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HOW ARE IMPRESSIONS CALCULATED? Impressions are the total number of exposures to your content. This can include the same person seeing your content multiple times. Impressions are tracked on many different platforms. For example, how many times people see your Instagram posts, or how many times your ad is displayed with Google Ads. Impressions are often confused withreach.
INSTAGRAM SEO: 7 TIPS TO BOOST YOUR VISIBILITY 7 Tips for Instagram Optimization. Here are some of the best Instagram SEO ideas to improve your discoverability and reach on the platform: 1. Optimize Your Profile for Search. The Instagram search function works a bit like Google in that it delivers the most relevant profiles based on your search term. HOW MUCH INSTAGRAM INFLUENCERS COST: A GUIDE TO INFLUENCER In general, an influencer is a person or thing that influences another.. In a marketing context, an influencer is described as a person with the ability to influence potential buyers of a product or service by promoting or recommending the product/service on social media.. So, influencers are people who usually have a large number of social media followers, create engaging content and are in a KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQS Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions. SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on 6 INFLUENCER KPIS TO TRACK FOR EVERY CAMPAIGN For real-time tracking of hashtags and mentions, you can use Keyhole . 3. Social Engagement. Engagement is one of the most important KPIs to track in order to determine the performance of your influencer marketing campaign. On Instagram, engagement is measured by the number of likes and comments on your campaign post or story/video views. THE 7 MOST IMPORTANT SOCIAL MEDIA MARKETING METRICS Two of the most important social media marketing metrics to keep in mind are post reach and post impressions. These two metrics together will give you an idea of roughly how many people are seeing a given post. While the two metrics are pretty similar in what they measure, there are some differences. Post reach refers to how many unique users BEST 5 FASHION SOCIAL MEDIA CAMPAIGNS IN 2020 Louis Vuitton. 4. Michael Kors. 5. Savage X Fenty. Key Elements to a Successful Fashion Social Media Campaign. 1. DKNY State of Mind Campaign: A Fashion Social Media Campaign with All The Works. In September 2020, fashion brand DKNY launched their State of Mind campaign alongside three limited edition hoodies. INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THAN Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to THE BEST SENTIMENT ANALYSIS TOOLS FOR SOCIAL MEDIA Pricing: $499.00 USD per month for the Professional plan, which includes sentiment analysis. 20. Quick Search by Talkwalker. Quick Search by Talkwalker is a robust social media search engine that allows you to track KPIs like engagement, mention volume, sentiment,demographics, and
HOW ARE IMPRESSIONS CALCULATED? Impressions are the total number of exposures to your content. This can include the same person seeing your content multiple times. Impressions are tracked on many different platforms. For example, how many times people see your Instagram posts, or how many times your ad is displayed with Google Ads. Impressions are often confused withreach.
INSTAGRAM SEO: 7 TIPS TO BOOST YOUR VISIBILITY 7 Tips for Instagram Optimization. Here are some of the best Instagram SEO ideas to improve your discoverability and reach on the platform: 1. Optimize Your Profile for Search. The Instagram search function works a bit like Google in that it delivers the most relevant profiles based on your search term. HOW MUCH INSTAGRAM INFLUENCERS COST: A GUIDE TO INFLUENCER In general, an influencer is a person or thing that influences another.. In a marketing context, an influencer is described as a person with the ability to influence potential buyers of a product or service by promoting or recommending the product/service on social media.. So, influencers are people who usually have a large number of social media followers, create engaging content and are in a INFLUENCER MARKETING PLATFORM TO DISCOVER RELEVANT Keyhole’s Influencer Marketing software will surface the most relevant influential voices. Also, it will give you insights on the influencers’ engagement, region and sentiment. Once you’ve found your ideal influencer candidates, use profile analytics to vet them. Pay attention to metrics like engagement rate to ensure that theinfluencer
ABOUT US - REAL PEOPLE BEHIND GREAT ANALYTICS - KEYHOLE The New York Times. April 2018. They Tried to Boycott Facebook, Apple and Google. They Failed. “An analysis of nearly 7,000 tweets using the hashtag #BoycottGoogle since August showed that 26 percent of the tweets came from devices using Google’s Android software, according to Keyhole, a social-media research firm.”. Read the full article CONTACT US - KEYHOLE Request Historical Report. Historical Data pricing depends on search terms, date range and volume. Complete the form below for yoursummary.
