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LOCAL SEO COMPANY
Award winning local SEO company in Jacksonville FL specializing in SEO, PPC, Google Adwords and Social Media Marketing. Call (904)270-9778.
LAW FIRM SEO IN 2021 Law Firm SEO Guide: Ultimate Search Engine Optimization Blueprint for Attorneys. The basic premise of search engine optimization (SEO) is simple: Maximize your law firm’s visibility online by taking advantage of proven techniques to rise higher in search results. These techniques range from creating content that positions you as anexpert, to
HOW TO CHOOSE A CANONICAL URL FOR YOUR WEBSITE In your Search Console homepage, make sure you identify the different versions of your website. Click the version of your site you want. Click the gear icon, then click Site Settings. In the Preferred domain section, choose the site you want to be preferred. Ideally, you would use both a 301 redirect and setting your preferred domain to ensure HOW TO SETUP GOALS AND TRACK CONVERSIONS IN GOOGLE There are two ways we can create goals in GA4: Today, we’ll be setting up our goals directly in the dashboard under the Events tab. 1. Navigate to “All Events.”. 2. Click “Create Event.”. 3. A new window will appear. Click “Create.”.SEO PRICING IN 2020
A: For the four main ways to contract for SEO services, refer to the section above on the different SEO pricing models. In general, the costs look something like this: Hourly SEO. $75 to $200 per hour. Project-based SEO. $1,000 to $7,500+ per project. Results-based SEO. HOW TO CREATE A POWERFUL PEST CONTROL CONTENT MARKETING Checklists: Another great idea is to create a checklist, perhaps one to help readers know whether they have a rodent infestation.This is an easy way to significantly increase word count in a strategic way. Be sure to include highly useful, relevant content rather than randomlyadding information.
HOW AND WHY TO CREATE LONG-FORM CONTENT IN 2020 (BACKED BYSEE MORE ONDAGMARMARKETING.COM
HOW TO AVOID THE "NOT SECURE" WARNING IN CHROME BROWSERS Once you have passed this and you have the green secure message: Now you need to log into your Google Analytics and Google Search Console accounts and update your URLs to https://yoursite.com. In Analytics you’re going to do this in the Property and GOOGLE ANALYTICS SETUP BEST PRACTICES AND TUTORIAL Updated 2021—Whether you’re a business owner with a new website or a veteran webmaster, it always helps to understand the best practices for setting up your Google Analytics account.After all, you’ll be making real business decisions based on this data. It’s best to understand Google analytics setup best practices from the start. TWEETDECK LEAVING THE DESKTOP: 5 ALTERNATIVES FOR MANAGING UberSocial is a good option for BlackBerry users looking for a TweetDeck replacement (it was originally built for the BlackBerry platform), and it’s also available for iPhone and Android users. Features include multiple account management, posting to Facebook, muting users and searching for Tweets from a specific location.LOCAL SEO COMPANY
Award winning local SEO company in Jacksonville FL specializing in SEO, PPC, Google Adwords and Social Media Marketing. Call (904)270-9778.
LAW FIRM SEO IN 2021 Law Firm SEO Guide: Ultimate Search Engine Optimization Blueprint for Attorneys. The basic premise of search engine optimization (SEO) is simple: Maximize your law firm’s visibility online by taking advantage of proven techniques to rise higher in search results. These techniques range from creating content that positions you as anexpert, to
HOW TO CHOOSE A CANONICAL URL FOR YOUR WEBSITE In your Search Console homepage, make sure you identify the different versions of your website. Click the version of your site you want. Click the gear icon, then click Site Settings. In the Preferred domain section, choose the site you want to be preferred. Ideally, you would use both a 301 redirect and setting your preferred domain to ensure HOW TO SETUP GOALS AND TRACK CONVERSIONS IN GOOGLE There are two ways we can create goals in GA4: Today, we’ll be setting up our goals directly in the dashboard under the Events tab. 1. Navigate to “All Events.”. 2. Click “Create Event.”. 3. A new window will appear. Click “Create.”.SEO PRICING IN 2020
A: For the four main ways to contract for SEO services, refer to the section above on the different SEO pricing models. In general, the costs look something like this: Hourly SEO. $75 to $200 per hour. Project-based SEO. $1,000 to $7,500+ per project. Results-based SEO. HOW TO CREATE A POWERFUL PEST CONTROL CONTENT MARKETING Checklists: Another great idea is to create a checklist, perhaps one to help readers know whether they have a rodent infestation.This is an easy way to significantly increase word count in a strategic way. Be sure to include highly useful, relevant content rather than randomlyadding information.
