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portals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. BIG DATA, SEGMENTATION AND DATA INTELLIGENCE Navegg's blog gathers information about big data, segmentation, articles, cases, and everything about data market. Click and explore! INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges.BRANDED DATA
About Branded Data. Realize the full potential of your audience. Utilizing Navegg's expertise and technology, publishers or brands can make segments of their audiences available in programmatic platforms or portals, generating a new form of data monetization. YOUR PROFILE ON THE NAVEGG NETWORK On this page, you can find out what is the profile that Navegg has identified based on your browsing: your interests, your gender and your age group. This profile is based on your behavior on the more than 100 thousand websites analyzed by Navegg. Navegg’s goal is to DOUBLECLICK FOR PUBLISHERS (DFP) 248 NEW SEGMENTS FOR BUILDING PERSONAS Sportsmen, travelers, gamers and investors are some of the personas that can be developed in greater detail with 248 new segments. In addition to developing new and better features for the platform, we are dedicated to periodically revisiting our segment tree in order to update it. After all, it is thanks to this segment tree that ourcustomers
SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, INSERÇÃO DA TAG UNIVERSAL EM SEU SITE A integração com a tecnologia Navegg é simples e acontece por meio da inserção de uma Tag JavaScript no site. É aconselhável que um profissional com conhecimento em programação participe desta etapa. Seguem abaixo duas opções para implementação da tag JavaScript: Direto no HTML A tag JavaScript que deve ser inserida em todas aspáginas
NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. BIG DATA, SEGMENTATION AND DATA INTELLIGENCE Navegg's blog gathers information about big data, segmentation, articles, cases, and everything about data market. Click and explore! INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges.BRANDED DATA
About Branded Data. Realize the full potential of your audience. Utilizing Navegg's expertise and technology, publishers or brands can make segments of their audiences available in programmatic platforms or portals, generating a new form of data monetization. YOUR PROFILE ON THE NAVEGG NETWORK On this page, you can find out what is the profile that Navegg has identified based on your browsing: your interests, your gender and your age group. This profile is based on your behavior on the more than 100 thousand websites analyzed by Navegg. Navegg’s goal is to DOUBLECLICK FOR PUBLISHERS (DFP) 248 NEW SEGMENTS FOR BUILDING PERSONAS Sportsmen, travelers, gamers and investors are some of the personas that can be developed in greater detail with 248 new segments. In addition to developing new and better features for the platform, we are dedicated to periodically revisiting our segment tree in order to update it. After all, it is thanks to this segment tree that ourcustomers
SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, INSERÇÃO DA TAG UNIVERSAL EM SEU SITE A integração com a tecnologia Navegg é simples e acontece por meio da inserção de uma Tag JavaScript no site. É aconselhável que um profissional com conhecimento em programação participe desta etapa. Seguem abaixo duas opções para implementação da tag JavaScript: Direto no HTML A tag JavaScript que deve ser inserida em todas aspáginas
NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions.DOCUMENTATION
Navegg uses cookies, text files installed on your device, to analyze how visitors use the site.These cookies are set by default, but to disable them or for furtherMATERIALS | NAVEGG
How to plan and operate programmatic media campaigns. Programmatic advertising advances every year and is already a reality for the marketing area of the most diverse companies.SEGMENTS | NAVEGG
Navegg analyzes and targets internet users in twelve criteria: gender, age, education, social class, marital status, interests, purchase intent, behavior, brands, performance area, technology (connection, devices, browsers and operating systems) and location (country, city and region). Each of these groups has a code name that can be used in Navegg javascript API to retrieve dataNAVEGG EVERYONE
The essence of Navegg is to understand consumer behavior. This study was attended by mathematicians, psychologists, and sociologists. The study brings together our knowledge and experience to create a methodology for classifying consumers according to online behavior. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike. NAVEGG SEGMENTS TREE Navegg analyzes and segments users according to demographics, content of interest, purchase intent, brands, area of expertise, technology, Navegg EveryOne, and Navegg EveryBuyer. These data are divided into three groups, according to how they are collected: observed, inferred or behavioral. Learn more about each of them here. Check out the treeof segments.
