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GRAPHIC DESIGN USA
Our April 2021 Digital Edition. At this challenging moment, we are making our Digital Edition available free to you all. April 2021 issue features lots of design news, our 58th Package Design awards showcase, and our selection of top design schools and programs.COMPETITIONS
Enter Our 57th GDUSA Graphic Design Awards. Competitions, Enter Now October 13, 2020 November 9, 2020 Ilana Greenberg. Our 2020 flagship competition is open to the entire creative community: individuals, firms, agencies, companies, institutions, freelancers, students. This is now closed for 2020. ENTER THE 2021 HEALTH+WELLNESS AWARDS Fill out one entry form for each entry you are submitting. Create a folder with all completed entry forms and up to 4 digital images per entry. Please zip the file and name it with your company name. Upload the zipped file, the upload link can be found at the bottom of this page. It is not necessary to mail in hard copy if you enter online.SUBSCRIPTIONS
SUBSCRIBE TO GDUSA MAGAZINE TODAY! Since 1963 Graphic Design USA (GDUSA) has been the news, ideas, people, projects, trends and information magazine for and about the professional graphic design andcreative community.
2020 GDUSA AMERICAN GRAPHIC DESIGN AWARDS This year’s showcase of roughly 700 projects — from more than 10,000 entries — reflects the increasingly expansive ways in which graphic design shapes business and society, products and services, commerce and culture and causes. Winners run the gamut from print and packaging to internet and interactive, from dream assignments to breadand
MOVIE MAGIC: 10 OF THE BEST INTERIOR DESIGNS ON FILM Patrick Bateman’s (Christian Bale) New York apartment in American Psycho is a virtual who’s who of design classics. The minimalist black and white design of this psycho killer’s living room is brimming with iconic furniture: sleek leather Mies van der Rohe Barcelona chairs, Charles Rennie Mackintosh’s Hill House Chair and Robert Longo drawings of contorted figures. 2021 GDUSA PACKAGE DESIGN AWARDS Package design and related disciplines are increasingly the difference makers in communicating the message, advancing the brand, and influencing the purchasing decision. The outstanding work showcased here — from 200 elite designers and producers — attests to the reality that is 2021. Our annual competition celebrates beauty andstyle, of
A LOOK AT CORVETTE LOGOS, PAST AND PRESENT Last evening, Chevrolet unveiled it’s highly-anticipated new Corvette, and with it a refresh of the iconic Corvette logo. The 2014 logo, a re-imaging that thematically matches the redesign of the car, is bolder, busier, and more aggressive. There’s exaggerated form and shadowing, a nod to the modern demands of scalability and device readability; it will be as recognizable at 80 miles perJINJA BIRKENBEUEL
JinJa Birkenbeuel heads Birk Creative, a premier multichannel brand strategy, digital transformation and visual identity agency helping mid-market companies launch brands. Clients include Facebook, Tesla, CPASS Foundation and Google. She is also the founder of The Honest Field Guide™ podcast, where she hosts discussions dedicated towinning
2020 AMERICAN WEB DESIGN AWARDS THE CREATIVE GROUP is the long-time exclusive sponsor of the GDUSA Web Design Awards ‒ The Best In Web, Digital + UX Design. TCG is a specialized staffing firm that connects interactive, design, marketing, advertising and public relations talent with a variety of firms. A division of Robert Half, TCG offers flexible solutions tomeet
GRAPHIC DESIGN USA
Our April 2021 Digital Edition. At this challenging moment, we are making our Digital Edition available free to you all. April 2021 issue features lots of design news, our 58th Package Design awards showcase, and our selection of top design schools and programs.COMPETITIONS
Enter Our 57th GDUSA Graphic Design Awards. Competitions, Enter Now October 13, 2020 November 9, 2020 Ilana Greenberg. Our 2020 flagship competition is open to the entire creative community: individuals, firms, agencies, companies, institutions, freelancers, students. This is now closed for 2020. ENTER THE 2021 HEALTH+WELLNESS AWARDS Fill out one entry form for each entry you are submitting. Create a folder with all completed entry forms and up to 4 digital images per entry. Please zip the file and name it with your company name. Upload the zipped file, the upload link can be found at the bottom of this page. It is not necessary to mail in hard copy if you enter online.SUBSCRIPTIONS
SUBSCRIBE TO GDUSA MAGAZINE TODAY! Since 1963 Graphic Design USA (GDUSA) has been the news, ideas, people, projects, trends and information magazine for and about the professional graphic design andcreative community.