HOW AND WHY TO CREATE LONG-FORM CONTENT IN 2020 (BACKED BYSEE MORE ONDAGMARMARKETING.COM
HOW TO AVOID THE "NOT SECURE" WARNING IN CHROME BROWSERS Once you have passed this and you have the green secure message: Now you need to log into your Google Analytics and Google Search Console accounts and update your URLs to https://yoursite.com. In Analytics you’re going to do this in the Property and GOOGLE ANALYTICS SETUP BEST PRACTICES AND TUTORIAL Updated 2021—Whether you’re a business owner with a new website or a veteran webmaster, it always helps to understand the best practices for setting up your Google Analytics account.After all, you’ll be making real business decisions based on this data. It’s best to understand Google analytics setup best practices from the start. TWEETDECK LEAVING THE DESKTOP: 5 ALTERNATIVES FOR MANAGING UberSocial is a good option for BlackBerry users looking for a TweetDeck replacement (it was originally built for the BlackBerry platform), and it’s also available for iPhone and Android users. Features include multiple account management, posting to Facebook, muting users and searching for Tweets from a specific location.LOCAL SEO COMPANY
Award winning local SEO company in Jacksonville FL specializing in SEO, PPC, Google Adwords and Social Media Marketing. Call (904)270-9778.
CONTACT OUR DIGITAL MARKETING COMPANY DAGMAR Marketing (904) 270-9778. 25 North Market Street, Suite 500 Jacksonville, Florida 32202. Hours of Operation: M-F: 9:00 – 5:00DENTIST MARKETING
“The AMP Project is an open-source initiative aiming to make the web better for all. The project enables the creation of websites and ads that are consistently fast, beautiful and high-performing across devices and distribution platforms.” (AMPProject.org) To simplify that statement, the AMP Project is Google’s way of facilitating the creation of really fast-loading mobile EXPERT COPYWRITING SERVICES Our Content Writing Services. Our content team includes former ad agency copywriters and creative directors, authors, bloggers and others who can deliver any type of writing you need. Call on DAGMAR for these services and more: Optimized website content. Long-form blog posts. PPC ads and landing pages. PEST CONTROL DIGITAL MARKETING & SEO SERVICES Local SEO focuses your marketing in the most important place—where your customers are. We specialize in local SEO for pest control companies like yours, attracting the most relevant traffic and best prospective leads. Whether you have one location or a dozen, we make sure local SEO is the sharpest tool in your pest control company’s GOOGLE ANALYTICS SETUP BEST PRACTICES AND TUTORIAL Updated 2021—Whether you’re a business owner with a new website or a veteran webmaster, it always helps to understand the best practices for setting up your Google Analytics account.After all, you’ll be making real business decisions based on this data. It’s best to understand Google analytics setup best practices from the start. BEST DIGITAL MARKETING BLUEPRINT FOR STARTUPS 2020 If you’re a driving force behind a startup, you might be overwhelmed by the digital marketing options. Learn how to build a powerful online presence quickly and easily with our Ultimate Digital Marketing Blueprint for Startups — updated for 2018. ULTIMATE WORDPRESS SETUP AND SEO GUIDE FOR SMALL Go to bottom of dropdown and click Create new account. Once you click Create new account, you will get a setup page. Fill out your site name, URL, niche you’re in, timezone, and a few default clickboxes, then click Get tracking ID. Next, you will be brought to a screen with your tracking code and ID. GOOGLE PENALTY RECOVERY SERVICES “The AMP Project is an open-source initiative aiming to make the web better for all. The project enables the creation of websites and ads that are consistently fast, beautiful and high-performing across devices and distribution platforms.” (AMPProject.org) To simplify that statement, the AMP Project is Google’s way of facilitating the creation of really fast-loading mobile SMALL BUSINESSES WRONGFULLY CLOSED IN GOOGLE PLACES Small businesses are learning the hard way why it’s so important to manage your online reputation. The New York Times just ran an article about Google Places pages showing up in search results as “permanently closed”. If you are not familiar with Google Places you might want to read this.Google Places is Google’s version of the yellow pages and appears on the map when a user INBOUND MARKETING BLOG BY DAGMAR MARKETING—SEO AND PPC TIPSDAGMAR APPROACHDAGMAR BREEMDAGMAR MARKETING MODELDAGMAR MEANINGSMARTMARKETING PLAN
Stay up to date on the latest news affecting Inbound Marketing including SEO how to’s, PPC best practices and CRO stories. COMPREHENSIVE LOCAL SEO GUIDES FOR MARKETING SUCCESSDAGMAR MARKETING MODELSMART MARKETING PLAN General SEO and Strategy WordPress SEO Long Form Content Marketing Blueprint Industry-Specific Strategy Lawyer SEO HVAC SEO Pest ControlDental SEO