THE FREE SOCIAL MEDIA REPORTING TEMPLATE FOR MARKETERS The Free Social Media Reporting Template for Marketers. September 17, 2020 September 15, 2020 by Keyhole. Unless you have a data-driven social media reporting strategy, posting on social can feel like a black hole. But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on TOP 29 SOCIAL LISTENING TOOLS FOR MARKETERS IN 2020 5. BuzzSumo. BuzzSumo is a popular content discovery tool, allowing marketers to track content that’s trending for certain topics or keywords. Although not exactly a social listening tool in the sense of some of the other tools on our list, with BuzzSumo, you can track competitors, brand mentions, and industry updates. WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
TOP 25 SOCIAL MEDIA ANALYTICS TOOLS [UPDATED FOR 2021 2. Agorapulse. AgoraPulse is one of the greatest social media analytics tools that helps you identify your best content and see what users need. And we all know that social media sucks time like a plague. But AgoraPulse is a good medicine for it. This tool is 10 TREND & CAMPAIGN HASHTAG FAILS BY BIG BRANDS This is where examples of social media fails prove their worth. Here are 10 hashtag trend and campaign fails by big brands, plus lessons you can learn from them:. 1. #susanalbumparty. The runner-up in the 2009 edition of Britain’s Got Talent reclaimed INSTAGRAM REELS VS TIKTOK: WHAT YOU NEED TO KNOW Let’s see what they are. First, TikTok is a separate, stand-alone platform, and Instagram Reels is a new feature within a pre-existing app. In terms of length, a TikTok video has a 1-minute limit, while IG Reels has only a 15-second video option. When you create your videos, they’re all saved on TikTok – on Instagram Reels, you can decide KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions. INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THANAUTHOR:KEYHOLE
Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to HOW ARE IMPRESSIONS CALCULATED? Impressions are the total number of exposures to your content. This can include the same person seeing your content multiple times. Impressions are tracked on many different platforms. For example, how many times people see your Instagram posts, or how many times your ad is displayed with Google Ads. Impressions are often confused withreach.
5 SOCIAL MEDIA METRICS THAT MATTER + FREE TOOLS TO TRACK THEM This post was updated on November 27th, 2019. With so many social media analytics tools that focus on different stats, it’s hard to figure out which metrics matter.. Some of the most important ones are often ignored in favour of “vanity metrics” – numbers that don’t help guide your marketing decisions, but are easy to track. WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
TOP 29 SOCIAL LISTENING TOOLS FOR MARKETERS IN 2020 5. BuzzSumo. BuzzSumo is a popular content discovery tool, allowing marketers to track content that’s trending for certain topics or keywords. Although not exactly a social listening tool in the sense of some of the other tools on our list, with BuzzSumo, you can track competitors, brand mentions, and industry updates. HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
INSTAGRAM SEO: 7 TIPS TO BOOST YOUR VISIBILITY 7 Tips for Instagram Optimization. Here are some of the best Instagram SEO ideas to improve your discoverability and reach on the platform: 1. Optimize Your Profile for Search. The Instagram search function works a bit like Google in that it delivers the most relevant profiles based on your search term. HOW DO I MEASURE HASHTAG PERFORMANCE? Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. To measure hashtag performance, you’ll need a hashtag analytics tool.. Using a hashtag tool, you’ll be able to track how your campaign performed, but also uncover key findings about your audience and your competitors. 4 TOP TALKWALKER ALTERNATIVES KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions. INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THANAUTHOR:KEYHOLE
Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to HOW ARE IMPRESSIONS CALCULATED? Impressions are the total number of exposures to your content. This can include the same person seeing your content multiple times. Impressions are tracked on many different platforms. For example, how many times people see your Instagram posts, or how many times your ad is displayed with Google Ads. Impressions are often confused withreach.
5 SOCIAL MEDIA METRICS THAT MATTER + FREE TOOLS TO TRACK THEM This post was updated on November 27th, 2019. With so many social media analytics tools that focus on different stats, it’s hard to figure out which metrics matter.. Some of the most important ones are often ignored in favour of “vanity metrics” – numbers that don’t help guide your marketing decisions, but are easy to track. WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
TOP 29 SOCIAL LISTENING TOOLS FOR MARKETERS IN 2020 5. BuzzSumo. BuzzSumo is a popular content discovery tool, allowing marketers to track content that’s trending for certain topics or keywords. Although not exactly a social listening tool in the sense of some of the other tools on our list, with BuzzSumo, you can track competitors, brand mentions, and industry updates. HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
INSTAGRAM SEO: 7 TIPS TO BOOST YOUR VISIBILITY 7 Tips for Instagram Optimization. Here are some of the best Instagram SEO ideas to improve your discoverability and reach on the platform: 1. Optimize Your Profile for Search. The Instagram search function works a bit like Google in that it delivers the most relevant profiles based on your search term. HOW DO I MEASURE HASHTAG PERFORMANCE? Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. To measure hashtag performance, you’ll need a hashtag analytics tool.. Using a hashtag tool, you’ll be able to track how your campaign performed, but also uncover key findings about your audience and your competitors. 4 TOP TALKWALKER ALTERNATIVES KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETING Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions. SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on CONTACT US - KEYHOLE Request Historical Report. Historical Data pricing depends on search terms, date range and volume. Complete the form below for yoursummary.
