGOOGLE MAPS SEOLOCAL SEO STRATEGYSEO COMPANIES NEAR METOP SEOCOMPANIES
HOW TO BUCKET KEYWORDS INTO INTENT GROUPS Include / Exclude – Add in keywords you know are irrelevant or should be included based on your research. Exclude is especially nice for competitor brand names. Filters – Use word count, volume, keyword difficulty, CPC, competitor, and SERP features to quickly narrow down your list. Sort – Change how the modifier list is sortedby number
OUR DIGITAL MARKETING PROCESS Experience tells us that sustainable business progress grows from two things: a vision for the future and the tactics to make it a reality. At Adept, we’ll work with your data to build a fully customized growth path along with the digital marketing mix to fulfill it. Together, they work like an engine—informed by data—to drive yourgrowth.
DIGITAL MARKETING SERVICES COLUMBUS OHIO Website Design, Development, and Interactive Services. Web & Interactive Solutions Strategy & Scoping. Website Design, Responsive Development & Roadmapping. End-to-end E-Commerce Solutions Delivery. UX Design. App Development. Conversion Optimization, A/B testing, and Growth-driven Design. In-store Interactive Experiences. CONTACT ADEPT MARKETING 555 Edgar Waldo Way Suite 401 Columbus, OH 43215 614.360.3132 NONPROFIT MARKETING AGENCY Our global nonprofit client reduced the cost of acquiring sponsors by 50% with digital marketing. Throughout our 10-year history as a nonprofit marketing agency, we’ve worked with nonprofits to create outsized results like these with lean budgets. Our holistic approach to digital marketing can attract new donors, increase recurringdonations
COLUMBUS WEBSITE DESIGN AND DEVELOPMENT COMPANY Hallmark Dining Services partners with Higher Education campuses to deliver high-quality food service and dining facility management. To support a fast-growing portfolio of clients, Hallmark needed a web solution that allowed them to easily spin up completely new websites for new partner universities, update the design to match university branding, and provide students, faculty and parents B2B ECOMMERCE AGENCY COLUMBUS OHIO Within four years, we took one client from offline-only selling to online sales of nearly $3 million. For over 10 years we’ve been helping traditional B2B businesses transition to digital. As a B2B ecommerce agency, we’ll help you identify market opportunity, increase product awareness, and generate revenue from online sales. NEW PATIENT ACQUISITION AND THE ROI OF DIGITAL MARKETING As you can see the lifetime value of your new patient ($850) is less than the cost to acquire the patient. Based on the lifetime value of your patients, those 8 patients will bring $6,800 into your business. Subtract your original spend. That gives you $5,300 in income. Divide that by $1,500 to find your ROI. ADEPT MARKETING BLOG Columbus 555 Edgar Waldo Way Suite 401 Columbus, OH 43215 Cleveland 812 Huron Road Suite 310 Cleveland, OH 44115NANCY CLOUTIER
Nancy Cloutier. Executive Vice President, Growth & Strategy. As Executive Vice President of Client Experience at Adept Marketing, Nancy focuses on catalyzing growth, both for Adept and the clients we serve. Nancy is also responsible for overseeing business developmentand marketing.
OUR NEW OFFICE: DESIGNED BY DATA Our New Office: Designed By Data. When it came time to move to a new office, Adept needed to design the new space. So we did what we do best: collected and analyzed data.MENU Contact Us
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Sourcing Manager
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"Going with Adept was the best decision we have made from a marketingstandpoint."
Morgan Hughes
Sourcing Manager __Watch Video "They really wanted to get to know our business so they could betterserve our needs."
Tom Bohls
President
__Watch Video
"They really wanted to get to know our business so they could betterserve our needs."
Tom Bohls
President __Watch Video AN OPEN LETTER TO CENTRAL OHIO BUSINESS LEADERS Dear Businessperson, WE THINK IT'S TIME TO ADMIT THAT IT’S BROKEN. THE MARKETING AGENCY-CLIENT RELATIONSHIP IS BLATANTLY UNFAIR AND WE’RE CONCERNED NOBODY'S TALKING ABOUT IT. Successful relationships require a shared interest in the desired outcome. However, in most cases, agencies get paid regardless of theoutcome.
Can CPAs give bad tax advice without consequences? How about attorneys? Why should marketing agencies get a free pass when they getit wrong?
WE BELIEVE IT’S TIME FOR REAL ACCOUNTABILITY THROUGH GUARANTEEDRESULTS.
