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TOY WORLD MAGAZINE
Toy World magazine is the UK’s No.1 toy trade title. Print remains the core of the brand, while our online presence complements themonthly magazine.
NEW JOBS ADDED TO THE TOY WORLD RECRUITMENT SECTION -TOY If you’re looking for a new job opportunity, Goliath Games and IMC Toys are both seeking applicants for roles. In the past week, Toy World has added two new job advertisements to its recruitment section, the go-to for job seekers within the toy industry. EXCLUSIVE: ALL DOLLED UP Kelly Philp tells Toy World what Mattel considers to the biggest opportunities in the Dolls category, and talks new additions and expansions. Mattel is expanding its presence in the Dolls category for 2021, with the July launch of new fantasy-themed large doll, My Garden Baby, additions to its licensed doll ranges including Spirit and Harry Potter, and expansions to Polly Pocket and Barbie. GOLIATH ACQUIRES FUN PROMOTION FROM TOI-TOYS Toi-Toys says the sale of the company was driven by its desire to focus more on its own brand products while Goliath says it will launch a range of products under the Fun Promotion portfolio. OBITUARY: PETER WOODS -TOY WORLD MAGAZINE Published on: 19th April 2021. Toy World is sad to report that former Fence Club chairman and long time toy industry member Peter Woods passed away on 10th April. Peter died at home, surrounded by his family. He had suffered with declining health for the last nine months, and is survived by his wife Barbara and his three sons. OBITUARY: DARRELL BURGE -TOY WORLD MAGAZINE Obituary: Darrell Burge. Published on: 16th February 2021. Toy World is sad to report the passing of Hornby’s Darrell Burge, well known for working extensively on the Airfix brand, who died suddenly on February 10th. CEO of Hornby, Lyndon Davies, described the T-RACERS FROM MAGIC BOX IN POLE POSITION FOR SUCCESS -TOY Magic Box Toys reports that new 2021 launch T-Racers has achieved the top spot in Spain, becoming No.1 Toy Property for the month of April. BRIAN SIMPSON TO MOVE ON FROM TOYTOWN -TOY WORLD MAGAZINE Brian Simpson, head of buying at the successful toy retail chain SMF Toytown, has announced that he is to leave his position on 16th April. Speaking openly with Toy World last night, Alan Simpson, Toytown’s managing director and Brian’s father, said that while the news was something of a surprise to him, Brian goes with his total blessing and best wishes for the future. HAMLEYS TO OPEN NEW BRANCH IN SOUTHAMPTON SHOPPING CENTRE The new branch is set to open in the Westquay shopping centre before the end of this month, creating new jobs in the area. The multinational toy retailer has announced that its latest new store is to open in Westquay this month, marking the first ever store on the south coast of England for Hamleys and bringing the company’s UK retail portfolio to a total of 22 stores. OBITUARY: BARRY WALKER Former Yorkshire-based independent retailer Barry passed away at the weekend. Barry Walker, owner of Conways toy stores and a former member, director and chairman of the Toymaster buying group, sadly passed away on Saturday morning after a long battle with cancer. Toymaster’s Yogi Parmar sent out anTOY WORLD MAGAZINE
Toy World magazine is the UK’s No.1 toy trade title. Print remains the core of the brand, while our online presence complements themonthly magazine.
