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GREEN STRATEGY
Green Strategy is an innovative and dedicated consultancy firm that helps companies in the fashion and textile industry develop, advance and communicate their sustainability and SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
OUR TOOL PORTFOLIO
The Circular Fashion website is an online platform launched in 2015 to promote a more circular and sustainable fashion industry on a global scale. The website is developed and maintained by Green Strategy. The circularfashion.com website aims to spread awareness and promote dialogue around the concept, principles and best practices of circularABOUT ANNA BRISMAR
Anna Brismar is the founder and owner of Green Strategy, a consultancy firm specialized in circularity and sustainability issues of the fashion, apparel and textile industry on a global scale.. She is the owner and developer of the online platform Circularfashion.com, which is the world’s first platform dedicated exclusively to circularity issues in the fashion, apparel and textile industry.CIRCULAR FASHION
The website Circularfashion.com was developed and launched as an online platform in 2015 by Green Strategy with the aim to spread awareness and promote dialogue around the concept, principles and best practices of circular fashion, and utlimately to encourage advancements at all levels for a more circular and sustainable fashionindustry.
SEVEN FORMS OF SUSTAINABLE FASHION Green Strategy’s Anna Brismar has identified seven main forms of more sustainable fashion production and consumption, as seen in the figure below. This image presents seven forms of (more) sustainable and circular fashion. The first verison was created in 2012 and was later updated in 2016. WHAT IS SUSTAINABLE FASHION? Brismar, Green Strategy) Sustainable fashion is thus partly about producing clothes, shoes and accessories in environmentally and socio-economically sustainable manners, but also about more sustainable patterns of consumption and use, which necessitate shifts in individual attitudes and behaviour. However, there are many waysfor fashion
THE LIFE CYCLE OF CLOTHES The figure below illustrates the conventional lifecycle of clothes, from product design, fiber production, fabric manufacturing, cutting and tailoring (including finishing), transport, storage and sales, to use and reuse by consumers, and finally to either textile recycling, or waste generation and ORIGIN AND DEFINITION OF CIRCULAR FASHIONGREEN STRATEGY
Green Strategy is an innovative and dedicated consultancy firm that helps companies in the fashion and textile industry develop, advance and communicate their sustainability and SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
OUR TOOL PORTFOLIO
The Circular Fashion website is an online platform launched in 2015 to promote a more circular and sustainable fashion industry on a global scale. The website is developed and maintained by Green Strategy. The circularfashion.com website aims to spread awareness and promote dialogue around the concept, principles and best practices of circularABOUT ANNA BRISMAR
Anna Brismar is the founder and owner of Green Strategy, a consultancy firm specialized in circularity and sustainability issues of the fashion, apparel and textile industry on a global scale.. She is the owner and developer of the online platform Circularfashion.com, which is the world’s first platform dedicated exclusively to circularity issues in the fashion, apparel and textile industry.CIRCULAR FASHION
The website Circularfashion.com was developed and launched as an online platform in 2015 by Green Strategy with the aim to spread awareness and promote dialogue around the concept, principles and best practices of circular fashion, and utlimately to encourage advancements at all levels for a more circular and sustainable fashionindustry.
SEVEN FORMS OF SUSTAINABLE FASHION Green Strategy’s Anna Brismar has identified seven main forms of more sustainable fashion production and consumption, as seen in the figure below. This image presents seven forms of (more) sustainable and circular fashion. The first verison was created in 2012 and was later updated in 2016. WHAT IS SUSTAINABLE FASHION? Brismar, Green Strategy) Sustainable fashion is thus partly about producing clothes, shoes and accessories in environmentally and socio-economically sustainable manners, but also about more sustainable patterns of consumption and use, which necessitate shifts in individual attitudes and behaviour. However, there are many waysfor fashion
THE LIFE CYCLE OF CLOTHES The figure below illustrates the conventional lifecycle of clothes, from product design, fiber production, fabric manufacturing, cutting and tailoring (including finishing), transport, storage and sales, to use and reuse by consumers, and finally to either textile recycling, or waste generation and ORIGIN AND DEFINITION OF CIRCULAR FASHION SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
OUR TOOL PORTFOLIO
The Circular Fashion website is an online platform launched in 2015 to promote a more circular and sustainable fashion industry on a global scale. The website is developed and maintained by Green Strategy. The circularfashion.com website aims to spread awareness and promote dialogue around the concept, principles and best practices of circularSUSTAINABLE FASHION
General information is presented on the topics “ What is sustainable fashion? “, “ Seven forms of sustainable fashion “, and “ Life cycle of clothes “. In-depth articles on challenges, opportunities, industry trends and developments are published on the blog page News. The material has been developed by Dr. Anna Brismar at GreenONLINE COURSE
Circular Fashion Essentials – New online course! 2021/04/14. Anna Brismar. Circular fashion, Online course. Circular Fashion Essentials is a new online course, to be premiered in autumn 2021. The course will provide the participants with the essentials of circular fashion.It is a live,.