2020 GDUSA AMERICAN GRAPHIC DESIGN AWARDS This year’s showcase of roughly 700 projects — from more than 10,000 entries — reflects the increasingly expansive ways in which graphic design shapes business and society, products and services, commerce and culture and causes. Winners run the gamut from print and packaging to internet and interactive, from dream assignments to breadand
MOVIE MAGIC: 10 OF THE BEST INTERIOR DESIGNS ON FILM Patrick Bateman’s (Christian Bale) New York apartment in American Psycho is a virtual who’s who of design classics. The minimalist black and white design of this psycho killer’s living room is brimming with iconic furniture: sleek leather Mies van der Rohe Barcelona chairs, Charles Rennie Mackintosh’s Hill House Chair and Robert Longo drawings of contorted figures. 2021 GDUSA PACKAGE DESIGN AWARDS Package design and related disciplines are increasingly the difference makers in communicating the message, advancing the brand, and influencing the purchasing decision. The outstanding work showcased here — from 200 elite designers and producers — attests to the reality that is 2021. Our annual competition celebrates beauty andstyle, of
A LOOK AT CORVETTE LOGOS, PAST AND PRESENT Last evening, Chevrolet unveiled it’s highly-anticipated new Corvette, and with it a refresh of the iconic Corvette logo. The 2014 logo, a re-imaging that thematically matches the redesign of the car, is bolder, busier, and more aggressive. There’s exaggerated form and shadowing, a nod to the modern demands of scalability and device readability; it will be as recognizable at 80 miles perJINJA BIRKENBEUEL
JinJa Birkenbeuel heads Birk Creative, a premier multichannel brand strategy, digital transformation and visual identity agency helping mid-market companies launch brands. Clients include Facebook, Tesla, CPASS Foundation and Google. She is also the founder of The Honest Field Guide™ podcast, where she hosts discussions dedicated towinning
2020 AMERICAN WEB DESIGN AWARDS THE CREATIVE GROUP is the long-time exclusive sponsor of the GDUSA Web Design Awards ‒ The Best In Web, Digital + UX Design. TCG is a specialized staffing firm that connects interactive, design, marketing, advertising and public relations talent with a variety of firms. A division of Robert Half, TCG offers flexible solutions tomeet
COMPETITIONS
Enter Our 57th GDUSA Graphic Design Awards. Competitions, Enter Now October 13, 2020 November 9, 2020 Ilana Greenberg. Our 2020 flagship competition is open to the entire creative community: individuals, firms, agencies, companies, institutions, freelancers, students. This is now closed for 2020. ENTER OUR 58TH GDUSA PACKAGE DESIGN AWARDS 58TH ANNIVERSARY GDUSA PACKAGE DESIGN COMPETITION SPONSORED BY NEENAH. Our 58th anniversary GDUSA American Package Design Awards™ is the fastest growing of our five national competitions and the reason is simple but profound: Marketers and retailers are challenged as never before to convey their message and promote their brand. COLE CHAIRS THE ONE CLUB BOARD 15 hours ago · The One Club for Creativity, announced new leadership to its National Board of Directors. Glenn Cole, Co-Founder and Creative Chairman of 72andSunny, has been elected Board chairman. Previously vice chair, he replaces FCB Global CCO Susan Credle, whose term ends this month. Board member Pum Lefebure, Co-Founder and CCO of Design Army, moves up to the role of vice chair at the WHO WE ARE – GRAPHIC DESIGN USA Who We Are. For nearly 60 years — since 1963— Graphic Design USA (GDUSA) has been a business-to-business information source for graphic design professionals. GDUSA covers news, people, project, trends, technology, products and services. The GDUSA brand now includes a 100,000 visitor-a-month website, a monthly e-newsletter, a digitalversion
GORDON KAYE: THOUGHTS ON THE 2021 PACKAGE DESIGN SHOWCASE Gordon Kaye: Thoughts On The 2021 Package Design Showcase. Blog April 22, 2021 May 7, 2021 Ilana Greenberg. Gordon Kaye is Editor/Publisher of GDUSA. This column first appeared in the April 2021 edition of GDUSA magazine in print and digital in connection with our annual package design awards competition. Welcome to GDUSA’s 58thanniversary
INTERACTIVE EXPERIENCES M&M’s partners with Landor & Fitch to bring a new M&M’s Mall of America store to life HABERMAN BRINGS FUN TO SAUSAGE CATEGORY Haberman is bringing fun to the sausage category this grilling season with its new “For Friendlier Taste” creative campaign for Gilbert’s Craft Sausages. The client is known for all-natural, antibiotic free, individually-wrapped, quality sausages. An entertaining campaign casts puppets Gilbert and Tasty to stand out inthe category.