NEW JOBS ADDED TO THE TOY WORLD RECRUITMENT SECTION -TOY If you’re looking for a new job opportunity, Goliath Games and IMC Toys are both seeking applicants for roles. In the past week, Toy World has added two new job advertisements to its recruitment section, the go-to for job seekers within the toy industry. EXCLUSIVE: ALL DOLLED UP Kelly Philp tells Toy World what Mattel considers to the biggest opportunities in the Dolls category, and talks new additions and expansions. Mattel is expanding its presence in the Dolls category for 2021, with the July launch of new fantasy-themed large doll, My Garden Baby, additions to its licensed doll ranges including Spirit and Harry Potter, and expansions to Polly Pocket and Barbie. GOLIATH ACQUIRES FUN PROMOTION FROM TOI-TOYS Toi-Toys says the sale of the company was driven by its desire to focus more on its own brand products while Goliath says it will launch a range of products under the Fun Promotion portfolio. OBITUARY: PETER WOODS -TOY WORLD MAGAZINE Published on: 19th April 2021. Toy World is sad to report that former Fence Club chairman and long time toy industry member Peter Woods passed away on 10th April. Peter died at home, surrounded by his family. He had suffered with declining health for the last nine months, and is survived by his wife Barbara and his three sons. OBITUARY: DARRELL BURGE -TOY WORLD MAGAZINE Obituary: Darrell Burge. Published on: 16th February 2021. Toy World is sad to report the passing of Hornby’s Darrell Burge, well known for working extensively on the Airfix brand, who died suddenly on February 10th. CEO of Hornby, Lyndon Davies, described the T-RACERS FROM MAGIC BOX IN POLE POSITION FOR SUCCESS -TOY Magic Box Toys reports that new 2021 launch T-Racers has achieved the top spot in Spain, becoming No.1 Toy Property for the month of April. BRIAN SIMPSON TO MOVE ON FROM TOYTOWN -TOY WORLD MAGAZINE Brian Simpson, head of buying at the successful toy retail chain SMF Toytown, has announced that he is to leave his position on 16th April. Speaking openly with Toy World last night, Alan Simpson, Toytown’s managing director and Brian’s father, said that while the news was something of a surprise to him, Brian goes with his total blessing and best wishes for the future. HAMLEYS TO OPEN NEW BRANCH IN SOUTHAMPTON SHOPPING CENTRE The new branch is set to open in the Westquay shopping centre before the end of this month, creating new jobs in the area. The multinational toy retailer has announced that its latest new store is to open in Westquay this month, marking the first ever store on the south coast of England for Hamleys and bringing the company’s UK retail portfolio to a total of 22 stores. OBITUARY: BARRY WALKER Former Yorkshire-based independent retailer Barry passed away at the weekend. Barry Walker, owner of Conways toy stores and a former member, director and chairman of the Toymaster buying group, sadly passed away on Saturday morning after a long battle with cancer. Toymaster’s Yogi Parmar sent out an TOYMASTER CONFIRMS 2021 SHOW CANCELLED -TOY WORLD MAGAZINE Restrictions on travel and gatherings mean the Toymaster buying group has pushed its annual show back to 2022. As reported on Friday, an email sent out to members and suppliers from Yogi Parmar read: “Following the recent government announcement setting out the roadmap out of lockdown, it was clear that the Toymaster Show would not be able to take place on the original dates in May. EXCLUSIVE: TOYS IN LOCKDOWN NPD’s Moneeba Baloch looks at the latest data for early part of 2021, and examines the fastest growing themes of the year so far. NPD’s data for the first month of 2021 suggests a continuation of the trends the industry experienced in 2020. HORNBY REVEALS FULL YEAR RESULTS Financial results reported this week show Hornby enjoying a pretax profit on higher revenue and current trading meeting expectations. As predicted in a trading update issued in April, Hornby has achieved sales of £48.5m for the year to 31st March 2021, up 28% on the year before. The company said that the company has swung to a pretax profit of £345,000 compared with a loss of £3.4m for MOOSE TOYS UNVEILS 'BIGGEST BOYS BRAND TO DATE' WITH NEW The new Akedo franchise combines action figures, battling and collectability with cutting edge content and licensing. Moose Toys has announced the launch of Akedo – Ultimate Arcade Warriors, which the company says is the first brand to combine action figures with realistic battling action at a micro collectible scale. NPD REPORTS 27% GROWTH FOR US TOY SALES -TOY WORLD Ten of the eleven supercategories posted double-digit growth versus 2020, while the top ten licensed properties grew +48%. In the US, dollar sales increased +27% or +$1.5b between January and April 2021, while both unit sales and average selling price (ASP) increased during the period, up +17% and +9% respectively. HASBRO UNVEILS NEW GHOSTBUSTERS COLLECTIBLESTOY WORLD The new Plasma series figures will be launched to coincide with the latest movie Ghostbusters:Afterlife, which opens in cinemas thisNovember.
PLAYMONSTER LAUNCHES SUMMER CAMPAIGN FOR MY FAIRY GARDEN Playmonster has launched a major marketing campaign for My Fairy Garden, encouraging children to help care for nature in their local communities.. The brand has gone from strength to strength over the last couple of years as parents turn to wholesome and inspiring toys and #Fairiesfornature will encourage kids to be part of a team of minibrand ambassadors.
PLAYMOBIL LAUNCHES SPECIAL EDITION VOLKSWAGEN SETS -TOY The two special edition Volkswagen vehicles will include an individual serial number from a limited production run. Playmobil has announced two special edition Volkswagen additions to MATTEL LAUNCHES SUSTAINABLE NEW BARBIE LOVES THE OCEAN Barbie Loves the Ocean aligns with Mattel’s goal to achieve 100% recycled, recyclable or bio-based plastic material use across all its products and packaging by 2030. “This Barbie launch is another addition to Mattel’s growing portfolio of purpose-driven brands, which inspire environmental consciousness with our consumer as a key focus,” said Richard Dickson, president and Chief PAGE 42 – TOY WORLD MAGAZINE The Play is Never Cancelled campaign is a programme of home friendly, social activities to spark excitement and keep children busy duringthe pandemic.