ORIGIN AND DEFINITION OF CIRCULAR FASHION Origin of the concept ‘circular fashion’ The concept ‘circular fashion’ was first coined and used in spring 2014 by two actors, almost simultaneously and independently of each other. HOW TO GET A MORE SUSTAINABLE STYLE Some people may believe in sharing as a central strategy to achieving sustainable development, feeling overall comfortable in sharing things with others, such as clothes and accessories. These persons would be likely to advocate leasing, renting, swapping, sharing closets and borrowing fashion pieces as important forms of more sustainable SUSTAINABILITY ACCORDING TO H&M The report presents H&M’s overall commitments, performance levels, work progress, and action plans in the field of sustainability. The sustainability commitments are formulated as follows: (1) to provide fashion for conscious customers; (2) to choose and reward responsible partners; (3) to be ethical; (4) to be climate smart; (5) to reduce WHAT IS CIRCULAR FASHION? If fashion refers to a piece of garment, an accessory, or a pair of shoes, circular fashion can be defined as any fashion item that is: Designed so that its sub-components can be disassembled or separated to facilitate repair, remake, reuse and eventually material recycling at its end of use; Designed with high quality materials and intimeless
“CLOSING THE LOOP” IN THE FASHION INDUSTRY Make it last: Today there is a lot of talk about developing “closed loops” for the fashion and textile industry.Do you think this will be the answer to sustainability for the industry, or do you see challenges with this approach? Anna Brismar: Yes, there is a lot of discussion today about creating closed loops in society and also for the fashion and textile industry.GREEN STRATEGY
Green Strategy is an innovative and dedicated consultancy firm that helps companies in the fashion and textile industry develop, advance and communicate their sustainability and SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
WHAT IS SUSTAINABLE FASHION? Brismar, Green Strategy) Sustainable fashion is thus partly about producing clothes, shoes and accessories in environmentally and socio-economically sustainable manners, but also about more sustainable patterns of consumption and use, which necessitate shifts in individual attitudes and behaviour. However, there are many waysfor fashion
ABOUT ANNA BRISMAR
Anna Brismar is the founder and owner of Green Strategy, a consultancy firm specialized in circularity and sustainability issues of the fashion, apparel and textile industry on a global scale.. She is the owner and developer of the online platform Circularfashion.com, which is the world’s first platform dedicated exclusively to circularity issues in the fashion, apparel and textile industry.CIRCULAR FASHION
The website Circularfashion.com was developed and launched as an online platform in 2015 by Green Strategy with the aim to spread awareness and promote dialogue around the concept, principles and best practices of circular fashion, and utlimately to encourage advancements at all levels for a more circular and sustainable fashionindustry.