When agencies guarantee their work, important things happen: * Conversations shift from selling services to evaluating the probability of success * With the focus on success, agencies naturally set realistic expectations that enable clients to make informed decisions * With more information, clients are less likely to invest in doomedmarketing plans
If marketing agencies will guarantee their work, businesses will finally find the expertise they need and could trust that the experts will advise them both when to spend their money and when not to spendat all.
If you've only talked to agencies who are unwilling to assume some of your risk, maybe it's time to talk to Adept. Together, we can explore how digital marketing might impact your business and decide if it'sworth the risk.
_Justin & Danielle_
Founders
LIKE YOU, THESE CLIENTS CAME TO US WITH PRODUCTS OR SERVICES, CUSTOMERS AND A NEED TO GROW. Read about their success.*
GPS Tracking Software HOW CONVERSION OPTIMIZATION GENERATED AN ADDITIONAL $3 MILLION INREVENUE
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*
Real Estate Management HOW A WEBSITE REDESIGN SIGNIFICANTLY INCREASED APARTMENT SHOWINGS ANDLEASES
Get Details
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Industrial Distribution & Repair HOW A HOLISTIC DIGITAL MARKETING STRATEGY INCREASED ONLINE VISIBILITYBY 430%
Get Details
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Auto Parts Retailer
HOW A FULL-FUNNEL DIGITAL STRATEGY DROVE A 6% INCREASE IN REVENUE FOR A MULTI-MILLION DOLLAR ECOMMERCE RETAILERGet Details
*
Skin Care Provider
HOW UNDERSTANDING THE PATIENT JOURNEY INCREASED ONLINE CONVERSION BY40%
Get Details
*
Check out the latest dataOnline Retailer
HOW AN INTEGRATED STRATEGY QUADRUPLED E-COMMERCE REVENUEGet Details
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Check out the latest data Industrial Manufacturer HOW INTEGRATED SEO AND PPC INCREASED SALES 48% WITH A 223% ROIGet Details
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Healthcare Network
HOW A SEGMENTED PAID STRATEGY EXCEEDED CAMPAIGN GOALS BY 147%Get Details
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Research Institute
HOW STRATEGIC TARGETING RECRUITED JOB APPLICANTS AT A 50% REDUCED COSTPER ACQUISITION
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Pet Boarding Center
HOW A DIGITAL CUSTOMER ACQUISITION STRATEGY CONTINUES TO SUPPORTBUSINESS EXPANSION
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HOW A BLOG REDESIGN INCREASED SITE TRAFFIC 38%Get Details
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Healthcare Analytics HOW FULL-FUNNEL, INBOUND LEAD GENERATION DELIVERED $12M IN PROPOSALOPPORTUNITIES
Get Details
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Top 15 Global Non-Profit HOW PPC REDUCED COST-PER-SPONSOR ACQUISITION 50%Get Details
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Mobility Products Franchise Organization HOW A DIGITAL OVERHAUL INCREASED CONVERSION 95%Get Details
*
Engineering Firm
HOW A PERSONA-DRIVEN STRATEGY INCREASED PROPOSAL VALUE 157%Get Details
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HOW A NEW CMS INCREASED ONLINE CONVERSION 42%Get Details
View more case studies WE BUILD DISCIPLINE AND ACCOUNTABILITY INTO DIGITAL MARKETING CAMPAIGNS THAT GET RESULTS.Define Growth Path
HOW DO WE DEFINE YOUR GROWTH PATH? We start with conversations about your business goals now and in the future. Want to sell more to current customers? Launching a new product? Understanding your goals and looking at historic data allows us to identify your unique growth path. Align Digital Marketing Mix With a defined growth path, we’ll dig into the data and build a fully customized digital marketing mix to fulfill it.Activate Growth
Learn more about our process WE ALIGN THE RIGHT DIGITAL MARKETING MIX TO DRIVE GROWTH.OUR SERVICES
* Account Service
* Analytics & Reporting* Content Marketing
* Conversion Optimization* Email Marketing
* Inbound Marketing
* Pay Per Click Advertising * Research & Strategy* SEO
* Social Media
* Video Production
* Website Design & DevelopmentLET’S GET GROWING
If your business needs a partner to achieve its growth goals, contacting us is the first step. From there, we’ll seek to learn as much as we can about your business, its current performance, and where we see opportunities for marketing to support your goals.Get in touch
855 Grandview Ave
Suite 140
Columbus, OH 43215
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