JOHN GLASGOW
CO-FOUNDER AND EXECUTIVE CREATIVE DIRECTOR VAULT 49, NEW YORK NY. As co-founder and executive creative director, John Glasgow guides New York ideas-led brand design agency Vault49 with a deep commitment to cultural diversity, crafted process, and efficient brand strategy. BRANDOPUS BREAKS BREAD WITH PANERA Creative agency BrandOpus has revealed a refreshed brand identity for leading fast-casual restaurant chain Panera. The bakery-cafe brand, with more than 2,100 restaurants nationwide, was looking to increase relevance among consumers and to redefine the brand to be abundant andwelcoming in its
CRAIG BLACK NETS SOCCER ART INSTALLATION 18 hours ago · Inspired by Scotland qualifying for their first major soccer tournament in over 20 years and the excitement around the Euro 2020 Championship, high-profile Scottish artist Craig Black has created ‘The Fusion Series – Footballs’ – a Football Art Installation of unique and collectible pieces. Known for his acrylic fusion paint-pour technique and bold typography, Black created anartistic
GRAPHIC DESIGN USA
Our April 2021 Digital Edition. At this challenging moment, we are making our Digital Edition available free to you all. April 2021 issue features lots of design news, our 58th Package Design awards showcase, and our selection of top design schools and programs.COMPETITIONS
Enter Our 57th GDUSA Graphic Design Awards. Competitions, Enter Now October 13, 2020 November 9, 2020 Ilana Greenberg. Our 2020 flagship competition is open to the entire creative community: individuals, firms, agencies, companies, institutions, freelancers, students. This is now closed for 2020. ENTER OUR 2021 INHOUSE DESIGN AWARDS GDUSA’s American Inhouse Design Awards is the original and premier showcase for outstanding work by inhouse graphic designers and creative professionals. It is a unique opportunity for inhouse designers at corporations, non-profits, institutions, universities, government, associations, media GORDON KAYE: THOUGHTS ON THE 2021 PACKAGE DESIGN SHOWCASE Gordon Kaye: Thoughts On The 2021 Package Design Showcase. Blog April 22, 2021 May 7, 2021 Ilana Greenberg. Gordon Kaye is Editor/Publisher of GDUSA. This column first appeared in the April 2021 edition of GDUSA magazine in print and digital in connection with our annual package design awards competition. Welcome to GDUSA’s 58thanniversary
MOVIE MAGIC: 10 OF THE BEST INTERIOR DESIGNS ON FILM Patrick Bateman’s (Christian Bale) New York apartment in American Psycho is a virtual who’s who of design classics. The minimalist black and white design of this psycho killer’s living room is brimming with iconic furniture: sleek leather Mies van der Rohe Barcelona chairs, Charles Rennie Mackintosh’s Hill House Chair and Robert Longo drawings of contorted figures. A LOOK AT CORVETTE LOGOS, PAST AND PRESENT Last evening, Chevrolet unveiled it’s highly-anticipated new Corvette, and with it a refresh of the iconic Corvette logo. The 2014 logo, a re-imaging that thematically matches the redesign of the car, is bolder, busier, and more aggressive. There’s exaggerated form and shadowing, a nod to the modern demands of scalability and device readability; it will be as recognizable at 80 miles per 2021 GDUSA PACKAGE DESIGN AWARDS Package design and related disciplines are increasingly the difference makers in communicating the message, advancing the brand, and influencing the purchasing decision. The outstanding work showcased here — from 200 elite designers and producers — attests to the reality that is 2021. Our annual competition celebrates beauty andstyle, of
JINJA BIRKENBEUEL
JinJa Birkenbeuel heads Birk Creative, a premier multichannel brand strategy, digital transformation and visual identity agency helping mid-market companies launch brands. Clients include Facebook, Tesla, CPASS Foundation and Google. She is also the founder of The Honest Field Guide™ podcast, where she hosts discussions dedicated towinning
AMIT GREENBERG
PRATT INSTITUTE UNDERGRADUATE COMMUNICATIONS DESIGN BFA IN COMMUNICATIONS DESIGN. Amit Greenberg is a multidisciplinary artist and designer based in Brooklyn who has exhibited his work internationally at venues including The Whitney Museum of American Art, SFMOMA Artists Gallery and b9 Galarie, Vienna.KHANG NGUYEN