SEVEN FORMS OF SUSTAINABLE FASHION Green Strategy’s Anna Brismar has identified seven main forms of more sustainable fashion production and consumption, as seen in the figure below. This image presents seven forms of (more) sustainable and circular fashion. The first verison was created in 2012 and was later updated in 2016. THE LIFE CYCLE OF CLOTHES The figure below illustrates the conventional lifecycle of clothes, from product design, fiber production, fabric manufacturing, cutting and tailoring (including finishing), transport, storage and sales, to use and reuse by consumers, and finally to either textile recycling, or waste generation and ORIGIN AND DEFINITION OF CIRCULAR FASHIONANNA BRISMAR
2014/03/19. Anna Brismar. Circular fashion, Innovation, Seminars and conferences, Sustainability principles, Sustainable production, Textile fibers, Textile recycling. Last week, I participated in the seminar “Sustainable innovation – A step into the future”, arranged by The Natural Step in Stockholm (March 6).GREEN STRATEGY
Green Strategy is an innovative and dedicated consultancy firm that helps companies in the fashion and textile industry develop, advance and communicate their sustainability and SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
WHAT IS SUSTAINABLE FASHION? Brismar, Green Strategy) Sustainable fashion is thus partly about producing clothes, shoes and accessories in environmentally and socio-economically sustainable manners, but also about more sustainable patterns of consumption and use, which necessitate shifts in individual attitudes and behaviour. However, there are many waysfor fashion
ABOUT ANNA BRISMAR
Anna Brismar is the founder and owner of Green Strategy, a consultancy firm specialized in circularity and sustainability issues of the fashion, apparel and textile industry on a global scale.. She is the owner and developer of the online platform Circularfashion.com, which is the world’s first platform dedicated exclusively to circularity issues in the fashion, apparel and textile industry.CIRCULAR FASHION
The website Circularfashion.com was developed and launched as an online platform in 2015 by Green Strategy with the aim to spread awareness and promote dialogue around the concept, principles and best practices of circular fashion, and utlimately to encourage advancements at all levels for a more circular and sustainable fashionindustry.
SEVEN FORMS OF SUSTAINABLE FASHION Green Strategy’s Anna Brismar has identified seven main forms of more sustainable fashion production and consumption, as seen in the figure below. This image presents seven forms of (more) sustainable and circular fashion. The first verison was created in 2012 and was later updated in 2016. THE LIFE CYCLE OF CLOTHES The figure below illustrates the conventional lifecycle of clothes, from product design, fiber production, fabric manufacturing, cutting and tailoring (including finishing), transport, storage and sales, to use and reuse by consumers, and finally to either textile recycling, or waste generation and ORIGIN AND DEFINITION OF CIRCULAR FASHIONANNA BRISMAR
2014/03/19. Anna Brismar. Circular fashion, Innovation, Seminars and conferences, Sustainability principles, Sustainable production, Textile fibers, Textile recycling. Last week, I participated in the seminar “Sustainable innovation – A step into the future”, arranged by The Natural Step in Stockholm (March 6). SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
OUR TOOL PORTFOLIO
The Circular Fashion website is an online platform launched in 2015 to promote a more circular and sustainable fashion industry on a global scale. The website is developed and maintained by Green Strategy. The circularfashion.com website aims to spread awareness and promote dialogue around the concept, principles and best practices of circular CIRCULAR FASHION ESSENTIALS Circular Fashion Essentials is a new online course, to be premiered in autumn 2021. The course will provide the participants with the essentials of circular fashion.It is a live, interactive and engaging program, where students will participate in online lectures andworkshops via Zoom.
CIRKULÄRT MODE
The website Circularfashion.com was developed and launched as an online platform in 2015 by Green Strategy with the aim to spread awareness and promote dialogue around the concept, principles and best practices of circular fashion, and utlimately to encourage advancements at all levels for a more circular and sustainable fashionindustry.
WHAT IS CIRCULAR FASHION? If fashion refers to a piece of garment, an accessory, or a pair of shoes, circular fashion can be defined as any fashion item that is: Designed so that its sub-components can be disassembled or separated to facilitate repair, remake, reuse and eventually material recycling at its end of use; Designed with high quality materials and intimeless
FROM PLANNED OBSOLESCENCE TO CIRCULAR THINKING Make it last: A century ago, the fashion industry aimed to produce quality goods that lasted a lifetime.For at least half a century now, the mainstream fashion industry has intentionally produced goods of poorer quality to encourage continuous consumption. ONE INTEGRATED VISION FOR THE FASHION INDUSTRY A common global fashion agenda – embracing mind, heart and body. When we look more closely at the three concepts ”conscious fashion”, ”compassionate fashion” and ”circular fashion”, we see that they have interesting resemblance with the three dimensions ”mind, heart and body”, which are used by many philosophies around the world to describe key attributes of human life. THE PROBLEMS OF OUR READY-MADE SOCIETY What we once thought of as a socioeconomic system that would bring wealth and happiness to humanity, has today become a driver of environmental destruction, socioeconomic injustices, unforeseen financial risks, human diseases, impoverished health and increasedstress.