LAW FIRM SEO IN 2021 Law Firm SEO Guide: Ultimate Search Engine Optimization Blueprint for Attorneys. The basic premise of search engine optimization (SEO) is simple: Maximize your law firm’s visibility online by taking advantage of proven techniques to rise higher in search results. These techniques range from creating content that positions you as anexpert, to
HOW TO CHOOSE A CANONICAL URL FOR YOUR WEBSITE In your Search Console homepage, make sure you identify the different versions of your website. Click the version of your site you want. Click the gear icon, then click Site Settings. In the Preferred domain section, choose the site you want to be preferred. Ideally, you would use both a 301 redirect and setting your preferred domain to ensureSEO PRICING IN 2020
A: For the four main ways to contract for SEO services, refer to the section above on the different SEO pricing models. In general, the costs look something like this: Hourly SEO. $75 to $200 per hour. Project-based SEO. $1,000 to $7,500+ per project. Results-based SEO. BEST DIGITAL MARKETING BLUEPRINT FOR STARTUPS 2020DIGITAL MARKETING PLANDIGITAL MARKETING WEBSITESBLUEPRINT DESIGN WEBSITEDIGITAL BUSINESS MARKETINGSOCIAL MEDIA BLUEPRINT If you’re a driving force behind a startup, you might be overwhelmed by the digital marketing options. Learn how to build a powerful online presence quickly and easily with our Ultimate Digital Marketing Blueprint for Startups — updated for 2018. HOW TO CREATE A POWERFUL PEST CONTROL CONTENT MARKETING Checklists: Another great idea is to create a checklist, perhaps one to help readers know whether they have a rodent infestation.This is an easy way to significantly increase word count in a strategic way. Be sure to include highly useful, relevant content rather than randomlyadding information.
HOW AND WHY TO CREATE LONG-FORM CONTENT IN 2020 (BACKED BYSEE MORE ONDAGMARMARKETING.COM
HOW TO AVOID THE "NOT SECURE" WARNING IN CHROME BROWSERS Once you have passed this and you have the green secure message: Now you need to log into your Google Analytics and Google Search Console accounts and update your URLs to https://yoursite.com. In Analytics you’re going to do this in the Property and TWEETDECK LEAVING THE DESKTOP: 5 ALTERNATIVES FOR MANAGINGTWEETDECK FOR DESKTOPTWEETDECK APP FOR WINDOWSTWEETDECK APKTWEETDECK CHROME APPTWEETDECK ALTERNATIVETWEETDECK PRICING UberSocial is a good option for BlackBerry users looking for a TweetDeck replacement (it was originally built for the BlackBerry platform), and it’s also available for iPhone and Android users. Features include multiple account management, posting to Facebook, muting users and searching for Tweets from a specific location. INBOUND MARKETING BLOG BY DAGMAR MARKETING—SEO AND PPC TIPSDAGMAR APPROACHDAGMAR BREEMDAGMAR MARKETING MODELDAGMAR MEANINGSMARTMARKETING PLAN
Stay up to date on the latest news affecting Inbound Marketing including SEO how to’s, PPC best practices and CRO stories. COMPREHENSIVE LOCAL SEO GUIDES FOR MARKETING SUCCESSDAGMAR MARKETING MODELSMART MARKETING PLAN General SEO and Strategy WordPress SEO Long Form Content Marketing Blueprint Industry-Specific Strategy Lawyer SEO HVAC SEO Pest ControlDental SEO
LAW FIRM SEO IN 2021 Law Firm SEO Guide: Ultimate Search Engine Optimization Blueprint for Attorneys. The basic premise of search engine optimization (SEO) is simple: Maximize your law firm’s visibility online by taking advantage of proven techniques to rise higher in search results. These techniques range from creating content that positions you as anexpert, to
HOW TO CHOOSE A CANONICAL URL FOR YOUR WEBSITE In your Search Console homepage, make sure you identify the different versions of your website. Click the version of your site you want. Click the gear icon, then click Site Settings. In the Preferred domain section, choose the site you want to be preferred. Ideally, you would use both a 301 redirect and setting your preferred domain to ensureSEO PRICING IN 2020
A: For the four main ways to contract for SEO services, refer to the section above on the different SEO pricing models. In general, the costs look something like this: Hourly SEO. $75 to $200 per hour. Project-based SEO. $1,000 to $7,500+ per project. Results-based SEO. BEST DIGITAL MARKETING BLUEPRINT FOR STARTUPS 2020DIGITAL MARKETING PLANDIGITAL MARKETING WEBSITESBLUEPRINT DESIGN WEBSITEDIGITAL BUSINESS MARKETINGSOCIAL MEDIA BLUEPRINT If you’re a driving force behind a startup, you might be overwhelmed by the digital marketing options. Learn how to build a powerful online presence quickly and easily with our Ultimate Digital Marketing Blueprint for Startups — updated for 2018. HOW TO CREATE A POWERFUL PEST CONTROL CONTENT MARKETING Checklists: Another great idea is to create a checklist, perhaps one to help readers know whether they have a rodent infestation.This is an easy way to significantly increase word count in a strategic way. Be sure to include highly useful, relevant content rather than randomlyadding information.