Khang Nguyen is an international student from Vietnam pursuing a BFA. In addition to graphic design, Khang is an avant-garde makeup artist who shares work on social media platforms, such as Instagram and TikTok (@khangphinn). Khang gained the commission to design a new viewbook cover for Otis College Admissions and proudly states: “Withthe
GRAPHIC DESIGN USA
Our April 2021 Digital Edition. At this challenging moment, we are making our Digital Edition available free to you all. April 2021 issue features lots of design news, our 58th Package Design awards showcase, and our selection of top design schools and programs.COMPETITIONS
Enter Our 57th GDUSA Graphic Design Awards. Competitions, Enter Now October 13, 2020 November 9, 2020 Ilana Greenberg. Our 2020 flagship competition is open to the entire creative community: individuals, firms, agencies, companies, institutions, freelancers, students. This is now closed for 2020. ENTER OUR 2021 INHOUSE DESIGN AWARDS GDUSA’s American Inhouse Design Awards is the original and premier showcase for outstanding work by inhouse graphic designers and creative professionals. It is a unique opportunity for inhouse designers at corporations, non-profits, institutions, universities, government, associations, media GORDON KAYE: THOUGHTS ON THE 2021 PACKAGE DESIGN SHOWCASE Gordon Kaye: Thoughts On The 2021 Package Design Showcase. Blog April 22, 2021 May 7, 2021 Ilana Greenberg. Gordon Kaye is Editor/Publisher of GDUSA. This column first appeared in the April 2021 edition of GDUSA magazine in print and digital in connection with our annual package design awards competition. Welcome to GDUSA’s 58thanniversary
MOVIE MAGIC: 10 OF THE BEST INTERIOR DESIGNS ON FILM Patrick Bateman’s (Christian Bale) New York apartment in American Psycho is a virtual who’s who of design classics. The minimalist black and white design of this psycho killer’s living room is brimming with iconic furniture: sleek leather Mies van der Rohe Barcelona chairs, Charles Rennie Mackintosh’s Hill House Chair and Robert Longo drawings of contorted figures. A LOOK AT CORVETTE LOGOS, PAST AND PRESENT Last evening, Chevrolet unveiled it’s highly-anticipated new Corvette, and with it a refresh of the iconic Corvette logo. The 2014 logo, a re-imaging that thematically matches the redesign of the car, is bolder, busier, and more aggressive. There’s exaggerated form and shadowing, a nod to the modern demands of scalability and device readability; it will be as recognizable at 80 miles per 2021 GDUSA PACKAGE DESIGN AWARDS Package design and related disciplines are increasingly the difference makers in communicating the message, advancing the brand, and influencing the purchasing decision. The outstanding work showcased here — from 200 elite designers and producers — attests to the reality that is 2021. Our annual competition celebrates beauty andstyle, of
JINJA BIRKENBEUEL
JinJa Birkenbeuel heads Birk Creative, a premier multichannel brand strategy, digital transformation and visual identity agency helping mid-market companies launch brands. Clients include Facebook, Tesla, CPASS Foundation and Google. She is also the founder of The Honest Field Guide™ podcast, where she hosts discussions dedicated towinning
AMIT GREENBERG
PRATT INSTITUTE UNDERGRADUATE COMMUNICATIONS DESIGN BFA IN COMMUNICATIONS DESIGN. Amit Greenberg is a multidisciplinary artist and designer based in Brooklyn who has exhibited his work internationally at venues including The Whitney Museum of American Art, SFMOMA Artists Gallery and b9 Galarie, Vienna.KHANG NGUYEN
Khang Nguyen is an international student from Vietnam pursuing a BFA. In addition to graphic design, Khang is an avant-garde makeup artist who shares work on social media platforms, such as Instagram and TikTok (@khangphinn). Khang gained the commission to design a new viewbook cover for Otis College Admissions and proudly states: “Withthe
HABERMAN BRINGS FUN TO SAUSAGE CATEGORY Haberman is bringing fun to the sausage category this grilling season with its new “For Friendlier Taste” creative campaign for Gilbert’s Craft Sausages. The client is known for all-natural, antibiotic free, individually-wrapped, quality sausages. An entertaining campaign casts puppets Gilbert and Tasty to stand out inthe category.