SUSTAINABILITY ACCORDING TO H&M The report presents H&M’s overall commitments, performance levels, work progress, and action plans in the field of sustainability. The sustainability commitments are formulated as follows: (1) to provide fashion for conscious customers; (2) to choose and reward responsible partners; (3) to be ethical; (4) to be climate smart; (5) to reduceGREEN STRATEGY
Green Strategy is an innovative and dedicated consultancy firm that helps companies in the fashion and textile industry develop, advance and communicate their sustainability and SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
OUR TOOL PORTFOLIO
The Circular Fashion website is an online platform launched in 2015 to promote a more circular and sustainable fashion industry on a global scale. The website is developed and maintained by Green Strategy. The circularfashion.com website aims to spread awareness and promote dialogue around the concept, principles and best practices of circularABOUT ANNA BRISMAR
Anna Brismar is the founder and owner of Green Strategy, a consultancy firm specialized in circularity and sustainability issues of the fashion, apparel and textile industry on a global scale.. She is the owner and developer of the online platform Circularfashion.com, which is the world’s first platform dedicated exclusively to circularity issues in the fashion, apparel and textile industry.CIRCULAR FASHION
The website Circularfashion.com was developed and launched as an online platform in 2015 by Green Strategy with the aim to spread awareness and promote dialogue around the concept, principles and best practices of circular fashion, and utlimately to encourage advancements at all levels for a more circular and sustainable fashionindustry.
WHAT IS SUSTAINABLE FASHION? Brismar, Green Strategy) Sustainable fashion is thus partly about producing clothes, shoes and accessories in environmentally and socio-economically sustainable manners, but also about more sustainable patterns of consumption and use, which necessitate shifts in individual attitudes and behaviour. However, there are many waysfor fashion
SEVEN FORMS OF SUSTAINABLE FASHION Green Strategy’s Anna Brismar has identified seven main forms of more sustainable fashion production and consumption, as seen in the figure below. This image presents seven forms of (more) sustainable and circular fashion. The first verison was created in 2012 and was later updated in 2016. ORIGIN AND DEFINITION OF CIRCULAR FASHION ONE INTEGRATED VISION FOR THE FASHION INDUSTRY A common global fashion agenda – embracing mind, heart and body. When we look more closely at the three concepts ”conscious fashion”, ”compassionate fashion” and ”circular fashion”, we see that they have interesting resemblance with the three dimensions ”mind, heart and body”, which are used by many philosophies around the world to describe key attributes of human life.GREEN STRATEGY
Green Strategy is an innovative and dedicated consultancy firm that helps companies in the fashion and textile industry develop, advance and communicate their sustainability and SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
OUR TOOL PORTFOLIO
The Circular Fashion website is an online platform launched in 2015 to promote a more circular and sustainable fashion industry on a global scale. The website is developed and maintained by Green Strategy. The circularfashion.com website aims to spread awareness and promote dialogue around the concept, principles and best practices of circularABOUT ANNA BRISMAR
Anna Brismar is the founder and owner of Green Strategy, a consultancy firm specialized in circularity and sustainability issues of the fashion, apparel and textile industry on a global scale.. She is the owner and developer of the online platform Circularfashion.com, which is the world’s first platform dedicated exclusively to circularity issues in the fashion, apparel and textile industry.CIRCULAR FASHION
The website Circularfashion.com was developed and launched as an online platform in 2015 by Green Strategy with the aim to spread awareness and promote dialogue around the concept, principles and best practices of circular fashion, and utlimately to encourage advancements at all levels for a more circular and sustainable fashionindustry.
