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GAME OF THE DAY
Tutorials on how to reach your mobile marketing KPIs with AppFollow. Check out top charts, find app keywords, do a market analysis and grow your app visibility. Analyze average rating, monitor reviews, reply to reviews, and gain product insights from user feedback in one workspace. Track keywords & positions in search results, monitororganic
MOBILE APP MARKETING HACKS TO IMPROVE CUSTOMER ENGAGEMENT Discover 5 more UX hacks that help app developers attract new users. #. 2. Personalization via push notifications. Personalization is arguably one of the most critical optimization processes you can apply to your digital content, especially when it comes to pushnotifications.
APP UPDATES & REVIEWS INTEGRATION WITH SLACK App Reviews Integration. with Slack. Track critical app updates around rating, keywords and reviews from App Store, Google Play, Mac App Store, Amazon and Microsoft Store. Set alerts, reply to reviews, monitor all app data not leaving Slack. Get started for free. THE 6 MOST IMPORTANT ORGANIC TRAFFIC AND ASO KPIS YOU Organic users tend to spend almost three times the money in Shopping apps and show higher LTV and engagement metrics when compared to non-organic shoppers, according to an Appsflyer report.That said, optimization for organic traffic and ASO are crucial in 2020. HOW APPLE WILL USE YOUR PERSONAL DATA Here Apple divides users into groups of 5,000 people and uses their impersonalized data. It’s possible that personal recommendations will work for groups of users. In this case, an app will receive thousands of views daily. Personalized recommendations will give more opportunities for an app to attract more loyal users. HOW TO BE FEATURED BY APPLE: IOS APP OF THE DAY, TODAYSEE MORE ONAPPFOLLOW.IO
APP STORE AND GOOGLE PLAY SCREENSHOT GUIDELINES Games need no less than 3 landscape screenshots to enter game lists. Google play app screenshot size should not be less than 320 pixels or more than 3840 pixels. Learn more at Google Play Console. Here you can upload screenshots for all devices, even if the app is only forphones.
HOW TO INCREASE CUSTOMER RETENTION WITHIN THE APP To really give credence to the importance of customer retention, The Harvard Business Review reported that research done by Frederick Reichheld of Bain & Company shows that increasing customer retention rates by 5% enhance the increase in profits between 25% to 95%. A constant overview of the churn rates by customer segment clearlydepicts
APP REVIEW MANAGEMENT & ASO PLATFORM 🚀 Streamline your community management, analyze game performance, and improve ASO. Analyze user reaction to your experiments and app releases. Aggregate comments about bugs and feature requests to adjust your roadmap. Optimize review management, gain valuable insights, and improve reputation of your finance apps. APP MONITORING TOOL FOR PRODUCT MANAGERS Have a 360-degree analysis of your product strategy with AppFollow. Measure the success of releases: gain actionable product insights by aggregating feedback from app store reviews. Track rating growth: automate receiving updates about your app rating. Get them directly inSlack or by email.
GAME OF THE DAY
Tutorials on how to reach your mobile marketing KPIs with AppFollow. Check out top charts, find app keywords, do a market analysis and grow your app visibility. Analyze average rating, monitor reviews, reply to reviews, and gain product insights from user feedback in one workspace. Track keywords & positions in search results, monitororganic
MOBILE APP MARKETING HACKS TO IMPROVE CUSTOMER ENGAGEMENT Discover 5 more UX hacks that help app developers attract new users. #. 2. Personalization via push notifications. Personalization is arguably one of the most critical optimization processes you can apply to your digital content, especially when it comes to pushnotifications.
APP UPDATES & REVIEWS INTEGRATION WITH SLACK App Reviews Integration. with Slack. Track critical app updates around rating, keywords and reviews from App Store, Google Play, Mac App Store, Amazon and Microsoft Store. Set alerts, reply to reviews, monitor all app data not leaving Slack. Get started for free. THE 6 MOST IMPORTANT ORGANIC TRAFFIC AND ASO KPIS YOU Organic users tend to spend almost three times the money in Shopping apps and show higher LTV and engagement metrics when compared to non-organic shoppers, according to an Appsflyer report.That said, optimization for organic traffic and ASO are crucial in 2020. HOW APPLE WILL USE YOUR PERSONAL DATA Here Apple divides users into groups of 5,000 people and uses their impersonalized data. It’s possible that personal recommendations will work for groups of users. In this case, an app will receive thousands of views daily. Personalized recommendations will give more opportunities for an app to attract more loyal users. HOW TO BE FEATURED BY APPLE: IOS APP OF THE DAY, TODAYSEE MORE ONAPPFOLLOW.IO
APP STORE AND GOOGLE PLAY SCREENSHOT GUIDELINES Games need no less than 3 landscape screenshots to enter game lists. Google play app screenshot size should not be less than 320 pixels or more than 3840 pixels. Learn more at Google Play Console. Here you can upload screenshots for all devices, even if the app is only forphones.