HOW AND WHY TO CREATE LONG-FORM CONTENT IN 2020 (BACKED BYSEE MORE ONDAGMARMARKETING.COM
HOW TO AVOID THE "NOT SECURE" WARNING IN CHROME BROWSERS Once you have passed this and you have the green secure message: Now you need to log into your Google Analytics and Google Search Console accounts and update your URLs to https://yoursite.com. In Analytics you’re going to do this in the Property and TWEETDECK LEAVING THE DESKTOP: 5 ALTERNATIVES FOR MANAGINGTWEETDECK FOR DESKTOPTWEETDECK APP FOR WINDOWSTWEETDECK APKTWEETDECK CHROME APPTWEETDECK ALTERNATIVETWEETDECK PRICING UberSocial is a good option for BlackBerry users looking for a TweetDeck replacement (it was originally built for the BlackBerry platform), and it’s also available for iPhone and Android users. Features include multiple account management, posting to Facebook, muting users and searching for Tweets from a specific location. INBOUND MARKETING BLOG BY DAGMAR MARKETING—SEO AND PPC TIPS Stay up to date on the latest news affecting Inbound Marketing including SEO how to’s, PPC best practices and CRO stories. INTERNET MARKETING COMPANY Chris founded DAGMAR in 2011 and directs the agency’s SEO. He analyzes data and crafts marketing strategies for our clients and is a Certified Master SEO and SEO mentor for Market Motive. His sales and marketing background includes sales management for a leading network communications company and operations management for an onlinebusiness
THE ULTIMATE GUIDE TO PPC FOR LAWYERS 1. Set Your Goals. Of course, the goal of any marketing plan is to get more clients, but let’s get a bit more specific. For example, some specific and solid goals for a law firm might be “generate 20 more leads per month”, “close 10 new clients by the end of Q2”, or “generate $50,000 in new cases by the end of 2020.”. HOW TO SETUP GOALS AND TRACK CONVERSIONS IN GOOGLE There are two ways we can create goals in GA4: Today, we’ll be setting up our goals directly in the dashboard under the Events tab. 1. Navigate to “All Events.”. 2. Click “Create Event.”. 3. A new window will appear. Click “Create.”. ULTIMATE WORDPRESS SETUP AND SEO GUIDE FOR SMALL Go to bottom of dropdown and click Create new account. Once you click Create new account, you will get a setup page. Fill out your site name, URL, niche you’re in, timezone, and a few default clickboxes, then click Get tracking ID. Next, you will be brought to a screen with your tracking code and ID. HOW TO CREATE A CONTENT MARKETING STRATEGY FOR LAWYERS AND Checklists: a great piece of helpful content is a checklist of items or procedures a client may need to be aware of when dealing with certain legal issues.This is an easy way to provide highly useful, relevant content and significantly increase word count. But don’t just randomly put down information — think through a checklist process that you would give clients and post that for anyone 5 TIPS: HOW TO CREATE THE BEST LAWYER PPC LANDING PAGES 1. Match the Message of Your PPC Landing Page to the Ad. It sounds basic, but one of the best things you can do to strengthen your law firm landing pages is to match the message to the ad. The idea is simple. When visitors click on your ad, something about the ad caught their eye. It fulfilled a need or found them at the right moment. THE SEVEN BEST PEST CONTROL LOCAL SEO STRATEGIES IN 2020 Here are the seven strategies: Google My Business (GMB) Online directory citations. Keyword research. Technical SEO analysis. On-page optimization. Blogging/long-form content. Link building. When these techniques are used strategically, results can be amazing. HOW TO GET MORE 5-STAR LAW FIRM REVIEWS How to increase your ratings. Quantity — you need to increase the number of 4 and 5 star reviews to significantly increase your star ratings. Especially if you’re just starting to take reviews seriously, you will need to focus on getting as many quality reviewsas possible.