BEST 5 FASHION SOCIAL MEDIA CAMPAIGNS IN 2020 Louis Vuitton. 4. Michael Kors. 5. Savage X Fenty. Key Elements to a Successful Fashion Social Media Campaign. 1. DKNY State of Mind Campaign: A Fashion Social Media Campaign with All The Works. In September 2020, fashion brand DKNY launched their State of Mind campaign alongside three limited edition hoodies. 6 INFLUENCER KPIS TO TRACK FOR EVERY CAMPAIGN For real-time tracking of hashtags and mentions, you can use Keyhole . 3. Social Engagement. Engagement is one of the most important KPIs to track in order to determine the performance of your influencer marketing campaign. On Instagram, engagement is measured by the number of likes and comments on your campaign post or story/video views. TOP 15 HASHTAG ANALYTICS TOOLS FOR SOCIAL MEDIA Top Hashtag Analytics Tools for 2021 – Updated in December 2020. In a world with an overflow of information, setting up a social media marketing can be just the beginning of a complex process. It involves consistently monitoring and evaluating your audience’s needs andpreferences.
THE BEST SENTIMENT ANALYSIS TOOLS FOR SOCIAL MEDIA Pricing: $499.00 USD per month for the Professional plan, which includes sentiment analysis. 20. Quick Search by Talkwalker. Quick Search by Talkwalker is a robust social media search engine that allows you to track KPIs like engagement, mention volume, sentiment,demographics, and
HOW DO I CALCULATE SOCIAL MEDIA CONVERSIONS? Conversion rate is typically calculated as the number of conversions divided by the number of website or landing page visitors. Here’s our conversion rate formula: For example, if you received 10,000 website visitors originating from Instagram and 100 of them made a purchase, you would have a 1% conversion rate. REAL-TIME SOCIAL MEDIA ANALYTICS FOR [NEW Request Historical Report. Historical Data pricing depends on search terms, date range and volume. Complete the form below for yoursummary.
HOW TO FIND MICRO INFLUENCERS ON INSTAGRAM TO BOOST SALES Use Hashtags. The best method to find the right influencer is to simply search for the correct hashtag or keyword that’s relevant to the product you’re trying to promote. For example, if you want to promote a fashion product, you can run a hashtag search for queries like #ootd or #instafashion. KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions.SIGN IN - KEYHOLE
Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on 6 INFLUENCER KPIS TO TRACK FOR EVERY CAMPAIGN For real-time tracking of hashtags and mentions, you can use Keyhole . 3. Social Engagement. Engagement is one of the most important KPIs to track in order to determine the performance of your influencer marketing campaign. On Instagram, engagement is measured by the number of likes and comments on your campaign post or story/video views. INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THAN Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to THE 7 MOST IMPORTANT SOCIAL MEDIA MARKETING METRICS Two of the most important social media marketing metrics to keep in mind are post reach and post impressions. These two metrics together will give you an idea of roughly how many people are seeing a given post. While the two metrics are pretty similar in what they measure, there are some differences. Post reach refers to how many unique users THE BEST SENTIMENT ANALYSIS TOOLS FOR SOCIAL MEDIA Pricing: $499.00 USD per month for the Professional plan, which includes sentiment analysis. 20. Quick Search by Talkwalker. Quick Search by Talkwalker is a robust social media search engine that allows you to track KPIs like engagement, mention volume, sentiment,demographics, and
THE FREE SOCIAL MEDIA REPORTING TEMPLATE FOR MARKETERS The Free Social Media Reporting Template for Marketers. September 17, 2020 September 15, 2020 by Keyhole. Unless you have a data-driven social media reporting strategy, posting on social can feel like a black hole. But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions.SIGN IN - KEYHOLE
Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on 6 INFLUENCER KPIS TO TRACK FOR EVERY CAMPAIGN For real-time tracking of hashtags and mentions, you can use Keyhole . 3. Social Engagement. Engagement is one of the most important KPIs to track in order to determine the performance of your influencer marketing campaign. On Instagram, engagement is measured by the number of likes and comments on your campaign post or story/video views. INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THAN Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to THE 7 MOST IMPORTANT SOCIAL MEDIA MARKETING METRICS Two of the most important social media marketing metrics to keep in mind are post reach and post impressions. These two metrics together will give you an idea of roughly how many people are seeing a given post. While the two metrics are pretty similar in what they measure, there are some differences. Post reach refers to how many unique users THE BEST SENTIMENT ANALYSIS TOOLS FOR SOCIAL MEDIA Pricing: $499.00 USD per month for the Professional plan, which includes sentiment analysis. 20. Quick Search by Talkwalker. Quick Search by Talkwalker is a robust social media search engine that allows you to track KPIs like engagement, mention volume, sentiment,demographics, and
THE FREE SOCIAL MEDIA REPORTING TEMPLATE FOR MARKETERS The Free Social Media Reporting Template for Marketers. September 17, 2020 September 15, 2020 by Keyhole. Unless you have a data-driven social media reporting strategy, posting on social can feel like a black hole. But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on CONTACT US - KEYHOLE Request Historical Report. Historical Data pricing depends on search terms, date range and volume. Complete the form below for yoursummary.
INFLUENCER MARKETING PLATFORM TO DISCOVER RELEVANT Keyhole’s Influencer Marketing software will surface the most relevant influential voices. Also, it will give you insights on the influencers’ engagement, region and sentiment. Once you’ve found your ideal influencer candidates, use profile analytics to vet them. Pay attention to metrics like engagement rate to ensure that theinfluencer
PRICING - SOCIAL MEDIA ANALYTICS - KEYHOLE Start your FREE trial. No credit card required. Keyhole's social media analytics is used by the world's leading marketers and agencies. Keyhole features include real-time data collection, competitor analysis, alert notifications, automated reporting in PDF/XLS, sentiment analysis and more. TOP 15 HASHTAG ANALYTICS TOOLS FOR SOCIAL MEDIA Top Hashtag Analytics Tools for 2021 – Updated in December 2020. In a world with an overflow of information, setting up a social media marketing can be just the beginning of a complex process. It involves consistently monitoring and evaluating your audience’s needs andpreferences.
HOW ARE IMPRESSIONS CALCULATED? Impressions are the total number of exposures to your content. This can include the same person seeing your content multiple times. Impressions are tracked on many different platforms. For example, how many times people see your Instagram posts, or how many times your ad is displayed with Google Ads. Impressions are often confused withreach.
5 SOCIAL MEDIA METRICS THAT MATTER + FREE TOOLS TO TRACK THEM This post was updated on November 27th, 2019. With so many social media analytics tools that focus on different stats, it’s hard to figure out which metrics matter.. Some of the most important ones are often ignored in favour of “vanity metrics” – numbers that don’t help guide your marketing decisions, but are easy to track. HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
YOUTUBE ANALYTICS: 21 METRICS THAT YOU SHOULD TRACK Here’s why you should pay attention to your YouTube data. 1. Reach more viewers. The data is clear. YouTube is growing in a big way. And it’s about more than entertainment. YouTube has become the world’s second-largest search engine, where people look for how-to videos, product reviews, explainer videos, and more. INSTAGRAM REELS VS TIKTOK: WHAT YOU NEED TO KNOW Let’s see what they are. First, TikTok is a separate, stand-alone platform, and Instagram Reels is a new feature within a pre-existing app. In terms of length, a TikTok video has a 1-minute limit, while IG Reels has only a 15-second video option. When you create your videos, they’re all saved on TikTok – on Instagram Reels, you can decide KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions. INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THANAUTHOR:KEYHOLE
Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to HOW ARE IMPRESSIONS CALCULATED? Impressions are the total number of exposures to your content. This can include the same person seeing your content multiple times. Impressions are tracked on many different platforms. For example, how many times people see your Instagram posts, or how many times your ad is displayed with Google Ads. Impressions are often confused withreach.
WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
HOW DO I CALCULATE SOCIAL MEDIA CONVERSIONS? Conversion rate is typically calculated as the number of conversions divided by the number of website or landing page visitors. Here’s our conversion rate formula: For example, if you received 10,000 website visitors originating from Instagram and 100 of them made a purchase, you would have a 1% conversion rate. HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
INSTAGRAM SEO: 7 TIPS TO BOOST YOUR VISIBILITY 7 Tips for Instagram Optimization. Here are some of the best Instagram SEO ideas to improve your discoverability and reach on the platform: 1. Optimize Your Profile for Search. The Instagram search function works a bit like Google in that it delivers the most relevant profiles based on your search term. HOW DO I MEASURE HASHTAG PERFORMANCE? Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. To measure hashtag performance, you’ll need a hashtag analytics tool.. Using a hashtag tool, you’ll be able to track how your campaign performed, but also uncover key findings about your audience and your competitors. 4 TOP TALKWALKER ALTERNATIVES EMERGING MARKET PENETRATION CASE STUDY: KFC IN CHINA Emerging Market Penetration CASE STUDY: KFC in CHINA. KFC lost part of its market share in the recent years in China, but their success in the Chinese market is legendary. KFC entered the Chinese market in 1987, and it’s now the largest restaurant chain in the country, with a total of 4,563 restaurants. KFC controls as much as 40 percent of KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions. INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THANAUTHOR:KEYHOLE
Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to HOW ARE IMPRESSIONS CALCULATED? Impressions are the total number of exposures to your content. This can include the same person seeing your content multiple times. Impressions are tracked on many different platforms. For example, how many times people see your Instagram posts, or how many times your ad is displayed with Google Ads. Impressions are often confused withreach.
WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
HOW DO I CALCULATE SOCIAL MEDIA CONVERSIONS? Conversion rate is typically calculated as the number of conversions divided by the number of website or landing page visitors. Here’s our conversion rate formula: For example, if you received 10,000 website visitors originating from Instagram and 100 of them made a purchase, you would have a 1% conversion rate. HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
INSTAGRAM SEO: 7 TIPS TO BOOST YOUR VISIBILITY 7 Tips for Instagram Optimization. Here are some of the best Instagram SEO ideas to improve your discoverability and reach on the platform: 1. Optimize Your Profile for Search. The Instagram search function works a bit like Google in that it delivers the most relevant profiles based on your search term. HOW DO I MEASURE HASHTAG PERFORMANCE? Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. To measure hashtag performance, you’ll need a hashtag analytics tool.. Using a hashtag tool, you’ll be able to track how your campaign performed, but also uncover key findings about your audience and your competitors. 4 TOP TALKWALKER ALTERNATIVES EMERGING MARKET PENETRATION CASE STUDY: KFC IN CHINA Emerging Market Penetration CASE STUDY: KFC in CHINA. KFC lost part of its market share in the recent years in China, but their success in the Chinese market is legendary. KFC entered the Chinese market in 1987, and it’s now the largest restaurant chain in the country, with a total of 4,563 restaurants. KFC controls as much as 40 percent of 6 INFLUENCER KPIS TO TRACK FOR EVERY CAMPAIGN For real-time tracking of hashtags and mentions, you can use Keyhole . 3. Social Engagement. Engagement is one of the most important KPIs to track in order to determine the performance of your influencer marketing campaign. On Instagram, engagement is measured by the number of likes and comments on your campaign post or story/video views. TOP 15 HASHTAG ANALYTICS TOOLS FOR SOCIAL MEDIA Top Hashtag Analytics Tools for 2021 – Updated in December 2020. In a world with an overflow of information, setting up a social media marketing can be just the beginning of a complex process. It involves consistently monitoring and evaluating your audience’s needs andpreferences.
HOW DO I MEASURE HASHTAG PERFORMANCE? Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. To measure hashtag performance, you’ll need a hashtag analytics tool.. Using a hashtag tool, you’ll be able to track how your campaign performed, but also uncover key findings about your audience and your competitors. 15 SOCIAL MEDIA BRANDING STRATEGIES But developing a powerful, branded social media presence is a challenge you can’t quickly overcome. Consider using these 15 social media branding strategies to do the job help you achieve a strong social media brand presence. 1. Connect with Influencers. 2. TOP 29 SOCIAL LISTENING TOOLS FOR MARKETERS IN 2020 5. BuzzSumo. BuzzSumo is a popular content discovery tool, allowing marketers to track content that’s trending for certain topics or keywords. Although not exactly a social listening tool in the sense of some of the other tools on our list, with BuzzSumo, you can track competitors, brand mentions, and industry updates. THE 7 MOST IMPORTANT SOCIAL MEDIA MARKETING METRICS Two of the most important social media marketing metrics to keep in mind are post reach and post impressions. These two metrics together will give you an idea of roughly how many people are seeing a given post. While the two metrics are pretty similar in what they measure, there are some differences. Post reach refers to how many unique users ESPORTS: INCREASING REVENUE AND DOUBLING DOWN ON China will generate 35.0% of the total global eSports revenue, thus accounting for the largest share of the revenues. In 2020, $822.4 million will come from media rights and sponsorship (this is expected to increase to $1.2 billion by 2023, thus making up 76% of totaleSports revenues).