TOY WORLD MAGAZINE
Toy World magazine is the UK’s No.1 toy trade title. Print remains the core of the brand, while our online presence complements themonthly magazine.
NEW JOBS ADDED TO THE TOY WORLD RECRUITMENT SECTION -TOY If you’re looking for a new job opportunity, Goliath Games and IMC Toys are both seeking applicants for roles. In the past week, Toy World has added two new job advertisements to its recruitment section, the go-to for job seekers within the toy industry. GOLIATH ACQUIRES FUN PROMOTION FROM TOI-TOYS Toi-Toys says the sale of the company was driven by its desire to focus more on its own brand products while Goliath says it will launch a range of products under the Fun Promotion portfolio. EXCLUSIVE: ALL DOLLED UP Kelly Philp tells Toy World what Mattel considers to the biggest opportunities in the Dolls category, and talks new additions and expansions. Mattel is expanding its presence in the Dolls category for 2021, with the July launch of new fantasy-themed large doll, My Garden Baby, additions to its licensed doll ranges including Spirit and Harry Potter, and expansions to Polly Pocket and Barbie.EXCLUSIVE: GEEMAC
Late in 2020, Geemac completed the move to its new offices and extensive warehouse facility in Northampton. Predominantly an FOB supplier since its inception 18 years ago, in 2003, the move means the company can now start supplying its products domestically – a major boon for both Geemac and its customers. OBITUARY: PETER WOODS -TOY WORLD MAGAZINE Published on: 19th April 2021. Toy World is sad to report that former Fence Club chairman and long time toy industry member Peter Woods passed away on 10th April. Peter died at home, surrounded by his family. He had suffered with declining health for the last nine months, and is survived by his wife Barbara and his three sons. T-RACERS FROM MAGIC BOX IN POLE POSITION FOR SUCCESS -TOY Magic Box Toys reports that new 2021 launch T-Racers has achieved the top spot in Spain, becoming No.1 Toy Property for the month of April. HAMLEYS TO OPEN NEW BRANCH IN SOUTHAMPTON SHOPPING CENTRE The new branch is set to open in the Westquay shopping centre before the end of this month, creating new jobs in the area. The multinational toy retailer has announced that its latest new store is to open in Westquay this month, marking the first ever store on the south coast of England for Hamleys and bringing the company’s UK retail portfolio to a total of 22 stores. OBITUARY: DARRELL BURGE -TOY WORLD MAGAZINE Obituary: Darrell Burge. Published on: 16th February 2021. Toy World is sad to report the passing of Hornby’s Darrell Burge, well known for working extensively on the Airfix brand, who died suddenly on February 10th. CEO of Hornby, Lyndon Davies, described the BRIAN SIMPSON TO MOVE ON FROM TOYTOWN -TOY WORLD MAGAZINE Brian Simpson, head of buying at the successful toy retail chain SMF Toytown, has announced that he is to leave his position on 16th April. Speaking openly with Toy World last night, Alan Simpson, Toytown’s managing director and Brian’s father, said that while the news was something of a surprise to him, Brian goes with his total blessing and best wishes for the future.TOY WORLD MAGAZINE
Toy World magazine is the UK’s No.1 toy trade title. Print remains the core of the brand, while our online presence complements themonthly magazine.