HOW TO SUCCESSFULLY BRAND YOUR LAW FIRM Building a brand image requires creating opportunities for clients, prospects, your local community and your colleagues to come in contact with your brand again and again. The best way to achieve that is to establish your brand through many channels, such as social media, SEO, paid advertising, and content creation. INBOUND MARKETING BLOG BY DAGMAR MARKETING—SEO AND PPC TIPSDAGMAR APPROACHDAGMAR BREEMDAGMAR MARKETING MODELDAGMAR MEANINGSMARTMARKETING PLAN
Stay up to date on the latest news affecting Inbound Marketing including SEO how to’s, PPC best practices and CRO stories. COMPREHENSIVE LOCAL SEO GUIDES FOR MARKETING SUCCESSDAGMAR MARKETING MODELSMART MARKETING PLAN General SEO and Strategy WordPress SEO Long Form Content Marketing Blueprint Industry-Specific Strategy Lawyer SEO HVAC SEO Pest ControlDental SEO
LAW FIRM SEO IN 2021 Law Firm SEO Guide: Ultimate Search Engine Optimization Blueprint for Attorneys. The basic premise of search engine optimization (SEO) is simple: Maximize your law firm’s visibility online by taking advantage of proven techniques to rise higher in search results. These techniques range from creating content that positions you as anexpert, to
HOW TO CHOOSE A CANONICAL URL FOR YOUR WEBSITE In your Search Console homepage, make sure you identify the different versions of your website. Click the version of your site you want. Click the gear icon, then click Site Settings. In the Preferred domain section, choose the site you want to be preferred. Ideally, you would use both a 301 redirect and setting your preferred domain to ensureSEO PRICING IN 2020
A: For the four main ways to contract for SEO services, refer to the section above on the different SEO pricing models. In general, the costs look something like this: Hourly SEO. $75 to $200 per hour. Project-based SEO. $1,000 to $7,500+ per project. Results-based SEO. BEST DIGITAL MARKETING BLUEPRINT FOR STARTUPS 2020DIGITAL MARKETING PLANDIGITAL MARKETING WEBSITESBLUEPRINT DESIGN WEBSITEDIGITAL BUSINESS MARKETINGSOCIAL MEDIA BLUEPRINT If you’re a driving force behind a startup, you might be overwhelmed by the digital marketing options. Learn how to build a powerful online presence quickly and easily with our Ultimate Digital Marketing Blueprint for Startups — updated for 2018. HOW TO CREATE A POWERFUL PEST CONTROL CONTENT MARKETING Checklists: Another great idea is to create a checklist, perhaps one to help readers know whether they have a rodent infestation.This is an easy way to significantly increase word count in a strategic way. Be sure to include highly useful, relevant content rather than randomlyadding information.
HOW AND WHY TO CREATE LONG-FORM CONTENT IN 2020 (BACKED BYSEE MORE ONDAGMARMARKETING.COM
HOW TO AVOID THE "NOT SECURE" WARNING IN CHROME BROWSERS Once you have passed this and you have the green secure message: Now you need to log into your Google Analytics and Google Search Console accounts and update your URLs to https://yoursite.com. In Analytics you’re going to do this in the Property and TWEETDECK LEAVING THE DESKTOP: 5 ALTERNATIVES FOR MANAGINGTWEETDECK FOR DESKTOPTWEETDECK APP FOR WINDOWSTWEETDECK APKTWEETDECK CHROME APPTWEETDECK ALTERNATIVETWEETDECK PRICING UberSocial is a good option for BlackBerry users looking for a TweetDeck replacement (it was originally built for the BlackBerry platform), and it’s also available for iPhone and Android users. Features include multiple account management, posting to Facebook, muting users and searching for Tweets from a specific location. INBOUND MARKETING BLOG BY DAGMAR MARKETING—SEO AND PPC TIPSDAGMAR APPROACHDAGMAR BREEMDAGMAR MARKETING MODELDAGMAR MEANINGSMARTMARKETING PLAN
Stay up to date on the latest news affecting Inbound Marketing including SEO how to’s, PPC best practices and CRO stories. COMPREHENSIVE LOCAL SEO GUIDES FOR MARKETING SUCCESSDAGMAR MARKETING MODELSMART MARKETING PLAN General SEO and Strategy WordPress SEO Long Form Content Marketing Blueprint Industry-Specific Strategy Lawyer SEO HVAC SEO Pest ControlDental SEO
LAW FIRM SEO IN 2021 Law Firm SEO Guide: Ultimate Search Engine Optimization Blueprint for Attorneys. The basic premise of search engine optimization (SEO) is simple: Maximize your law firm’s visibility online by taking advantage of proven techniques to rise higher in search results. These techniques range from creating content that positions you as anexpert, to
HOW TO CHOOSE A CANONICAL URL FOR YOUR WEBSITE In your Search Console homepage, make sure you identify the different versions of your website. Click the version of your site you want. Click the gear icon, then click Site Settings. In the Preferred domain section, choose the site you want to be preferred. Ideally, you would use both a 301 redirect and setting your preferred domain to ensureSEO PRICING IN 2020
A: For the four main ways to contract for SEO services, refer to the section above on the different SEO pricing models. In general, the costs look something like this: Hourly SEO. $75 to $200 per hour. Project-based SEO. $1,000 to $7,500+ per project. Results-based SEO. BEST DIGITAL MARKETING BLUEPRINT FOR STARTUPS 2020DIGITAL MARKETING PLANDIGITAL MARKETING WEBSITESBLUEPRINT DESIGN WEBSITEDIGITAL BUSINESS MARKETINGSOCIAL MEDIA BLUEPRINT If you’re a driving force behind a startup, you might be overwhelmed by the digital marketing options. Learn how to build a powerful online presence quickly and easily with our Ultimate Digital Marketing Blueprint for Startups — updated for 2018. HOW TO CREATE A POWERFUL PEST CONTROL CONTENT MARKETING Checklists: Another great idea is to create a checklist, perhaps one to help readers know whether they have a rodent infestation.This is an easy way to significantly increase word count in a strategic way. Be sure to include highly useful, relevant content rather than randomlyadding information.