BRANDED DATA
About Branded Data. Realize the full potential of your audience. Utilizing Navegg's expertise and technology, publishers or brands can make segments of their audiences available in programmatic platforms or portals, generating a new form of data monetization. IMPLEMENTING NAVEGG UNIVERSAL'S TAG Implementing Navegg’s teg is quite simple and it can be done by adding one line JavaScript code to the website’s HTML. It is advisable for a professional with programming knowledge to participate in this stage. Here is how to implement the JavaScript tag: Directly in the HTML The following JavaScript tag must be placed on everyFAQ | NAVEGG
Here you will find the answers to the most common questions about Navegg’s solutions. Understanding Navegg What does Navegg do? Navegg is the leader and reference of the Latin American market in online audience data, relying on a base of thousands of data collected through anonymous navigation cookies from users with information of interest, purchase intention, behavioral and socio NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. BIG DATA, SEGMENTATION AND DATA INTELLIGENCE Navegg's blog gathers information about big data, segmentation, articles, cases, and everything about data market. Click and explore! INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges.BRANDED DATA
About Branded Data. Realize the full potential of your audience. Utilizing Navegg's expertise and technology, publishers or brands can make segments of their audiences available in programmatic platforms or portals, generating a new form of data monetization. YOUR PROFILE ON THE NAVEGG NETWORK On this page, you can find out what is the profile that Navegg has identified based on your browsing: your interests, your gender and your age group. This profile is based on your behavior on the more than 100 thousand websites analyzed by Navegg. Navegg’s goal is to DOUBLECLICK FOR PUBLISHERS (DFP) 248 NEW SEGMENTS FOR BUILDING PERSONAS Sportsmen, travelers, gamers and investors are some of the personas that can be developed in greater detail with 248 new segments. In addition to developing new and better features for the platform, we are dedicated to periodically revisiting our segment tree in order to update it. After all, it is thanks to this segment tree that ourcustomers
SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, INSERÇÃO DA TAG UNIVERSAL EM SEU SITE A integração com a tecnologia Navegg é simples e acontece por meio da inserção de uma Tag JavaScript no site. É aconselhável que um profissional com conhecimento em programação participe desta etapa. Seguem abaixo duas opções para implementação da tag JavaScript: Direto no HTML A tag JavaScript que deve ser inserida em todas aspáginas
NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. BIG DATA, SEGMENTATION AND DATA INTELLIGENCE Navegg's blog gathers information about big data, segmentation, articles, cases, and everything about data market. Click and explore! INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges.BRANDED DATA
About Branded Data. Realize the full potential of your audience. Utilizing Navegg's expertise and technology, publishers or brands can make segments of their audiences available in programmatic platforms or portals, generating a new form of data monetization. YOUR PROFILE ON THE NAVEGG NETWORK On this page, you can find out what is the profile that Navegg has identified based on your browsing: your interests, your gender and your age group. This profile is based on your behavior on the more than 100 thousand websites analyzed by Navegg. Navegg’s goal is to DOUBLECLICK FOR PUBLISHERS (DFP) 248 NEW SEGMENTS FOR BUILDING PERSONAS Sportsmen, travelers, gamers and investors are some of the personas that can be developed in greater detail with 248 new segments. In addition to developing new and better features for the platform, we are dedicated to periodically revisiting our segment tree in order to update it. After all, it is thanks to this segment tree that ourcustomers
SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, INSERÇÃO DA TAG UNIVERSAL EM SEU SITE A integração com a tecnologia Navegg é simples e acontece por meio da inserção de uma Tag JavaScript no site. É aconselhável que um profissional com conhecimento em programação participe desta etapa. Seguem abaixo duas opções para implementação da tag JavaScript: Direto no HTML A tag JavaScript que deve ser inserida em todas aspáginas
NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions.DOCUMENTATION
Navegg uses cookies, text files installed on your device, to analyze how visitors use the site.These cookies are set by default, but to disable them or for furtherMATERIALS | NAVEGG
How to plan and operate programmatic media campaigns. Programmatic advertising advances every year and is already a reality for the marketing area of the most diverse companies.SEGMENTS | NAVEGG
Navegg analyzes and targets internet users in twelve criteria: gender, age, education, social class, marital status, interests, purchase intent, behavior, brands, performance area, technology (connection, devices, browsers and operating systems) and location (country, city and region). Each of these groups has a code name that can be used in Navegg javascript API to retrieve dataNAVEGG EVERYONE
The essence of Navegg is to understand consumer behavior. This study was attended by mathematicians, psychologists, and sociologists. The study brings together our knowledge and experience to create a methodology for classifying consumers according to online behavior. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike. NAVEGG SEGMENTS TREE Navegg analyzes and segments users according to demographics, content of interest, purchase intent, brands, area of expertise, technology, Navegg EveryOne, and Navegg EveryBuyer. These data are divided into three groups, according to how they are collected: observed, inferred or behavioral. Learn more about each of them here. Check out the treeof segments.