NEW JOBS ADDED TO THE TOY WORLD RECRUITMENT SECTION -TOY If you’re looking for a new job opportunity, Goliath Games and IMC Toys are both seeking applicants for roles. In the past week, Toy World has added two new job advertisements to its recruitment section, the go-to for job seekers within the toy industry. GOLIATH ACQUIRES FUN PROMOTION FROM TOI-TOYS Toi-Toys says the sale of the company was driven by its desire to focus more on its own brand products while Goliath says it will launch a range of products under the Fun Promotion portfolio. EXCLUSIVE: ALL DOLLED UP Kelly Philp tells Toy World what Mattel considers to the biggest opportunities in the Dolls category, and talks new additions and expansions. Mattel is expanding its presence in the Dolls category for 2021, with the July launch of new fantasy-themed large doll, My Garden Baby, additions to its licensed doll ranges including Spirit and Harry Potter, and expansions to Polly Pocket and Barbie.EXCLUSIVE: GEEMAC
Late in 2020, Geemac completed the move to its new offices and extensive warehouse facility in Northampton. Predominantly an FOB supplier since its inception 18 years ago, in 2003, the move means the company can now start supplying its products domestically – a major boon for both Geemac and its customers. OBITUARY: PETER WOODS -TOY WORLD MAGAZINE Published on: 19th April 2021. Toy World is sad to report that former Fence Club chairman and long time toy industry member Peter Woods passed away on 10th April. Peter died at home, surrounded by his family. He had suffered with declining health for the last nine months, and is survived by his wife Barbara and his three sons. T-RACERS FROM MAGIC BOX IN POLE POSITION FOR SUCCESS -TOY Magic Box Toys reports that new 2021 launch T-Racers has achieved the top spot in Spain, becoming No.1 Toy Property for the month of April. HAMLEYS TO OPEN NEW BRANCH IN SOUTHAMPTON SHOPPING CENTRE The new branch is set to open in the Westquay shopping centre before the end of this month, creating new jobs in the area. The multinational toy retailer has announced that its latest new store is to open in Westquay this month, marking the first ever store on the south coast of England for Hamleys and bringing the company’s UK retail portfolio to a total of 22 stores. OBITUARY: DARRELL BURGE -TOY WORLD MAGAZINE Obituary: Darrell Burge. Published on: 16th February 2021. Toy World is sad to report the passing of Hornby’s Darrell Burge, well known for working extensively on the Airfix brand, who died suddenly on February 10th. CEO of Hornby, Lyndon Davies, described the BRIAN SIMPSON TO MOVE ON FROM TOYTOWN -TOY WORLD MAGAZINE Brian Simpson, head of buying at the successful toy retail chain SMF Toytown, has announced that he is to leave his position on 16th April. Speaking openly with Toy World last night, Alan Simpson, Toytown’s managing director and Brian’s father, said that while the news was something of a surprise to him, Brian goes with his total blessing and best wishes for the future. HORNBY REVEALS FULL YEAR RESULTS Financial results reported this week show Hornby enjoying a pretax profit on higher revenue and current trading meeting expectations. As predicted in a trading update issued in April, Hornby has achieved sales of £48.5m for the year to 31st March 2021, up 28% on the year before. The company said that the company has swung to a pretax profit of £345,000 compared with a loss of £3.4m for TOYMASTER CONFIRMS 2021 SHOW CANCELLED -TOY WORLD MAGAZINE Restrictions on travel and gatherings mean the Toymaster buying group has pushed its annual show back to 2022. As reported on Friday, an email sent out to members and suppliers from Yogi Parmar read: “Following the recent government announcement setting out the roadmap out of lockdown, it was clear that the Toymaster Show would not be able to take place on the original dates in May. TOY TRUST LAUNCHES AROUND THE WORLD IN 80 HOURS -TOY WORLD The fundraising event in June will see the toy industry attempting to circumnavigate the globe in 80 hours by any non-motorised means. The Toy Trust is excited to share a brand-new initiative for 2021 – Around the World in 80 Hours. MOOSE TOYS UNVEILS 'BIGGEST BOYS BRAND TO DATE' WITH NEW The new Akedo franchise combines action figures, battling and collectability with cutting edge content and licensing. Moose Toys has announced the launch of Akedo – Ultimate Arcade Warriors, which the company says is the first brand to combine action figures with realistic battling action at a micro collectible scale. NPD REPORTS 27% GROWTH FOR US TOY SALES -TOY WORLD Ten of the eleven supercategories posted double-digit growth versus 2020, while the top ten licensed properties grew +48%. In the US, dollar sales increased +27% or +$1.5b between January and April 2021, while both unit sales and average selling price (ASP) increased during the period, up +17% and +9% respectively. HASBRO UNVEILS NEW GHOSTBUSTERS COLLECTIBLESTOY WORLD The new Plasma series figures will be launched to coincide with the latest movie Ghostbusters:Afterlife, which opens in cinemas thisNovember.
PLAYMONSTER LAUNCHES SUMMER CAMPAIGN FOR MY FAIRY GARDEN Playmonster has launched a major marketing campaign for My Fairy Garden, encouraging children to help care for nature in their local communities.. The brand has gone from strength to strength over the last couple of years as parents turn to wholesome and inspiring toys and #Fairiesfornature will encourage kids to be part of a team of minibrand ambassadors.