HOW AND WHY TO CREATE LONG-FORM CONTENT IN 2020 (BACKED BYSEE MORE ONDAGMARMARKETING.COM
HOW TO AVOID THE "NOT SECURE" WARNING IN CHROME BROWSERS Once you have passed this and you have the green secure message: Now you need to log into your Google Analytics and Google Search Console accounts and update your URLs to https://yoursite.com. In Analytics you’re going to do this in the Property and TWEETDECK LEAVING THE DESKTOP: 5 ALTERNATIVES FOR MANAGINGTWEETDECK FOR DESKTOPTWEETDECK APP FOR WINDOWSTWEETDECK APKTWEETDECK CHROME APPTWEETDECK ALTERNATIVETWEETDECK PRICING UberSocial is a good option for BlackBerry users looking for a TweetDeck replacement (it was originally built for the BlackBerry platform), and it’s also available for iPhone and Android users. Features include multiple account management, posting to Facebook, muting users and searching for Tweets from a specific location. INBOUND MARKETING BLOG BY DAGMAR MARKETING—SEO AND PPC TIPS Stay up to date on the latest news affecting Inbound Marketing including SEO how to’s, PPC best practices and CRO stories. INTERNET MARKETING COMPANY Chris founded DAGMAR in 2011 and directs the agency’s SEO. He analyzes data and crafts marketing strategies for our clients and is a Certified Master SEO and SEO mentor for Market Motive. His sales and marketing background includes sales management for a leading network communications company and operations management for an onlinebusiness
THE ULTIMATE GUIDE TO PPC FOR LAWYERS 1. Set Your Goals. Of course, the goal of any marketing plan is to get more clients, but let’s get a bit more specific. For example, some specific and solid goals for a law firm might be “generate 20 more leads per month”, “close 10 new clients by the end of Q2”, or “generate $50,000 in new cases by the end of 2020.”. HOW TO SETUP GOALS AND TRACK CONVERSIONS IN GOOGLE There are two ways we can create goals in GA4: Today, we’ll be setting up our goals directly in the dashboard under the Events tab. 1. Navigate to “All Events.”. 2. Click “Create Event.”. 3. A new window will appear. Click “Create.”. ULTIMATE WORDPRESS SETUP AND SEO GUIDE FOR SMALL Go to bottom of dropdown and click Create new account. Once you click Create new account, you will get a setup page. Fill out your site name, URL, niche you’re in, timezone, and a few default clickboxes, then click Get tracking ID. Next, you will be brought to a screen with your tracking code and ID. HOW TO CREATE A CONTENT MARKETING STRATEGY FOR LAWYERS AND Checklists: a great piece of helpful content is a checklist of items or procedures a client may need to be aware of when dealing with certain legal issues.This is an easy way to provide highly useful, relevant content and significantly increase word count. But don’t just randomly put down information — think through a checklist process that you would give clients and post that for anyone 5 TIPS: HOW TO CREATE THE BEST LAWYER PPC LANDING PAGES 1. Match the Message of Your PPC Landing Page to the Ad. It sounds basic, but one of the best things you can do to strengthen your law firm landing pages is to match the message to the ad. The idea is simple. When visitors click on your ad, something about the ad caught their eye. It fulfilled a need or found them at the right moment. THE SEVEN BEST PEST CONTROL LOCAL SEO STRATEGIES IN 2020 Here are the seven strategies: Google My Business (GMB) Online directory citations. Keyword research. Technical SEO analysis. On-page optimization. Blogging/long-form content. Link building. When these techniques are used strategically, results can be amazing. HOW TO GET MORE 5-STAR LAW FIRM REVIEWS How to increase your ratings. Quantity — you need to increase the number of 4 and 5 star reviews to significantly increase your star ratings. Especially if you’re just starting to take reviews seriously, you will need to focus on getting as many quality reviewsas possible.