WHAT IS SUSTAINABLE FASHION? Brismar, Green Strategy) Sustainable fashion is thus partly about producing clothes, shoes and accessories in environmentally and socio-economically sustainable manners, but also about more sustainable patterns of consumption and use, which necessitate shifts in individual attitudes and behaviour. However, there are many waysfor fashion
SEVEN FORMS OF SUSTAINABLE FASHION Green Strategy’s Anna Brismar has identified seven main forms of more sustainable fashion production and consumption, as seen in the figure below. This image presents seven forms of (more) sustainable and circular fashion. The first verison was created in 2012 and was later updated in 2016. ORIGIN AND DEFINITION OF CIRCULAR FASHION ONE INTEGRATED VISION FOR THE FASHION INDUSTRY A common global fashion agenda – embracing mind, heart and body. When we look more closely at the three concepts ”conscious fashion”, ”compassionate fashion” and ”circular fashion”, we see that they have interesting resemblance with the three dimensions ”mind, heart and body”, which are used by many philosophies around the world to describe key attributes of human life. SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
NYHETER – GREEN STRATEGY Circularfashion.com has moved into Green Strategy. 2020/01/10. Anna Brismar. Cirkulärt mode, Internt arbete. On January 7th 2020, the online platform Circularfashion.com was closed down and all of its contents transferred and integrated into the website of Green Strategy. The platform Circularfashion.com was launched.SUSTAINABLE FASHION
General information is presented on the topics “ What is sustainable fashion? “, “ Seven forms of sustainable fashion “, and “ Life cycle of clothes “. In-depth articles on challenges, opportunities, industry trends and developments are published on the blog page News. The material has been developed by Dr. Anna Brismar at Green CIRCULAR FASHION ESSENTIALS Circular Fashion Essentials is a new online course, to be premiered in autumn 2021. The course will provide the participants with the essentials of circular fashion.It is a live, interactive and engaging program, where students will participate in online lectures andworkshops via Zoom.
INNOVATION – GREEN STRATEGY H&M soon to launch Green Store concept. 2014/06/04. Anna Brismar. Design strategies, Innovation, Sustainability principles, Sustainable production. Trend analysis, forecasting and developing sustainable business models are key services of Green Strategy. Thus, it is with particular interest that we are following progress in the field. KEY PRINCIPLES OF CIRCULAR FASHION Sixteen principles for a circular fashion industry. As part of the Circular Fashion Framework, Dr. Brismar (owner of Green Strategy) has identified sixteen key principles to support a more circular and sustainable fashion and textile industry. These principles are equally applicable to everyday apparel, sportswear, outdoor, and interiordesign.
WHAT IS CIRCULAR FASHION? If fashion refers to a piece of garment, an accessory, or a pair of shoes, circular fashion can be defined as any fashion item that is: Designed so that its sub-components can be disassembled or separated to facilitate repair, remake, reuse and eventually material recycling at its end of use; Designed with high quality materials and intimeless
“CLOSING THE LOOP” IN THE FASHION INDUSTRY Make it last: Today there is a lot of talk about developing “closed loops” for the fashion and textile industry.Do you think this will be the answer to sustainability for the industry, or do you see challenges with this approach? Anna Brismar: Yes, there is a lot of discussion today about creating closed loops in society and also for the fashion and textile industry. SUSTAINABILITY ACCORDING TO H&M The report presents H&M’s overall commitments, performance levels, work progress, and action plans in the field of sustainability. The sustainability commitments are formulated as follows: (1) to provide fashion for conscious customers; (2) to choose and reward responsible partners; (3) to be ethical; (4) to be climate smart; (5) to reduceGREEN STRATEGY
Green Strategy is an innovative and dedicated consultancy firm that helps companies in the fashion and textile industry develop, advance and communicate their sustainability and SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
OUR TOOL PORTFOLIO
The Circular Fashion website is an online platform launched in 2015 to promote a more circular and sustainable fashion industry on a global scale. The website is developed and maintained by Green Strategy. The circularfashion.com website aims to spread awareness and promote dialogue around the concept, principles and best practices of circularABOUT ANNA BRISMAR
Anna Brismar is the founder and owner of Green Strategy, a consultancy firm specialized in circularity and sustainability issues of the fashion, apparel and textile industry on a global scale.. She is the owner and developer of the online platform Circularfashion.com, which is the world’s first platform dedicated exclusively to circularity issues in the fashion, apparel and textile industry.CIRCULAR FASHION
The website Circularfashion.com was developed and launched as an online platform in 2015 by Green Strategy with the aim to spread awareness and promote dialogue around the concept, principles and best practices of circular fashion, and utlimately to encourage advancements at all levels for a more circular and sustainable fashionindustry.