LITTLE TIKES ANNOUNCES 'LET THEM PLAY!' SUMMER CAMPAIGNTOY Let Them Play! will highlight the brand’s core summer toys, including the Cozy Coupe, Turtle Sandbox, Fountain Factory Water Table, My First Slide and more. BARGAINMAX TO EXPAND FOLLOWING SEVEN-FIGURE FUNDING DEAL The online toy retailer will use the package from HSBC UK to increase staffing levels and its product range. Online toy and games retailer BargainMax.co.uk has secured a seven-figure funding package from HSBC UK to support its ambitious growth plans.. According to TheBusinessDesk.com, the Manchester-based company will use the funding to increase its product range and stock by more than MATTEL LAUNCHES SUSTAINABLE NEW BARBIE LOVES THE OCEAN Barbie Loves the Ocean aligns with Mattel’s goal to achieve 100% recycled, recyclable or bio-based plastic material use across all its products and packaging by 2030. “This Barbie launch is another addition to Mattel’s growing portfolio of purpose-driven brands, which inspire environmental consciousness with our consumer as a key focus,” said Richard Dickson, president and ChiefTOY WORLD MAGAZINE
Toy World magazine is the UK’s No.1 toy trade title. Print remains the core of the brand, while our online presence complements themonthly magazine.
NEW JOBS ADDED TO THE TOY WORLD RECRUITMENT SECTION -TOY If you’re looking for a new job opportunity, Goliath Games and IMC Toys are both seeking applicants for roles. In the past week, Toy World has added two new job advertisements to its recruitment section, the go-to for job seekers within the toy industry. GOLIATH ACQUIRES FUN PROMOTION FROM TOI-TOYS Toi-Toys says the sale of the company was driven by its desire to focus more on its own brand products while Goliath says it will launch a range of products under the Fun Promotion portfolio. EXCLUSIVE: ALL DOLLED UP Kelly Philp tells Toy World what Mattel considers to the biggest opportunities in the Dolls category, and talks new additions and expansions. Mattel is expanding its presence in the Dolls category for 2021, with the July launch of new fantasy-themed large doll, My Garden Baby, additions to its licensed doll ranges including Spirit and Harry Potter, and expansions to Polly Pocket and Barbie.EXCLUSIVE: GEEMAC
Late in 2020, Geemac completed the move to its new offices and extensive warehouse facility in Northampton. Predominantly an FOB supplier since its inception 18 years ago, in 2003, the move means the company can now start supplying its products domestically – a major boon for both Geemac and its customers. OBITUARY: PETER WOODS -TOY WORLD MAGAZINE Published on: 19th April 2021. Toy World is sad to report that former Fence Club chairman and long time toy industry member Peter Woods passed away on 10th April. Peter died at home, surrounded by his family. He had suffered with declining health for the last nine months, and is survived by his wife Barbara and his three sons. T-RACERS FROM MAGIC BOX IN POLE POSITION FOR SUCCESS -TOY Magic Box Toys reports that new 2021 launch T-Racers has achieved the top spot in Spain, becoming No.1 Toy Property for the month of April. HAMLEYS TO OPEN NEW BRANCH IN SOUTHAMPTON SHOPPING CENTRE The new branch is set to open in the Westquay shopping centre before the end of this month, creating new jobs in the area. The multinational toy retailer has announced that its latest new store is to open in Westquay this month, marking the first ever store on the south coast of England for Hamleys and bringing the company’s UK retail portfolio to a total of 22 stores. OBITUARY: DARRELL BURGE -TOY WORLD MAGAZINE Obituary: Darrell Burge. Published on: 16th February 2021. Toy World is sad to report the passing of Hornby’s Darrell Burge, well known for working extensively on the Airfix brand, who died suddenly on February 10th. CEO of Hornby, Lyndon Davies, described the BRIAN SIMPSON TO MOVE ON FROM TOYTOWN -TOY WORLD MAGAZINE Brian Simpson, head of buying at the successful toy retail chain SMF Toytown, has announced that he is to leave his position on 16th April. Speaking openly with Toy World last night, Alan Simpson, Toytown’s managing director and Brian’s father, said that while the news was something of a surprise to him, Brian goes with his total blessing and best wishes for the future.TOY WORLD MAGAZINE
Toy World magazine is the UK’s No.1 toy trade title. Print remains the core of the brand, while our online presence complements themonthly magazine.