HOW TO INCREASE CUSTOMER RETENTION WITHIN THE APP To really give credence to the importance of customer retention, The Harvard Business Review reported that research done by Frederick Reichheld of Bain & Company shows that increasing customer retention rates by 5% enhance the increase in profits between 25% to 95%. A constant overview of the churn rates by customer segment clearlydepicts
APP REVIEW MONITOR: TRACK AND ANALYZE MOBILE APP USER One platform to monitor, analyse, and respondto user reviews. Reviews from App Store, Google Play, and Amazon are all gathered in one dashboard for quicker analysis and management. Analyze reviews by sentiment, app version, country, language and more to find patterns and insights for improving your product. Respond to iOS, Android, andAmazon
CONVERSION RATE BENCHMARK FOR APP STORE AND GOOGLE PLAY App Units / Impressions conversion rate: Max: - category — 11.2%. That means that users who are searching for the - apps in most cases install them directly from search results without going to the product page. This can be explained that users search for a specific app created by a specific company. They don’t need to compare several SIMPLE APP REVIEW RESPONSE TOOLKIT THAT WORKS WITH YOUR Simple App Review Response toolkit that works with your existing software. Accumulate and analyze iOS, Android, and Amazon reviews and reply to them from one platform. Integrate with your favourite services like Slack, Zendesk, Helpshift, and more. Get started for free. Request a demo. APP REVIEW MANAGEMENT AUTOMATION SOFTWARE FOR SMART TEAMS Review Management Automation. Respond to reviews, sort and report offensive ones automatically. Streamline your support workflows. Integrations. Process critical app data on reviews, ratings, and ASO in email, Slack, Zendesk, Tableau, Webhook, and over 30 more services. Solutions. Customer support hot. APP STORE TOP CHARTS RANKING FOR IPHONE APPS App Store charts for iPhone top paid, free and grossing apps across all available categories and countries for a chosen date. HOW TO RESPOND TO NEGATIVE AND POSITIVE APP REVIEWS Fix the bugs in a new release, and update a reply to those asking (use tags to find these particular messages). Also, try to ask the users to give high ratings, and the conversion rate will go up. Publish what you’ve changed in the What’s New section. (Yes, users still RESPONDING TO IOS AND ANDROID USER REVIEWS: HOW AND WHERE 3. Update your reply to a feature request after releasing it. If you’ve got a minute (or better yet - a premade template) let your users know that you’ve introduced a feature they requested before. Make a tag with the feature name and mark the similar feature requestreviews. Use
HOW TO DO COMPETITIVE ANALYSIS ON MOBILE APPS WITH EASE The Compare Apps tool helps you match your app performance with a competitor to detect emerging competitive threats. You will spot your competitors weaknesses promptly, together with shortcomings in prices or localization. These insights will give you ideas about how to promote your app to beat the competition. MOBILE GAME METRICS BENCHMARK: RETENTION AND MONETIZATION In terms of genres, Card, Multiplayer, and Strategy have an average session length of 50+ minutes, which is double that of the top 25%. Puzzle genre is around 40 min on average, and the retention-masters like Card, Trivia, and Word genres have around 10-12 average session length. That means long game users stick around and play for a while,and
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Webinars
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Products
Ratings & Reviews hot Analyze average rating, monitor reviews, reply to reviews, and gain product insights from user feedback in one workspace. Organic Traffic & ASO Track keywords & positions in search results, monitor organic downloads and conversion rates, get high-level analysis of organic traffic, gain insights from ASO of your competitors.App Analytics
Monitor downloads, re-installs, uninstalls, revenue, and refunds ofyour apps & games.
Review Management Automation Respond to reviews, sort and report offensive ones automatically. Streamline your support workflows.Integrations
Process critical app data on reviews, ratings, and ASO in email, Slack, Zendesk, Tableau, Webhook, and over 30 more services.Solutions
Customer support hot Reply to more reviews in less time, automate support workflows, and improve team efficiency with a range of Customer Support Tools.Gaming companies
Streamline your community management, analyze game performance, andimprove ASO.
Product managers
Analyze user reaction to your experiments and app releases. Aggregate comments about bugs and feature requests to adjust your roadmap.Finance
Optimize review management, gain valuable insights, and improve reputation of your finance apps.ASO & marketing
Use AppFollow to analyze perfomance in app marketplaces, improve app visibility and monitor ASO of your competitors.Shopping
Automate review management to improve customer support of your shopping app. Track crucial metrics and react to their changes inseconds.
Enterprise
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Customers
Resources
Blog
Articles and case studies on app growth, ASO, user retention, mobileSaaS and more.
Webinars
Educational video materials on mobile app growth, customer satisfaction, ASO and more.API for developers
API to integrate AppFollow with other services.Help Center
Learn how to use AppFollow to the fullest.Academy new
Tutorials on how to reach your mobile marketing KPIs with AppFollow.Free ASO Tools
Check out top charts, find app keywords, do a market analysis and grow your app visibility.Log in Sign up
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