THE FREE SOCIAL MEDIA REPORTING TEMPLATE FOR MARKETERS The Free Social Media Reporting Template for Marketers. September 17, 2020 September 15, 2020 by Keyhole. Unless you have a data-driven social media reporting strategy, posting on social can feel like a black hole. But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on MISS TOPSY? HERE ARE THE TOP 3 TOPSY ALTERNATIVES 3. TweetBinder. TweetBinder is another Topsy alternative worth mentioning here. It is a social media tracking tool that helps you analyze and display powerful Twitter and Instagram metrics. Like the other Topsy alternatives mentioned here, Tweetbinder shows you how impressions (potential impacts), reach, contributors (number oftweeters for a
INSTAGRAM REELS VS TIKTOK: WHAT YOU NEED TO KNOW Let’s see what they are. First, TikTok is a separate, stand-alone platform, and Instagram Reels is a new feature within a pre-existing app. In terms of length, a TikTok video has a 1-minute limit, while IG Reels has only a 15-second video option. When you create your videos, they’re all saved on TikTok – on Instagram Reels, you can decide KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions.SIGN IN - KEYHOLE
Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THAN Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to 5 SOCIAL MEDIA METRICS THAT MATTER + FREE TOOLS TO TRACK THEM This post was updated on November 27th, 2019. With so many social media analytics tools that focus on different stats, it’s hard to figure out which metrics matter.. Some of the most important ones are often ignored in favour of “vanity metrics” – numbers that don’t help guide your marketing decisions, but are easy to track. HASHTAG TRACKING FOR TWITTER, INSTAGRAM AND FACEBOOK Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
4 TOP TALKWALKER ALTERNATIVES EMERGING MARKET PENETRATION CASE STUDY: KFC IN CHINA Emerging Market Penetration CASE STUDY: KFC in CHINA. KFC lost part of its market share in the recent years in China, but their success in the Chinese market is legendary. KFC entered the Chinese market in 1987, and it’s now the largest restaurant chain in the country, with a total of 4,563 restaurants. KFC controls as much as 40 percent of KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions.SIGN IN - KEYHOLE
Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THAN Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to 5 SOCIAL MEDIA METRICS THAT MATTER + FREE TOOLS TO TRACK THEM This post was updated on November 27th, 2019. With so many social media analytics tools that focus on different stats, it’s hard to figure out which metrics matter.. Some of the most important ones are often ignored in favour of “vanity metrics” – numbers that don’t help guide your marketing decisions, but are easy to track. HASHTAG TRACKING FOR TWITTER, INSTAGRAM AND FACEBOOK Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
4 TOP TALKWALKER ALTERNATIVES EMERGING MARKET PENETRATION CASE STUDY: KFC IN CHINA Emerging Market Penetration CASE STUDY: KFC in CHINA. KFC lost part of its market share in the recent years in China, but their success in the Chinese market is legendary. KFC entered the Chinese market in 1987, and it’s now the largest restaurant chain in the country, with a total of 4,563 restaurants. KFC controls as much as 40 percent of SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
TOP 29 SOCIAL LISTENING TOOLS FOR MARKETERS IN 2020 5. BuzzSumo. BuzzSumo is a popular content discovery tool, allowing marketers to track content that’s trending for certain topics or keywords. Although not exactly a social listening tool in the sense of some of the other tools on our list, with BuzzSumo, you can track competitors, brand mentions, and industry updates. HOW ARE IMPRESSIONS CALCULATED? Impressions are the total number of exposures to your content. This can include the same person seeing your content multiple times. Impressions are tracked on many different platforms. For example, how many times people see your Instagram posts, or how many times your ad is displayed with Google Ads. Impressions are often confused withreach.