NEW JOBS ADDED TO THE TOY WORLD RECRUITMENT SECTION -TOY If you’re looking for a new job opportunity, Goliath Games and IMC Toys are both seeking applicants for roles. In the past week, Toy World has added two new job advertisements to its recruitment section, the go-to for job seekers within the toy industry. GOLIATH ACQUIRES FUN PROMOTION FROM TOI-TOYS Toi-Toys says the sale of the company was driven by its desire to focus more on its own brand products while Goliath says it will launch a range of products under the Fun Promotion portfolio. EXCLUSIVE: ALL DOLLED UP Kelly Philp tells Toy World what Mattel considers to the biggest opportunities in the Dolls category, and talks new additions and expansions. Mattel is expanding its presence in the Dolls category for 2021, with the July launch of new fantasy-themed large doll, My Garden Baby, additions to its licensed doll ranges including Spirit and Harry Potter, and expansions to Polly Pocket and Barbie.EXCLUSIVE: GEEMAC
Late in 2020, Geemac completed the move to its new offices and extensive warehouse facility in Northampton. Predominantly an FOB supplier since its inception 18 years ago, in 2003, the move means the company can now start supplying its products domestically – a major boon for both Geemac and its customers. OBITUARY: PETER WOODS -TOY WORLD MAGAZINE Published on: 19th April 2021. Toy World is sad to report that former Fence Club chairman and long time toy industry member Peter Woods passed away on 10th April. Peter died at home, surrounded by his family. He had suffered with declining health for the last nine months, and is survived by his wife Barbara and his three sons. T-RACERS FROM MAGIC BOX IN POLE POSITION FOR SUCCESS -TOY Magic Box Toys reports that new 2021 launch T-Racers has achieved the top spot in Spain, becoming No.1 Toy Property for the month of April. HAMLEYS TO OPEN NEW BRANCH IN SOUTHAMPTON SHOPPING CENTRE The new branch is set to open in the Westquay shopping centre before the end of this month, creating new jobs in the area. The multinational toy retailer has announced that its latest new store is to open in Westquay this month, marking the first ever store on the south coast of England for Hamleys and bringing the company’s UK retail portfolio to a total of 22 stores. OBITUARY: DARRELL BURGE -TOY WORLD MAGAZINE Obituary: Darrell Burge. Published on: 16th February 2021. Toy World is sad to report the passing of Hornby’s Darrell Burge, well known for working extensively on the Airfix brand, who died suddenly on February 10th. CEO of Hornby, Lyndon Davies, described the BRIAN SIMPSON TO MOVE ON FROM TOYTOWN -TOY WORLD MAGAZINE Brian Simpson, head of buying at the successful toy retail chain SMF Toytown, has announced that he is to leave his position on 16th April. Speaking openly with Toy World last night, Alan Simpson, Toytown’s managing director and Brian’s father, said that while the news was something of a surprise to him, Brian goes with his total blessing and best wishes for the future. TOYMASTER CONFIRMS 2021 SHOW CANCELLED -TOY WORLD MAGAZINE Restrictions on travel and gatherings mean the Toymaster buying group has pushed its annual show back to 2022. As reported on Friday, an email sent out to members and suppliers from Yogi Parmar read: “Following the recent government announcement setting out the roadmap out of lockdown, it was clear that the Toymaster Show would not be able to take place on the original dates in May. TOY TRUST LAUNCHES AROUND THE WORLD IN 80 HOURS -TOY WORLD The fundraising event in June will see the toy industry attempting to circumnavigate the globe in 80 hours by any non-motorised means. The Toy Trust is excited to share a brand-new initiative for 2021 – Around the World in 80 Hours. MATTEL LAUNCHES SUSTAINABLE NEW BARBIE LOVES THE OCEAN Barbie Loves the Ocean aligns with Mattel’s goal to achieve 100% recycled, recyclable or bio-based plastic material use across all its products and packaging by 2030. “This Barbie launch is another addition to Mattel’s growing portfolio of purpose-driven brands, which inspire environmental consciousness with our consumer as a key focus,” said Richard Dickson, president and Chief HASBRO UNVEILS NEW GHOSTBUSTERS COLLECTIBLESTOY WORLD The new Plasma series figures will be launched to coincide with the latest movie Ghostbusters:Afterlife, which opens in cinemas thisNovember.
BERTOY WELCOMES AMBOSSTOYS SCOOTERS TO PORTFOLIO -TOY Bertoy’s partnership with Ambosstoys will kick off with the Primo ride-on, designed to replicate a classic Italian scooter. Bertoy has added a further brand to its ever-growing portfolio with Ambosstoysscooters.
LITTLE TIKES ANNOUNCES 'LET THEM PLAY!' SUMMER CAMPAIGNTOY Let Them Play! will highlight the brand’s core summer toys, including the Cozy Coupe, Turtle Sandbox, Fountain Factory Water Table, My First Slide and more. EXCLUSIVE: BABY BOOM Rachael Simpson-Jones asks what goes into creating a leading infant brand, and the importance of gift-ability when it comes to securingsales.