BRANDOPUS BREAKS BREAD WITH PANERA Creative agency BrandOpus has revealed a refreshed brand identity for leading fast-casual restaurant chain Panera. The bakery-cafe brand, with more than 2,100 restaurants nationwide, was looking to increase relevance among consumers and to redefine the brand to be abundant andwelcoming in its
ENTER THE 2021 HEALTH+WELLNESS AWARDS Fill out one entry form for each entry you are submitting. Create a folder with all completed entry forms and up to 4 digital images per entry. Please zip the file and name it with your company name. Upload the zipped file, the upload link can be found at the bottom of this page. It is not necessary to mail in hard copy if you enter online. GORDON KAYE: THOUGHTS ON THE 2021 PACKAGE DESIGN SHOWCASE Gordon Kaye: Thoughts On The 2021 Package Design Showcase. Blog April 22, 2021 May 7, 2021 Ilana Greenberg. Gordon Kaye is Editor/Publisher of GDUSA. This column first appeared in the April 2021 edition of GDUSA magazine in print and digital in connection with our annual package design awards competition. Welcome to GDUSA’s 58thanniversary
ENTER OUR 58TH GDUSA PACKAGE DESIGN AWARDS 58TH ANNIVERSARY GDUSA PACKAGE DESIGN COMPETITION SPONSORED BY NEENAH. Our 58th anniversary GDUSA American Package Design Awards™ is the fastest growing of our five national competitions and the reason is simple but profound: Marketers and retailers are challenged as never before to convey their message and promote their brand.GDUSA CONTESTS
2020 American Package Design Awards, Competitions, Package Design April 16, 2020 April 17, 2020 gdusa_contests. Sponsored by Neenah Packaging, our annual competition celebrates beauty, style, and the power of deliberate design to forge an emotional link with the buyer at the moment of truth now more important than ever. ASIAN AMERICAN DESIGNERS BREAK THE SILENCE Creative agency, consultancy and technology company Wunderman Thompson has partnered with six Asian American and Pacific Islander artists to work on Outspoken By Design, a a group art show celebrating, supporting and amplifying AAPI voices with the goal of raising moneyand awareness to #
AIGA RESEARCH EXPLORES EVOLVING DESIGN PROFESSION AIGA has released the executive summary of the 2021 Design Point of View (POV) research, an in-depth analysis of the design profession. The research initiative highlights industry demographics, marketplace intelligence, career pathways, the economic impacts of COVID, diversity, equity, and inclusion, and design industry trends. LIPMAN: HOW THE INTERNET RUINED DESIGN… Every designer knows that “creativity” is more accessible than ever, thanks to platforms like Pinterest, SnapChat and TikTok, along with tools like Canva. On Instagram, everyone can appear to be a great photographer. But what separates the amateur from the professional? How does our craft ofJOHN GLASGOW
CO-FOUNDER AND EXECUTIVE CREATIVE DIRECTOR VAULT 49, NEW YORK NY. As co-founder and executive creative director, John Glasgow guides New York ideas-led brand design agency Vault49 with a deep commitment to cultural diversity, crafted process, and efficient brand strategy.__
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ASIAN AMERICAN DESIGNERS BREAK THE SILENCE STURGIS MOTORCYCLE RALLY SPREADS ITS WINGS MR. PEANUT SHEDS HIS SHELL NATIONAL IS BACK IN THE NATIONAL GALLERY TURNER DUCKWORTH MAKES ITS MARK * Asian American Designers Break The Silence * Sturgis Motorcycle Rally Spreads Its Wings * Mr. Peanut Sheds His Shell * National Is Back In The National Gallery * Turner Duckworth Makes Its Mark*
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ENTER OUR 2021 INHOUSE DESIGN AWARDS GDUSA’s American Inhouse Design Awards™ is the original and the premier showcase for inhouse creative excellence at corporations, non-profits and institutions.NEWS
VENERABLE FIRM REBRANDS AS GOLDSTEIN GROUP BRANDING The Goldstein Group has rebranded as Goldstein Group Branding. The initiative includes a new logo, website, partner network and exclusive focus on Wellness, OTC and Rx-to-OTC Switch brands. HIRING AND CAREER TIPS 5 THINGS TO CONSIDER IF YOU’RE THINKING OF A CAREER CHANGE There is new research from The Creative Group and AIGA suggesting that one in two creatives could be looking for a new job in the next 12months.