WHAT IS SUSTAINABLE FASHION? Brismar, Green Strategy) Sustainable fashion is thus partly about producing clothes, shoes and accessories in environmentally and socio-economically sustainable manners, but also about more sustainable patterns of consumption and use, which necessitate shifts in individual attitudes and behaviour. However, there are many waysfor fashion
SEVEN FORMS OF SUSTAINABLE FASHION Green Strategy’s Anna Brismar has identified seven main forms of more sustainable fashion production and consumption, as seen in the figure below. This image presents seven forms of (more) sustainable and circular fashion. The first verison was created in 2012 and was later updated in 2016. ORIGIN AND DEFINITION OF CIRCULAR FASHION ONE INTEGRATED VISION FOR THE FASHION INDUSTRY A common global fashion agenda – embracing mind, heart and body. When we look more closely at the three concepts ”conscious fashion”, ”compassionate fashion” and ”circular fashion”, we see that they have interesting resemblance with the three dimensions ”mind, heart and body”, which are used by many philosophies around the world to describe key attributes of human life.GREEN STRATEGY
Green Strategy is an innovative and dedicated consultancy firm that helps companies in the fashion and textile industry develop, advance and communicate their sustainability and SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
OUR TOOL PORTFOLIO
The Circular Fashion website is an online platform launched in 2015 to promote a more circular and sustainable fashion industry on a global scale. The website is developed and maintained by Green Strategy. The circularfashion.com website aims to spread awareness and promote dialogue around the concept, principles and best practices of circularABOUT ANNA BRISMAR
Anna Brismar is the founder and owner of Green Strategy, a consultancy firm specialized in circularity and sustainability issues of the fashion, apparel and textile industry on a global scale.. She is the owner and developer of the online platform Circularfashion.com, which is the world’s first platform dedicated exclusively to circularity issues in the fashion, apparel and textile industry.CIRCULAR FASHION
The website Circularfashion.com was developed and launched as an online platform in 2015 by Green Strategy with the aim to spread awareness and promote dialogue around the concept, principles and best practices of circular fashion, and utlimately to encourage advancements at all levels for a more circular and sustainable fashionindustry.
WHAT IS SUSTAINABLE FASHION? Brismar, Green Strategy) Sustainable fashion is thus partly about producing clothes, shoes and accessories in environmentally and socio-economically sustainable manners, but also about more sustainable patterns of consumption and use, which necessitate shifts in individual attitudes and behaviour. However, there are many waysfor fashion
SEVEN FORMS OF SUSTAINABLE FASHION Green Strategy’s Anna Brismar has identified seven main forms of more sustainable fashion production and consumption, as seen in the figure below. This image presents seven forms of (more) sustainable and circular fashion. The first verison was created in 2012 and was later updated in 2016. ORIGIN AND DEFINITION OF CIRCULAR FASHION ONE INTEGRATED VISION FOR THE FASHION INDUSTRY A common global fashion agenda – embracing mind, heart and body. When we look more closely at the three concepts ”conscious fashion”, ”compassionate fashion” and ”circular fashion”, we see that they have interesting resemblance with the three dimensions ”mind, heart and body”, which are used by many philosophies around the world to describe key attributes of human life. SERVICES – GREEN STRATEGY A. A Sustainability Strategy in four steps. We develop Sustainability Strategies for fashion and apparel companies, based on four main steps. The Sustainability Strategy will always be based upon international sustainability principles, circular thinking, established industry guidelines, and best practice for the fashion, apparel and textile industry. ABOUT – GREEN STRATEGY Welcome to Green Strategy. To learn more about our business concept and services, please click on the links below: Our business concept. Our services. Previous assignments. Our tool portfolio. Non-profit engagements. About Anna Brismar. For any questions, propositions or business inquiries, welcome to contact us by phone or through theContact