TABLEZ SET TO REBRAND TOYS R US STORES IN INDIA -TOY WORLD The news from Tablez comes after Flipkart plans to sell Toys R Us and Babies R Us brands online in India after acquiring licensing rights. RAFT OF NEW JOBS ADDED TO THE TOY WORLD RECRUITMENT If you’re looking for a new job, Fanbytes, Gameplan and University Games are the latest companies to be seeking applicants for a diverse assortment of roles. BOOM IN FIRST QUARTER ONLINE TOY SALES IN CHINA, REPORTS January sales posted the highest growth for the quarter thanks to toy purchases around the Chinese New Year holiday. Toy industry eCommerce sales in China increased by 16% to $1.2b in the first quarter of 2021 compared to the same time period last year, according to The NPD Group.January posted the highest growth rate (34%) for the quarter, with sales driven primarily by purchases made for theTOY WORLD MAGAZINE
Toy World magazine is the UK’s No.1 toy trade title. Print remains the core of the brand, while our online presence complements themonthly magazine.
GOLIATH ACQUIRES FUN PROMOTION FROM TOI-TOYS Toi-Toys says the sale of the company was driven by its desire to focus more on its own brand products while Goliath says it will launch a range of products under the Fun Promotion portfolio.EXCLUSIVE: GEEMAC
Late in 2020, Geemac completed the move to its new offices and extensive warehouse facility in Northampton. Predominantly an FOB supplier since its inception 18 years ago, in 2003, the move means the company can now start supplying its products domestically – a major boon for both Geemac and its customers. VIVID GOLIATH BRINGS HOME WINNING GAMES FOR A/W 21 -TOY The company will be welcoming classic Goliath games Pig Goes Pop, Gooey Louie, Doggie Doo and Triominos into the portfolio for A/W 2021. GOLIATH APPOINTS NICK THOMAS AS GENERAL MANAGER FOR VIVID Nick has enjoyed many senior management positions during his career at Vivid. Most recently, Nick held the position of commercial director. He’s now looking forward to this new role managing the UK operation for Goliath, reporting into the group CEO, Jochanan Golad. Jochanan commented: “Nick’s appoi OBITUARY: FRANCIS SPEAR Francis passed away peacefully on 13th December. Francis was born in the town of Fuerth, near Nuremberg, into a Jewish toy trade family. His great grandfather, Jacob Wolf Spear, started J. W. Spear & Soehnein 1878.
HORNBY NAMES RICHARD AMES AS NEW CEO Hornby has announced the appointment of former Ladbrokes managing director Richard Ames as chief executive officer. Richard Ames was set to step into his new role in April. MAGFORMERS URGES RETAILERS TO BOYCOTT COPYCAT PRODUCTS The company's statement follows a story this week regarding a boy in the USA, who was hospitalised after swallowing magnets contained in an Imden brand toy bought on Amazon.com. The copycat toy was incorrectly identified as Magformers in the MGA ANNOUNCES APPOINTMENT OF NEIL BANDTOCK AS MD UK Neil, who previously held the role of UK general manager at MGA between 2004-2008, will return to the business in October, when Andrew Laughton leaves the company. MGA Entertainment has today announced the appointment of Neil Bandtock as its VALERIE MARDEROSIAN APPOINTED CEO OF WEVEEL Current CEO Danny Kwok will continue to provide leadership in a new role within the Global Business Unit. WeVeel has announced that Valerie Marderosian has been named chief executive officer.TOY WORLD MAGAZINE
Toy World magazine is the UK’s No.1 toy trade title. Print remains the core of the brand, while our online presence complements themonthly magazine.
GOLIATH ACQUIRES FUN PROMOTION FROM TOI-TOYS Toi-Toys says the sale of the company was driven by its desire to focus more on its own brand products while Goliath says it will launch a range of products under the Fun Promotion portfolio.EXCLUSIVE: GEEMAC
Late in 2020, Geemac completed the move to its new offices and extensive warehouse facility in Northampton. Predominantly an FOB supplier since its inception 18 years ago, in 2003, the move means the company can now start supplying its products domestically – a major boon for both Geemac and its customers. VIVID GOLIATH BRINGS HOME WINNING GAMES FOR A/W 21 -TOY The company will be welcoming classic Goliath games Pig Goes Pop, Gooey Louie, Doggie Doo and Triominos into the portfolio for A/W 2021. GOLIATH APPOINTS NICK THOMAS AS GENERAL MANAGER FOR VIVID Nick has enjoyed many senior management positions during his career at Vivid. Most recently, Nick held the position of commercial director. He’s now looking forward to this new role managing the UK operation for Goliath, reporting into the group CEO, Jochanan Golad. Jochanan commented: “Nick’s appoi OBITUARY: FRANCIS SPEAR Francis passed away peacefully on 13th December. Francis was born in the town of Fuerth, near Nuremberg, into a Jewish toy trade family. His great grandfather, Jacob Wolf Spear, started J. W. Spear & Soehnein 1878.