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PACKAGE DESIGN USA
EMBOSSED ICON PAYS HOMAGE TO BRANDLIN ESTATE Affinity Creative Group has branded Brandlin Estate after its name change. The program includes new packaging and wine labels, as well as a redesigned website.DIGITAL EDITION
OUR APRIL 2021 DIGITAL EDITION At this challenging moment, we are making our Digital Edition available free to you all. April 2021 issue features lots of design news, our 58th Package Design awards showcase, and our selection of top design schools and programs.INHOUSE DESIGN
2020 AMERICAN INHOUSE DESIGN AWARDSPACKAGE DESIGN
2021 GDUSA PACKAGE DESIGN AWARDS WEB | UX | INTERACTIVE 2020 AMERICAN WEB DESIGN AWARDSGRAPHIC DESIGN
2020 GDUSA DESIGN ANNUALFRESH
VENERABLE FIRM REBRANDS AS GOLDSTEIN GROUP BRANDING The Goldstein Group has rebranded as Goldstein Group Branding. The initiative includes a new logo, website, partner network and exclusive focus on Wellness, OTC and Rx-to-OTC Switch brands. * Sturgis Motorcycle Rally Spreads Its Wings * GDUSA Poll: Designers Expect 2021 Economic Rebound * Trillion Menus A Hit * BrandOpus Unifies Oscar MayerPRODUCTS + PAPERS
POSTER DESIGNS REINTERPRET OSCAR NOMINEES Shutterstock celebrates the Best Picture nominees as part of its ninth annual Oscar Pop! series which captures the spirit of the films via original pop art-style posters. * Monotype: Type Trends Shaped By Search For Post-PandemicConnection
* Sustainable Form Follows Sustainable Function * Free 2021 Trend Report Visualizes ‘The New Normal’ * Monotype Font Advances Design Beyond Borders HIRING AND CAREER TIPS 5 THINGS TO CONSIDER IF YOU’RE THINKING OF A CAREER CHANGE There is new research from The Creative Group and AIGA suggesting that one in two creatives could be looking for a new job in the next 12months.
* Retaining Your Top Creatives In Uncertain Times * 10 Tips For Success In Your Creative Career * ONE School For Black Creatives Expands To Four Markets * 9 Reasons Flexible Staffing Is Key To Business ResiliencePACKAGE DESIGN USA
EMBOSSED ICON PAYS HOMAGE TO BRANDLIN ESTATE Affinity Creative Group has branded Brandlin Estate after its name change. The program includes new packaging and wine labels, as well as a redesigned website. * Wellness Graphics Inspired By Botanist’s Notebook * Pearlfisher Branding Captures Duality of Cultures * Colorado Agency Lends A Helping Can * DRC On Mission To Make Packaging Eco-FriendlyGRAPHIC DESIGN BLOG
LIPMAN: HOW THE INTERNET RUINED DESIGN… Gregg Lipman of CBX on why design is a process and a craft, not a software-driven deliverable, and is best left to design professionals. * Now Is A Big Idea’s Best Time * AIGA Research Explores Evolving Design Profession * Gordon Kaye: Thoughts On The 2021 Package Design Showcase * Sydney Ligouri: Educator To Watch ------------------------- ------------------------- GRAPHIC DESIGN USA MAGAZINE Copyright © 2021 by Graphic Design USA . Theme:DW Focus by
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