NYHETER – GREEN STRATEGY Circularfashion.com has moved into Green Strategy. 2020/01/10. Anna Brismar. Cirkulärt mode, Internt arbete. On January 7th 2020, the online platform Circularfashion.com was closed down and all of its contents transferred and integrated into the website of Green Strategy. The platform Circularfashion.com was launched.SUSTAINABLE FASHION
General information is presented on the topics “ What is sustainable fashion? “, “ Seven forms of sustainable fashion “, and “ Life cycle of clothes “. In-depth articles on challenges, opportunities, industry trends and developments are published on the blog page News. The material has been developed by Dr. Anna Brismar at Green CIRCULAR FASHION ESSENTIALS Circular Fashion Essentials is a new online course, to be premiered in autumn 2021. The course will provide the participants with the essentials of circular fashion.It is a live, interactive and engaging program, where students will participate in online lectures andworkshops via Zoom.
INNOVATION – GREEN STRATEGY H&M soon to launch Green Store concept. 2014/06/04. Anna Brismar. Design strategies, Innovation, Sustainability principles, Sustainable production. Trend analysis, forecasting and developing sustainable business models are key services of Green Strategy. Thus, it is with particular interest that we are following progress in the field. KEY PRINCIPLES OF CIRCULAR FASHION Sixteen principles for a circular fashion industry. As part of the Circular Fashion Framework, Dr. Brismar (owner of Green Strategy) has identified sixteen key principles to support a more circular and sustainable fashion and textile industry. These principles are equally applicable to everyday apparel, sportswear, outdoor, and interiordesign.
WHAT IS CIRCULAR FASHION? If fashion refers to a piece of garment, an accessory, or a pair of shoes, circular fashion can be defined as any fashion item that is: Designed so that its sub-components can be disassembled or separated to facilitate repair, remake, reuse and eventually material recycling at its end of use; Designed with high quality materials and intimeless
“CLOSING THE LOOP” IN THE FASHION INDUSTRY Make it last: Today there is a lot of talk about developing “closed loops” for the fashion and textile industry.Do you think this will be the answer to sustainability for the industry, or do you see challenges with this approach? Anna Brismar: Yes, there is a lot of discussion today about creating closed loops in society and also for the fashion and textile industry. SUSTAINABILITY ACCORDING TO H&M The report presents H&M’s overall commitments, performance levels, work progress, and action plans in the field of sustainability. The sustainability commitments are formulated as follows: (1) to provide fashion for conscious customers; (2) to choose and reward responsible partners; (3) to be ethical; (4) to be climate smart; (5) to reduce__Menu
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WE BRING CLARITY, QUALITYAND NEW IDEAS TO
YOUR SUSTAINABILITY WORK WE ADVANCE YOUR SUSTAINABILITY AND CIRCULARITY AGENDA THROUGH__
SUSTAINABILITY ASSESSMENT We perform a holistic analysis of your key sustainability values, challenges and opportunities in order to develop an overall Sustainability Strategy and an effective Action Plan.__
A SUSTAINABILITY STRATEGY We develop or update your Sustainability Strategy with Vision, Values, Goals and Action plan to advance your sustainability performance through key sustainability principles and best practice.__
SUSTAINABILITY COMMUNICATION We create transparent and selling sustainability material for internal and external use by refining your existing documents or developing new texts and images based on your needs.__
LECTURES AND REPORTS We plan and author professional reports, as well as hold lectures and seminars, on the topics of sustainability, environment and circularity, of relevance to fashion and textiles. INTERESTED IN CIRCULAR ECONOMY? WE HAVE LEADING COMPETENCE IN CIRCULAR STRATEGIES FOR THE FASHION INDUSTRY LET US TELL YOU MORE OF HOW THEY CAN BENEFIT YOUR COMPANYLearn more here!