HORNBY NAMES RICHARD AMES AS NEW CEO Hornby has announced the appointment of former Ladbrokes managing director Richard Ames as chief executive officer. Richard Ames was set to step into his new role in April. MAGFORMERS URGES RETAILERS TO BOYCOTT COPYCAT PRODUCTS The company's statement follows a story this week regarding a boy in the USA, who was hospitalised after swallowing magnets contained in an Imden brand toy bought on Amazon.com. The copycat toy was incorrectly identified as Magformers in the MGA ANNOUNCES APPOINTMENT OF NEIL BANDTOCK AS MD UK Neil, who previously held the role of UK general manager at MGA between 2004-2008, will return to the business in October, when Andrew Laughton leaves the company. MGA Entertainment has today announced the appointment of Neil Bandtock as its VALERIE MARDEROSIAN APPOINTED CEO OF WEVEEL Current CEO Danny Kwok will continue to provide leadership in a new role within the Global Business Unit. WeVeel has announced that Valerie Marderosian has been named chief executive officer. NEWS - TOY WORLD MAGAZINE Toy World - the business magazine with a passion for toys. Published by Alakat Publishing Ltd. 61 Maxted Road, Hemel Hempstead, Hertfordshire, HP2 7DZ MAY RETAIL SALES INCREASE THE STRONGEST SINCE PANDEMIC Retail sales increased 10% compared with the same month in 2019, with online sales contributing heavily to the surge. It is believed that the ongoing easing of social-distancing restrictions and continued pent-up demand for in-store shopping drove the spike in sales lastmonth.
UP TO 70 UK SHOPPING CENTRES AT RISK OF CLOSURE -TOY WORLD According to a report in The Guardian, up to 10% of Britain’s 700 shopping centres could be earmarked for closure.The report suggests that events of the past year have dealt a major blow to ageing malls already struggling with the increase in online sales and the over-proliferation of retail space. EXCLUSIVE: THE HOW BEHIND THE WOW! AT WOW! STUFF -TOY Rachael Simpson- Jones spoke to Wow! Stuff CEO Richard North about the company’s plans for 2021, and his often unorthodox approach tobusiness.
EXCLUSIVE: AN AMAZON HYBRID MODEL Asha Bhalsod of Etopia Consultancy responds to a column from our March issue on whether it is better to be an Amazon Vendor or Seller.. For this piece, Asha took inspiration from an article published in Toy World about Vendor Central vs. Seller Central, CASDON TOYS CELEBRATES ITS 75TH ANNIVERSARYTOY WORLD Casdon Toys celebrate its 75th anniversary this month. Launched on 8th June 1946 by Thomas Cassidy, the family of toymakers continues to inspire imaginative and creative play for children via its range of well-known and best-selling role-play toys. EXCLUSIVE: TALKING SHOP Toyshops in Scotland and Ireland have now joined those in England, Wales and Northern Ireland in reopening, and we caught up with ahandful of them for
BARGAINMAX TO EXPAND FOLLOWING SEVEN-FIGURE FUNDING DEAL The online toy retailer will use the package from HSBC UK to increase staffing levels and its product range. Online toy and games retailer BargainMax.co.uk has secured a seven-figure funding package from HSBC UK to support its ambitious growth plans.. According to TheBusinessDesk.com, the Manchester-based company will use the funding to increase its product range and stock by more than SEGA EUROPE ANNOUNCES NEW SONIC THE HEDGEHOG MERCHANDISE Sonic the Hedgehog’s 30th anniversary will feature a whole host of new licensing partners including Wow! Stuff and HoloToyz. Sega Europe’s brand licensing team has revealed an array of new licensing deals for Sonic the Hedgehog to help celebrate three decades of the game and tie in with the highly anticipated film sequel, Sonic the Hedgehog 2, and new Netflix series Sonic Prime both slated TARGET AND WALMART ONLINE SALES EVENTS TO START 24 HOURS The US retail giants have both announced digital sales events geared to give Amazon’s Prime Day a run for its money. Target and Walmarthave
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MY SHIP ISN’T COMING IN…. IT’S THE FRIDAY BLOG! A week ago, I wasn’t aware of Yantian Port in Shenzen. I have subsequently found out that it is the largest single container terminal in the world, responsible for handling around 25% of China’s trade with the USA, as well... Read More...LATEST ISSUE
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The Entertainer’s Big Toy Rehoming returns as year-round campaign Exclusive: Retro Revival with Nick Gibbs-McNeil Exclusive: Crafty ideas – a look at the arts & crafts sector Goliath acquires Fun Promotion from Toi-Toys International B&M hails “exceptional year” as sales and profits climb Exclusive: The kidult market comes of age The latest Toy World recruitment round-up Click here for previous General News storiesLICENSING NEWS
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