HOW TO SUCCESSFULLY BRAND YOUR LAW FIRM Building a brand image requires creating opportunities for clients, prospects, your local community and your colleagues to come in contact with your brand again and again. The best way to achieve that is to establish your brand through many channels, such as social media, SEO, paid advertising, and content creation.* __About Us
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DAGMAR wins the Landy Award for Best Local SEO Initiative! Read more about this international search marketing competitionCHECK IT OUT
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Marketers bring you insights and leads. Let's talk about your needs and how we can help. SEO companies sell rankings. PPC companies sell clicks.GET IN TOUCH
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The right keywords, content, links and more attract qualified traffic to your site. Analysis and adjustments keep your campaign on track.__
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Marketing tailored to your location is a specialty. We align your SEO with local search ranking formulas and your local marketplace.__
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DAGMAR MARKETING WINS 2019 SEARCH ENGINE LAND AWARD DAGMAR FOR THE WIN! Thanks to our hard-working team, we just brought home the top honor for the 2019 Best Overall SEM Initiative in Search Engine Land’s Landy Award competition. Each year, the awards recognize the search industry’s most outstanding agencies, individuals and campaigns. We’re very proud to be among the 2019Search Engine Land
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THE ‘3 R’S OF PPC’ — AKA THE LAST PPC AUDIT GUIDE YOU’LLEVER NEED
Do you look at paid search and see nothing but a massive collection of settings and control options? Unless it’s your job to understand PPC, that’s certainly what it looks like at a glance. There’s a key, however, to unlocking much of the mystery, and it’s as simple as using a concept we call Reach,__
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YOUR 9-POINT PEST CONTROL PPC CHECKLIST Are your PPC campaigns performing as well as they should? Here are nine ways to check on them. If you’ve noticed that your PPC campaign performance is dropping or it just hasn’t met your lead-generation needs, I’ll show you where to find improvement opportunities in your campaigns. When auditing any PPC account, always start withWHY US?
ANALYTICS SHARP ENOUGH TO CHANGE YOUR BUSINESS. Our work is always data-driven, but it doesn’t stop there. We distill the numbers into meaningful strategies that give you new insights into yourmarketplace.
LEAN, EFFECTIVE SERVICE PACKAGES. Your customized plan has only the services that support your business goals and offer a return on yourinvestment.
AVAILABILITY AND ACCOUNTABILITY. We provide thorough, frequent reporting so you’ll always know the why behind our work and how your budget is performing. AN EXPERIENCED MARKETING TEAM. Decades in the marketing and advertising trenches are what makes us different. As our client, you’ll be: * INFORMED: You get thorough, regular reporting and answers to allyour questions.
* SECURE: We respect the access we have to your site and your company, and never misuse it. * CONFIDENT: We put our time and your money where it can do the most good for your business.Let’s Get Started
SEO FAQ
WHY SHOULD I INVEST IN SEO?__
Search engine optimization (SEO) is essential for increasing the visibility of your website. Depending on your industry, there may be dozens or even hundreds of other companies’ websites that appear ahead of yours when people search for businesses like yours. SEO is the most effective digital marketing technique for positioning your website higher in search results than your competitors. Your investment in SEO can be the deciding factor for a prospective customer who’s seeking the products or services you offer. HOW MUCH DOES SEO COST?__
The simple answer is SEO costs whatever you’re willing to spend. But if there was ever a good example of “you get what you pay for,” this is it. You can buy a bare-bones, low-price package that may get you some short-term gains, but search engines won’t reward you for long. SEO is clearly a marathon—lasting results are built day by day, month by month. An inexpensive SEO package probably won’t include the level of attention and maintenance that sustained results demand, so you may get little (or, in the long run, nothing) for yourmoney.