5 HASHTAG MARKETING STRATEGIES TO ENGAGE AUDIENCES Here are five hashtag marketing strategies that social media teams have successfully used to engage their target audiences: 1. Brand Hashtags. Think of a brand hashtag as your signature. Unique to your business, it should be a concise and relevant slogan you include when sharing original content. Encourage followers to use it as well. INSTAGRAM SEO: 7 TIPS TO BOOST YOUR VISIBILITY 7 Tips for Instagram Optimization. Here are some of the best Instagram SEO ideas to improve your discoverability and reach on the platform: 1. Optimize Your Profile for Search. The Instagram search function works a bit like Google in that it delivers the most relevant profiles based on your search term. HOW MUCH INSTAGRAM INFLUENCERS COST: A GUIDE TO INFLUENCER In general, an influencer is a person or thing that influences another.. In a marketing context, an influencer is described as a person with the ability to influence potential buyers of a product or service by promoting or recommending the product/service on social media.. So, influencers are people who usually have a large number of social media followers, create engaging content and are in a HOW TO FIND MICRO INFLUENCERS ON INSTAGRAM TO BOOST SALES Updated on December, 2020. Influencers have the power to win the hearts – and pockets – of consumers. It is no surprise, then, that some of the biggest brands in the world are using influencer marketing to promote their products and services. MISS TOPSY? HERE ARE THE TOP 3 TOPSY ALTERNATIVES 3. TweetBinder. TweetBinder is another Topsy alternative worth mentioning here. It is a social media tracking tool that helps you analyze and display powerful Twitter and Instagram metrics. Like the other Topsy alternatives mentioned here, Tweetbinder shows you how impressions (potential impacts), reach, contributors (number oftweeters for a
HOW TO BECOME AN INSTAGRAM INFLUENCER: 13 TIPS FOR For example, fashion influencers like Autum Rainn ( @autumrainn) create content to provide their audience with style inspiration and fashion tips. 9. Make the Most of Hashtags. When it comes to Instagram, nothing drives content discovery better than hashtags do. KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions.SIGN IN - KEYHOLE
Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THAN Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to HASHTAG TRACKING FOR TWITTER, INSTAGRAM AND FACEBOOK Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Brand awareness can be thought of in a few different dimensions: Brand recognition: How easily someone can differentiate your brand from others. These can be difficult concepts to quantify. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept. But brand awareness is still anecessary
WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
4 TOP TALKWALKER ALTERNATIVES EMERGING MARKET PENETRATION CASE STUDY: KFC IN CHINA Emerging Market Penetration CASE STUDY: KFC in CHINA. KFC lost part of its market share in the recent years in China, but their success in the Chinese market is legendary. KFC entered the Chinese market in 1987, and it’s now the largest restaurant chain in the country, with a total of 4,563 restaurants. KFC controls as much as 40 percent of MISS TOPSY? HERE ARE THE TOP 3 TOPSY ALTERNATIVES 3. TweetBinder. TweetBinder is another Topsy alternative worth mentioning here. It is a social media tracking tool that helps you analyze and display powerful Twitter and Instagram metrics. Like the other Topsy alternatives mentioned here, Tweetbinder shows you how impressions (potential impacts), reach, contributors (number oftweeters for a
KEYHOLE - SOCIAL LISTENING, INFLUENCER MARKETINGAGENCIESENTERPRISENONPROFITSENTERTAINMENTBLOGFAQSDIRECTIONSWEBSITE Keyhole is a user-friendly influencer marketing, social media listening & analytics, tool used by leading brands to make data-informed decisions.SIGN IN - KEYHOLE
Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an enterprise-grade social listening & reporting software. Identify key industry trends, stay relevant and ahead of yourcompetitors.