OUR VALUES
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RECEPTIVENESS
Each assignment is performed with high integrity, flexibility and sensitivity to your special needs, ambitions and preconditions.__
COMMITMENT
We feel a genuine commitment to each assignment and honest care for every client, with the aim to meet your highest expectations.__
QUALITY
Each assignment is characterized by high professionalism, quality focus and a holistic perspective with careful consideration to detail.__
INNOVATION
We believe in development and innovation for a sustainable society and are happy to advance your business through new tools and strategies.LATEST NEWS
CIRCULAR FASHION ESSENTIALS – NEW ONLINE COURSE!__2021/04/14
Circular Fashion Essentials is a new online course, to be premiered in autumn 2021. The course will provide the participants with the essentials of circular fashion. It is a live, interactive and engaging program, where students will participate in online lectures and workshops via Zoom. Participants will join from all…Read More CIRCULARFASHION.COM HAS MOVED INTO GREEN STRATEGY__2020/01/10
On January 7th 2020, the online platform Circularfashion.com was closed down and all of its contents transferred and integrated into the website of Green Strategy. The platform Circularfashion.com was launched in 2015 as a niche website of Green Strategy. Anna Brismar created the website with the aim to inspire dialogue…Read More ONE INTEGRATED VISION FOR THE FASHION INDUSTRY__2019/04/11
The fashion industry – a reflection of global events and movements In many ways, the global fashion industry is a reflection of key events and movements in our global society at large. This is especially clear when we look at central concepts and trends that have arisen within in the…Read More REFERENCES FOR ANNA BRISMAR, PHD, OWNER AND SENIOR CONSULTANT Anna is a real trustworthy person, spending whatever time needed to deliver good results. She is an excellent analytical consultant, coming up with fresh ideas. I can warmly recommend her. Gunilla Björklund, Ph.D. Senior consultant, GeWa Consulting Anna has a positive and energetic demeanor and is goal-oriented. She approached our extensive project in a structured and professional manner leading to transparent and valuable results.Henrik Norlin
CEO, Re:newcell
Anna is a gifted researcher and a highly skilled writer. She is able to analyze large amounts of information in a systematic manner, takes initiative and works with required self-discipline. Jan Lundqvist, Professor Senior consultant, SIWI MAY WE OFFER YOU LUNCH OR COFFEE? LET US MEET AND FIND OUT HOW WE COULD ASSIST YOU.__Contact us!
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ABOUT GREEN STRATEGY Green Strategy is an innovative and dedicated consultancy firm that helps companies in the fashion and textile industry develop, advance and communicate their sustainability and circularity work moresuccessfully.
Our services include: Sustainability Assessments; development of a tailored Sustainability Strategy (with Vision, Values, Goals and an Action Plan); as well as internal and external communication materials. Each assignment is undertaken in close cooperation with the client in accordance with its needs and preferences.LATEST NEWS
* Circular Fashion Essentials – New online course!2021/04/14
* Circularfashion.com has moved into Green Strategy2020/01/10
* One integrated vision for the fashion industry2019/04/11
* Global Change Award Summit 20192019/04/10
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Stockholm, Sweden
+46 (0)768 89 49 49
anna@greenstrategy.se* HOME
* ABOUT
* OUR BUSINESS CONCEPT * PREVIOUS ASSIGNMENTS * OUR TOOL PORTFOLIO * NON-PROFIT ENGAGEMENTS * ABOUT ANNA BRISMAR* SERVICES
* CIRCULAR FASHION
* Circular Fashion Essentials – New course! * Step 1: Create an account * Step 2: Select your course fee * Step 3: View your cart items * Step 4: Proceed to checkout * Origin and definition of circular fashion * Key principles of circular fashion * Key videos on circular economy* S F
* WHAT IS SUSTAINABLE FASHION? * SEVEN FORMS OF SUSTAINABLE FASHION * THE LIFE CYCLE OF CLOTHES* NEWS
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