High-quality SEO involves a range of strategies and tactics, most of which require repeated deep dives and continual hands-on work. In addition, the initial up-front work your SEO company will do may include a lot of time spent on eliminating negative SEO factors, correcting problems on your website that interfere with good rankings, and in-depth research on your target audience and your competitors.The good news? With the right SEO company on your side, your investment in SEO can provide great returns in the form of more (and better qualified) leads for your business. Learn more about DAGMAR Marketing’s SEO pricing . HOW SOON WILL I SEE RESULTS FROM AN SEO CAMPAIGN?__
A less-than-reputable SEO company or consultant will tell you that your site will rise to the top of rankings quickly, but nothing could be further from the truth. SEO is a mature marketing discipline, and through the years it’s come very clear that a few initial gains may take at least three months, while additional sustainable gains will take much longer. As more relevant content is created and added to your site and authoritative links back to your site are developed, your results will continue to improve. WHEN IS THE BEST TIME TO IMPLEMENT SEO?__
For an existing website, the sooner, the better. Because it takes significant time to build a high-quality SEO campaign, a delay in getting started is a delay in getting results. If, however, you are about to create or launch a brand-new or redesigned website, the best time to implement SEO is prior to launch. Building in features and structure that supports good SEO results is a great investment that can give your new site a head start. WHY DO MY WEBSITE’S SEARCH ENGINE RANKINGS FLUCTUATE?__
There will always be a lot of moving parts that determine rankings. These include your own dynamic SEO campaigns, the SEO work your competitors are doing, and the nearly constant changes that search engines make to how they ultimately determine rankings. That said, it’s normal to see relatively minor fluctuations over time. If, however, you experience a sudden extreme change in your site’s rankings, there’s a definite reason behind it, which an experienced SEO company can uncover. WHAT IS “WHITE HAT” SEO AND “BLACK HAT” SEO?__
Playing off the old western movie tropes of good guys in white hats and bad guys in black hats, the meaning in the context of SEO is basically the same. White hat SEO is all about adhering to best practices and search engine rules to achieve legitimate rankings. Black hat SEO is focused on gaming the system and bending the rules. While both can get you results, it always goes back to the long journey of building quality content and relevant links to achieve sustainable results, which only white hat SEO can do. Here’s another important distinction: Black hat SEO never works well for long, because it’s designed to take advantage of whatever backdoors or loopholes exist at the moment, and those always change. (It Because it’s built on solid marketing principles, white hat SEO is much less vulnerable to the frequent changes made by search engines, so you don’t have to worry about reacting to every littletweak Google makes.
WHAT IS “ON-PAGE SEO” AND “OFF-PAGE SEO”?__
Also known as onsite and offsite SEO, these two parts of SEO function separately but work together. On-page SEO is everything we do on or to your website, such as adding relevant content and optimizing your site’s structure and URL structure. Off-page SEO takes advantage of other authoritative or reputable web content to support your own site’s authority, which is done by identifying and developing links back to your site. It also includes optimizing your company’s listings in various business directories across the web. WHAT’S THE DIFFERENCE BETWEEN SEO, SEM AND PPC?__
Search engine optimization (SEO) is used to improve how high a website organically or naturally ranks on a search engine results page. Search engine marketing (SEM), which includes specific tactics such as pay-per-click advertising and social media marketing, is also referredto as paid search.
WHAT FACTORS AFFECT SEO RESULTS?__
There are many factors that affect SEO results, but the important ones to focus on for ranking well on Google are content quantity and quality, mobile-friendliness, backlinks, relevance, domain authority, and page speed. As you might
guess, each of these require its own particular expertise, so when you’re shopping for an SEO company, you’ll want to learn as much as you can about its capabilities in each of these areas. WHAT IS LINK BUILDING?__
When determining rankings, search engines rely in part on the number and quality of the links your site includes internally and those that it has linking back to it externally. There are several types of links, including natural links, which comes from other sites that choose to link to yours, and manual links, which are gained by actively pursuing links from reputable sites back to yours. Link building is a bit of both art and science, and the best practitioners understand the value of link building to attracting targeted, qualified leads to your site. DO GOOGLE PENALTIES REALLY MATTER TO SEO?__
When a prospective client tells us they’ve just experienced a severe drop in rankings, one of the first things we do is attempt to identify penalties that may have been assessed due to having violated Google’s guidelines. Even if every other aspect of your SEO campaigns is in line, some low-quality links or keyword stuffing can trigger a rank-tanking penalty. If you’ve been notified that your site is being penalized, or simply suspect it, our penalty recovery servicescan
help.
WHAT CRITERIA SHOULD I USE TO SELECT AN SEO COMPANY IN JACKSONVILLE?__
Digital marketing comprises several strategies, but SEO is its heart, so it’s important to do your legwork to determine which SEO companies are most likely to help you achieve your marketing and business goals. Google provides some guidancefor this,
which includes asking these and other questions: * Can you share examples of your work and success stories? * Do you adhere to Google’s guidelines? * How do you measure success? * What experience do you have in my particular industry or acomparable one?
* How long have you been in business? * Will you provide detailed information about your recommendationsand strategies?
Google also offers these warnings: * Be wary of an SEO company that guarantees a first-spot ranking on Google (no one can guarantee it). * Avoid an SEO company that seems deceptive or gives vague answersto your questions.
* Be sure you clearly understand how your budget will be used. Learn more about what to ask before hiring a digital marketing agency,
and five red flags
to watch for in your agency search process.DAGMAR MARKETING
Ready for fresh marketing ideas or just have a question? Please get intouch!
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