INSTAGRAM POSTS VS INSTAGRAM STORIES: IS ONE BETTER THAN Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to 5 SOCIAL MEDIA METRICS THAT MATTER + FREE TOOLS TO TRACK THEM This post was updated on November 27th, 2019. With so many social media analytics tools that focus on different stats, it’s hard to figure out which metrics matter.. Some of the most important ones are often ignored in favour of “vanity metrics” – numbers that don’t help guide your marketing decisions, but are easy to track. HASHTAG TRACKING FOR TWITTER, INSTAGRAM AND FACEBOOK Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable! HOW DO YOU MEASURE BRAND AWARENESS ON SOCIAL MEDIA? Many brands chase the pot of gold known as “growing brand awareness,” but few companies ever set measurements for how much brand awareness they really have.. Luckily, social media offers several metrics for tracking brand awareness. WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? A follower to following ratio is the number of followers an account has relative to the number of accounts they are following on social media platforms like Twitter and Instagram. 4 TOP TALKWALKER ALTERNATIVES EMERGING MARKET PENETRATION CASE STUDY: KFC IN CHINA KFC lost part of its market share in the recent years in China, but their success in the Chinese market is legendary.. KFC entered the Chinese market in 1987, and it’s now the largest restaurant chain in the country, with a total of 4,563 restaurants.KFC controls as much as 40 percent of the Chinese market share, while McDonalds, far and away the most popular fast food restaurant in America SOCIAL MEDIA LISTENING PLATFORM & REPORTING TOOL Keyhole is an invaluable tool for competitive benchmarking and seeing where we stack up in the space. Keyhole helps you know how people feel and talk about your brand in real time. This means that we can have real-time marketing. We have one of the highest engaged audiences on ABOUT US - REAL PEOPLE BEHIND GREAT ANALYTICS - KEYHOLE The New York Times. April 2018. They Tried to Boycott Facebook, Apple and Google. They Failed. “An analysis of nearly 7,000 tweets using the hashtag #BoycottGoogle since August showed that 26 percent of the tweets came from devices using Google’s Android software, according to Keyhole, a social-media research firm.”. Read the full article WHAT IS A GOOD FOLLOWER TO FOLLOWING RATIO? If you have 1,000 followers and follow 2,000 accounts, your follow ratio is 0.5 (or 1:2). In Bieber’s case, if he has 145 million followers and follows 450 accounts, his follow ratio is a whopping 322,222. A follow ratio of 1 means you follow the same number of accounts that follow you. A follow ratio above 1 means you have moreaccounts that
10 TREND & CAMPAIGN HASHTAG FAILS BY BIG BRANDS This is where examples of social media fails prove their worth. Here are 10 hashtag trend and campaign fails by big brands, plus lessons you can learn from them:. 1. #susanalbumparty. The runner-up in the 2009 edition of Britain’s Got Talent reclaimed 5 HASHTAG MARKETING STRATEGIES TO ENGAGE AUDIENCES Here are five hashtag marketing strategies that social media teams have successfully used to engage their target audiences: 1. Brand Hashtags. Think of a brand hashtag as your signature. Unique to your business, it should be a concise and relevant slogan you include when sharing original content. Encourage followers to use it as well. HOW TO FIND MICRO INFLUENCERS ON INSTAGRAM TO BOOST SALES Updated on December, 2020. Influencers have the power to win the hearts – and pockets – of consumers. It is no surprise, then, that some of the biggest brands in the world are using influencer marketing to promote their products and services. HOW ARE IMPRESSIONS CALCULATED? Impressions are the total number of exposures to your content. This can include the same person seeing your content multiple times. Impressions are tracked on many different platforms. For example, how many times people see your Instagram posts, or how many times your ad is displayed with Google Ads. Impressions are often confused withreach.
INSTAGRAM SEO: 7 TIPS TO BOOST YOUR VISIBILITY 7 Tips for Instagram Optimization. Here are some of the best Instagram SEO ideas to improve your discoverability and reach on the platform: 1. Optimize Your Profile for Search. The Instagram search function works a bit like Google in that it delivers the most relevant profiles based on your search term. HOW MUCH INSTAGRAM INFLUENCERS COST: A GUIDE TO INFLUENCER In general, an influencer is a person or thing that influences another.. In a marketing context, an influencer is described as a person with the ability to influence potential buyers of a product or service by promoting or recommending the product/service on social media.. So, influencers are people who usually have a large number of social media followers, create engaging content and are in a HOW TO BECOME AN INSTAGRAM INFLUENCER: 13 TIPS FOR For example, fashion influencers like Autum Rainn ( @autumrainn) create content to provide their audience with style inspiration and fashion tips. 9. Make the Most of Hashtags. When it comes to Instagram, nothing drives content discovery better than hashtags do.Skip to content
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READ MORE ABOUT HASHTAG ANALYTICS FOR TWITTER AND INSTAGRAM * Hashtag Analytics: 27 Strategies To Grow Your Business * Top 15 Hashtag Analytics Tools * Hashtags: A Beginner’s Guide and How To Use Them Effectively * The Top 25 Social Media Analytics Tools for 2019 READ MORE ABOUT HASHTAG ANALYTICS THE TOP 5 SOCIAL MEDIA STRATEGIES FOR MARKETING SUCCESS IN 2020 What activities do you need to include in your social media strategy to stay on top of your game in 2020? We’ll reveal the top 5 strategies you can implement…Read More
THE TOP 15 INSTAGRAM ANALYTICS TOOLS Updated on March 19th, 2020. Instagram is a huge platform, so you definitely need to know how best to engage your target customers on it. And Instagram analytics tools are your…Read More
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