BRANDED DATA
About Branded Data. Realize the full potential of your audience. Utilizing Navegg's expertise and technology, publishers or brands can make segments of their audiences available in programmatic platforms or portals, generating a new form of data monetization. IMPLEMENTING NAVEGG UNIVERSAL'S TAG Implementing Navegg’s teg is quite simple and it can be done by adding one line JavaScript code to the website’s HTML. It is advisable for a professional with programming knowledge to participate in this stage. Here is how to implement the JavaScript tag: Directly in the HTML The following JavaScript tag must be placed on everyFAQ | NAVEGG
Here you will find the answers to the most common questions about Navegg’s solutions. Understanding Navegg What does Navegg do? Navegg is the leader and reference of the Latin American market in online audience data, relying on a base of thousands of data collected through anonymous navigation cookies from users with information of interest, purchase intention, behavioral and socio NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions. INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike. DOUBLECLICK FOR PUBLISHERS (DFP) NAVEGG | SOLUCIONES EN BIG DATA, DMP Y WEB ANALYTICSTRANSLATE THISPAGE
Navegg utiliza cookies, archivos de texto instalados en su dispositivo, para analizar cómo los visitantes utilizan el sitio.Estas cookies se definen de forma predeterminada, pero para deshabilitarlas o para obtener más información, consulte nuestra Política de privacidad.Al seguir navegando en nuestro sitio, usted acepta el uso de cookies. NAVEGG PARA SITES, BLOGS E E-COMMERCES Por que seu site precisa de Navegg. Confira os 4 simples e poderosos motivos que separamos para explicar por que seu site precisa da nossa tecnologia. Agências e Anunciantes. Sites, blogs e e SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, O PERFIL DO ESTUDANTE BRASILEIRO Como todos os segmentos, o perfil do estudante brasileiro é de pessoas conectadas. Segundo dados do IBGE, 93,4% dos estudantes da rede privada de ensino possuem um celular contra 66,8% dos estudantes da rede pública – que representam 74,3% dos estudantes brasileiros. Além disso, os dados mostram que quanto mais anos de estudo umindivíduo
NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions. INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike. DOUBLECLICK FOR PUBLISHERS (DFP) NAVEGG | SOLUCIONES EN BIG DATA, DMP Y WEB ANALYTICSTRANSLATE THISPAGE
Navegg utiliza cookies, archivos de texto instalados en su dispositivo, para analizar cómo los visitantes utilizan el sitio.Estas cookies se definen de forma predeterminada, pero para deshabilitarlas o para obtener más información, consulte nuestra Política de privacidad.Al seguir navegando en nuestro sitio, usted acepta el uso de cookies. NAVEGG PARA SITES, BLOGS E E-COMMERCES Por que seu site precisa de Navegg. Confira os 4 simples e poderosos motivos que separamos para explicar por que seu site precisa da nossa tecnologia. Agências e Anunciantes. Sites, blogs e e SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, O PERFIL DO ESTUDANTE BRASILEIRO Como todos os segmentos, o perfil do estudante brasileiro é de pessoas conectadas. Segundo dados do IBGE, 93,4% dos estudantes da rede privada de ensino possuem um celular contra 66,8% dos estudantes da rede pública – que representam 74,3% dos estudantes brasileiros. Além disso, os dados mostram que quanto mais anos de estudo umindivíduo
NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions.JAVASCRIPT API
Navegg the JavaScript API provides a set of functions that facilitate “client-side” access to Navegg data. Browse data with JavaScript API To get data from an Internet user within the segments of Navegg criteria, we use the following function: Important: The ID must be replaced with your account ID! Example – to get data on DOUBLECLICK FOR PUBLISHERS (DFP) Step 2. Add the segments in the DFP. Navegg segments will be available as “Key-values” in DFP and should be registered exactly as in the list below: Access the tab “Inventory”, the menu item “Key-values” and click on “New Key”. Insert the key name, asin the list
NAVEGG PARA SITES, BLOGS E E-COMMERCES Por que seu site precisa de Navegg. Confira os 4 simples e poderosos motivos que separamos para explicar por que seu site precisa da nossa tecnologia. Agências e Anunciantes. Sites, blogs e e SEGMENTOS NAVEGGTRANSLATE THIS PAGE Sobre os Segmentos Navegg. A Navegg analisa anonimamente a navegação de todos os visitantes dos sites que utilizam sua tecnologia. Em seguida, usando métodos estatístico-matemáticos, estudos de mercado e pesquisas de comportamento do consumidor, NAVEGG DMPTRANSLATE THIS PAGE Acesse seu painel Navegg e tenha o poder dos dados aplicado ao seunegócio.
COMO APLICAR E USAR UM KPI A diferença é que a KPI tem um objetivo: demonstrar o desempenho de uma ação. Dessa forma, a tomada de decisões é viabilizada com base nestes dados. Um KPI pode e deve ser usado por todas as áreas de um negócio. Seja para analisar a produtividade de uma fábrica, a qualidade de um produto, o desempenho da equipe de vendas, entreoutros.
O QUE É DATA MANAGEMENT PLATFORM (DMP)? A partir daí, surgiu o Data Management Platform (DMP), com o qual é possível analisar as informações num lugar só. Em síntese, o que um DMP faz é centralizar e mesclar dados 1st, 2nd e 3rd party para que possam ser acionados em diversas plataformas. Funciona assim: a coleta pode ser realizada tanto de first party data (informações do CADA VEZ MAIS CONECTADOS Cada vez mais conectados. As pessoas estão cada vez mais conectadas. Confira como isso influencia o jeito de fazer marketing. Diariamente pessoas em todo o mundo acessam a internet várias vezes ao dia. Os conectados usam computador, tablet, celular ou outros dispositivos móveis. Conforme dados do relatório anual da empresa americana Mary SAIBA QUAIS SÃO AS PRINCIPAIS CARACTERÍSTICAS DOS …TRANSLATE THISPAGE
E com base em todos esses dados, a empresa fez uma análise que identificou as principais características dos internautas. Algumas das conclusões da companhia foram que: 17% dos usuários lançam tendência e gostam de experimentar novos produtos tecnológicos; e 16% querem estar sempre na moda e são muito impactados pelo que osfamosos usam.
NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions. INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike. DOUBLECLICK FOR PUBLISHERS (DFP) NAVEGG | SOLUCIONES EN BIG DATA, DMP Y WEB ANALYTICSTRANSLATE THISPAGE
Navegg utiliza cookies, archivos de texto instalados en su dispositivo, para analizar cómo los visitantes utilizan el sitio.Estas cookies se definen de forma predeterminada, pero para deshabilitarlas o para obtener más información, consulte nuestra Política de privacidad.Al seguir navegando en nuestro sitio, usted acepta el uso de cookies. NAVEGG PARA SITES, BLOGS E E-COMMERCES Por que seu site precisa de Navegg. Confira os 4 simples e poderosos motivos que separamos para explicar por que seu site precisa da nossa tecnologia. Agências e Anunciantes. Sites, blogs e e SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, O PERFIL DO ESTUDANTE BRASILEIRO Como todos os segmentos, o perfil do estudante brasileiro é de pessoas conectadas. Segundo dados do IBGE, 93,4% dos estudantes da rede privada de ensino possuem um celular contra 66,8% dos estudantes da rede pública – que representam 74,3% dos estudantes brasileiros. Além disso, os dados mostram que quanto mais anos de estudo umindivíduo
NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions. INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike. DOUBLECLICK FOR PUBLISHERS (DFP) NAVEGG | SOLUCIONES EN BIG DATA, DMP Y WEB ANALYTICSTRANSLATE THISPAGE
Navegg utiliza cookies, archivos de texto instalados en su dispositivo, para analizar cómo los visitantes utilizan el sitio.Estas cookies se definen de forma predeterminada, pero para deshabilitarlas o para obtener más información, consulte nuestra Política de privacidad.Al seguir navegando en nuestro sitio, usted acepta el uso de cookies. NAVEGG PARA SITES, BLOGS E E-COMMERCES Por que seu site precisa de Navegg. Confira os 4 simples e poderosos motivos que separamos para explicar por que seu site precisa da nossa tecnologia. Agências e Anunciantes. Sites, blogs e e SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, O PERFIL DO ESTUDANTE BRASILEIRO Como todos os segmentos, o perfil do estudante brasileiro é de pessoas conectadas. Segundo dados do IBGE, 93,4% dos estudantes da rede privada de ensino possuem um celular contra 66,8% dos estudantes da rede pública – que representam 74,3% dos estudantes brasileiros. Além disso, os dados mostram que quanto mais anos de estudo umindivíduo
NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions.JAVASCRIPT API
Navegg the JavaScript API provides a set of functions that facilitate “client-side” access to Navegg data. Browse data with JavaScript API To get data from an Internet user within the segments of Navegg criteria, we use the following function: Important: The ID must be replaced with your account ID! Example – to get data on DOUBLECLICK FOR PUBLISHERS (DFP) Step 2. Add the segments in the DFP. Navegg segments will be available as “Key-values” in DFP and should be registered exactly as in the list below: Access the tab “Inventory”, the menu item “Key-values” and click on “New Key”. Insert the key name, asin the list
NAVEGG PARA SITES, BLOGS E E-COMMERCES Por que seu site precisa de Navegg. Confira os 4 simples e poderosos motivos que separamos para explicar por que seu site precisa da nossa tecnologia. Agências e Anunciantes. Sites, blogs e e SEGMENTOS NAVEGGTRANSLATE THIS PAGE Sobre os Segmentos Navegg. A Navegg analisa anonimamente a navegação de todos os visitantes dos sites que utilizam sua tecnologia. Em seguida, usando métodos estatístico-matemáticos, estudos de mercado e pesquisas de comportamento do consumidor, NAVEGG DMPTRANSLATE THIS PAGE Acesse seu painel Navegg e tenha o poder dos dados aplicado ao seunegócio.
COMO APLICAR E USAR UM KPI A diferença é que a KPI tem um objetivo: demonstrar o desempenho de uma ação. Dessa forma, a tomada de decisões é viabilizada com base nestes dados. Um KPI pode e deve ser usado por todas as áreas de um negócio. Seja para analisar a produtividade de uma fábrica, a qualidade de um produto, o desempenho da equipe de vendas, entreoutros.
O QUE É DATA MANAGEMENT PLATFORM (DMP)? A partir daí, surgiu o Data Management Platform (DMP), com o qual é possível analisar as informações num lugar só. Em síntese, o que um DMP faz é centralizar e mesclar dados 1st, 2nd e 3rd party para que possam ser acionados em diversas plataformas. Funciona assim: a coleta pode ser realizada tanto de first party data (informações do CADA VEZ MAIS CONECTADOS Cada vez mais conectados. As pessoas estão cada vez mais conectadas. Confira como isso influencia o jeito de fazer marketing. Diariamente pessoas em todo o mundo acessam a internet várias vezes ao dia. Os conectados usam computador, tablet, celular ou outros dispositivos móveis. Conforme dados do relatório anual da empresa americana Mary SAIBA QUAIS SÃO AS PRINCIPAIS CARACTERÍSTICAS DOS …TRANSLATE THISPAGE
E com base em todos esses dados, a empresa fez uma análise que identificou as principais características dos internautas. Algumas das conclusões da companhia foram que: 17% dos usuários lançam tendência e gostam de experimentar novos produtos tecnológicos; e 16% querem estar sempre na moda e são muito impactados pelo que osfamosos usam.
NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. BIG DATA, SEGMENTATION AND DATA INTELLIGENCE Navegg's blog gathers information about big data, segmentation, articles, cases, and everything about data market. Click and explore! INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges. YOUR PROFILE ON THE NAVEGG NETWORK On this page, you can find out what is the profile that Navegg has identified based on your browsing: your interests, your gender and your age group. This profile is based on your behavior on the more than 100 thousand websites analyzed by Navegg. Navegg’s goal is to 248 NEW SEGMENTS FOR BUILDING PERSONAS Sportsmen, travelers, gamers and investors are some of the personas that can be developed in greater detail with 248 new segments. In addition to developing new and better features for the platform, we are dedicated to periodically revisiting our segment tree in order to update it. After all, it is thanks to this segment tree that ourcustomers
DOUBLECLICK FOR PUBLISHERS (DFP) NAVEGG DMPTRANSLATE THIS PAGE Acesse seu painel Navegg e tenha o poder dos dados aplicado ao seunegócio.
SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, INSERÇÃO DA TAG UNIVERSAL EM SEU SITE A integração com a tecnologia Navegg é simples e acontece por meio da inserção de uma Tag JavaScript no site. É aconselhável que um profissional com conhecimento em programação participe desta etapa. Seguem abaixo duas opções para implementação da tag JavaScript: Direto no HTML A tag JavaScript que deve ser inserida em todas aspáginas
NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. BIG DATA, SEGMENTATION AND DATA INTELLIGENCE Navegg's blog gathers information about big data, segmentation, articles, cases, and everything about data market. Click and explore! INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges. YOUR PROFILE ON THE NAVEGG NETWORK On this page, you can find out what is the profile that Navegg has identified based on your browsing: your interests, your gender and your age group. This profile is based on your behavior on the more than 100 thousand websites analyzed by Navegg. Navegg’s goal is to 248 NEW SEGMENTS FOR BUILDING PERSONAS Sportsmen, travelers, gamers and investors are some of the personas that can be developed in greater detail with 248 new segments. In addition to developing new and better features for the platform, we are dedicated to periodically revisiting our segment tree in order to update it. After all, it is thanks to this segment tree that ourcustomers
DOUBLECLICK FOR PUBLISHERS (DFP) NAVEGG DMPTRANSLATE THIS PAGE Acesse seu painel Navegg e tenha o poder dos dados aplicado ao seunegócio.
SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, INSERÇÃO DA TAG UNIVERSAL EM SEU SITE A integração com a tecnologia Navegg é simples e acontece por meio da inserção de uma Tag JavaScript no site. É aconselhável que um profissional com conhecimento em programação participe desta etapa. Seguem abaixo duas opções para implementação da tag JavaScript: Direto no HTML A tag JavaScript que deve ser inserida em todas aspáginas
NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike.BRANDED DATA
About Branded Data. Realize the full potential of your audience. Utilizing Navegg's expertise and technology, publishers or brands can make segments of their audiences available in programmatic platforms or portals, generating a new form of data monetization.JAVASCRIPT API
Navegg the JavaScript API provides a set of functions that facilitate “client-side” access to Navegg data. Browse data with JavaScript API To get data from an Internet user within the segments of Navegg criteria, we use the following function: Important: The ID must be replaced with your account ID! Example – to get data onGLOSSARY | NAVEGG
In Navegg’s glossary, you can figure out about keywords and acronyms of the digital marketing world. Check out: Ad Blocking: mechanism installed by Internet users to avoid ads to be exhibited. Ad Exchange: It is a platform that assists in the process of buying and selling advertising space through auctions in real time (RTB). Ad Networks: It is a network that buys inventory of vertical sites DOUBLECLICK FOR PUBLISHERS (DFP) Step 2. Add the segments in the DFP. Navegg segments will be available as “Key-values” in DFP and should be registered exactly as in the list below: Access the tab “Inventory”, the menu item “Key-values” and click on “New Key”. Insert the key name, asin the list
248 NEW SEGMENTS FOR BUILDING PERSONAS Sportsmen, travelers, gamers and investors are some of the personas that can be developed in greater detail with 248 new segments. In addition to developing new and better features for the platform, we are dedicated to periodically revisiting our segment tree in order to update it. After all, it is thanks to this segment tree that ourcustomers
SEU PERFIL NA REDE NAVEGG Nessa página, você descobre como é o perfil que a Navegg identificou a partir de sua navegação: seus interesses, seu gênero e sua faixa etária. Esse perfil é baseado no seu comportamento nos mais de 100 mil sites analisados pela Navegg. O objetivo da Navegg é oferecer ao internauta uma experiência de navegação mais rica, INSERÇÃO DA TAG UNIVERSAL EM SEU SITE A Navegg usa cookies, arquivos de texto instalados no seu dispositivo, para analisar como os visitantes usam o site.Esses cookies são definidos por padrão, mas para desativá-los ou para obter mais informações, consulte nossa Política de Privacidade.Ao continuar navegando em nosso site, você concorda com o uso de cookies. O PERFIL DO ESTUDANTE BRASILEIRO Como todos os segmentos, o perfil do estudante brasileiro é de pessoas conectadas. Segundo dados do IBGE, 93,4% dos estudantes da rede privada de ensino possuem um celular contra 66,8% dos estudantes da rede pública – que representam 74,3% dos estudantes brasileiros. Além disso, os dados mostram que quanto mais anos de estudo umindivíduo
NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions. NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. BIG DATA, SEGMENTATION AND DATA INTELLIGENCE Navegg's blog gathers information about big data, segmentation, articles, cases, and everything about data market. Click and explore! INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike. YOUR PROFILE ON THE NAVEGG NETWORK On this page, you can find out what is the profile that Navegg has identified based on your browsing: your interests, your gender and your age group. This profile is based on your behavior on the more than 100 thousand websites analyzed by Navegg. Navegg’s goal is toJAVASCRIPT API
Navegg the JavaScript API provides a set of functions that facilitate “client-side” access to Navegg data. Browse data with JavaScript API To get data from an Internet user within the segments of Navegg criteria, we use the following function: Important: The ID must be replaced with your account ID! Example – to get data on DOUBLECLICK FOR PUBLISHERS (DFP) O PERFIL DO ESTUDANTE BRASILEIRO Como todos os segmentos, o perfil do estudante brasileiro é de pessoas conectadas. Segundo dados do IBGE, 93,4% dos estudantes da rede privada de ensino possuem um celular contra 66,8% dos estudantes da rede pública – que representam 74,3% dos estudantes brasileiros. Além disso, os dados mostram que quanto mais anos de estudo umindivíduo
NAVEGG | BIG DATA, DMP AND ANALYTICS SOLUTIONS Data's intelligence in: DMP. Analytics. Anti-fraud campaigns. Programmatic advertising. Buyer personas. Customization of campaigns, websites and e-commerce offers. A holistic view of the Internet user to make decisions. Internet user's characteristics serving the marketing plan, the optimization of investments and the choice ofportals and
NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions. NAVEGG | SOLUÇÕES EM BIG DATA, DMP E WEB ANALYTICSTRANSLATE THISPAGE
A Navegg é líder do mercado latinoamericano em big data, soluções DMP e analytics para realizar estratégias de retargeting, lookalike, BI e mídia programática. BIG DATA, SEGMENTATION AND DATA INTELLIGENCE Navegg's blog gathers information about big data, segmentation, articles, cases, and everything about data market. Click and explore! INSTITUTIONAL: "IT'S ALL ABOUT PEOPLE" To work at Navegg is to be in an environment full of responsibilities where everybody learn and grow together. Our team is composed of people who do everything with a sparkle in their eyes, people who are focused, passionate and have big dreams. Join us! Requirements: you must like coffee, carrot cake, cheese bread and challenges. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike. YOUR PROFILE ON THE NAVEGG NETWORK On this page, you can find out what is the profile that Navegg has identified based on your browsing: your interests, your gender and your age group. This profile is based on your behavior on the more than 100 thousand websites analyzed by Navegg. Navegg’s goal is toJAVASCRIPT API
Navegg the JavaScript API provides a set of functions that facilitate “client-side” access to Navegg data. Browse data with JavaScript API To get data from an Internet user within the segments of Navegg criteria, we use the following function: Important: The ID must be replaced with your account ID! Example – to get data on DOUBLECLICK FOR PUBLISHERS (DFP) O PERFIL DO ESTUDANTE BRASILEIRO Como todos os segmentos, o perfil do estudante brasileiro é de pessoas conectadas. Segundo dados do IBGE, 93,4% dos estudantes da rede privada de ensino possuem um celular contra 66,8% dos estudantes da rede pública – que representam 74,3% dos estudantes brasileiros. Além disso, os dados mostram que quanto mais anos de estudo umindivíduo
NAVEGG FOR SITES, BLOGS AND E-COMMERCES Blogs and small business. If you have a blog or a small/average business, pick the basic module. With him, you can analyse classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions.MATERIALS | NAVEGG
How to plan and operate programmatic media campaigns. Programmatic advertising advances every year and is already a reality for the marketing area of the most diverse companies. NAVEGG FOR PUBLISHERS Audience enrichment. The only platform which enriches the audience data of your portal. With Navegg's base, you can know your audience in depth, create personas and offer retargeting and/or lookalike.NAVEGG EVERYONE
The essence of Navegg is to understand consumer behavior. This study was attended by mathematicians, psychologists, and sociologists. The study brings together our knowledge and experience to create a methodology for classifying consumers according to online behavior.BRANDED DATA
About Branded Data. Realize the full potential of your audience. Utilizing Navegg's expertise and technology, publishers or brands can make segments of their audiences available in programmatic platforms or portals, generating a new form of data monetization. IMPLEMENTING NAVEGG UNIVERSAL'S TAG Implementing Navegg’s teg is quite simple and it can be done by adding one line JavaScript code to the website’s HTML. It is advisable for a professional with programming knowledge to participate in this stage. Here is how to implement the JavaScript tag: Directly in the HTML The following JavaScript tag must be placed on every VERIFIED HUMAN TRAFFIC This mechanism can be added by an audience segment. Therefore, if you already use Navegg’s segments in your campaigns, no action is necessary due to all of the Navegg data already have this criteria included. If you don’t use Navegg’s segments yet, just select the targeting criteria “Verified Human Traffic” when setting up your 248 NEW SEGMENTS FOR BUILDING PERSONAS Sportsmen, travelers, gamers and investors are some of the personas that can be developed in greater detail with 248 new segments. In addition to developing new and better features for the platform, we are dedicated to periodically revisiting our segment tree in order to update it. After all, it is thanks to this segment tree that ourcustomers
RUBICON | NAVEGG
To integrate Navegg data with Rubicon, follow the steps below: Step 1 Adjust the integration code of Rubicon, including integration with Navegg, as the example below: Step 2 Please contact your Rubicon account manager to configure the use of Navegg data on its platform. NAVEGG DMPTRANSLATE THIS PAGE Acesse seu painel Navegg e tenha o poder dos dados aplicado ao seunegócio.
* es
* en
* Soluções
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NAVEGG PARA GRANDES AGÊNCIAS E ANUNCIANTES Conecte a inteligência de dados à sua estratégia de marketingdigital.
NAVEGG PARA PUBLISHERS Entregue publicidade segmentada de forma inteligente. NAVEGG PARA SITES, BLOGS E E-COMMERCES Tome decisões com base no conhecimento sobre sua audiência.BRANDED DATA
Uma nova forma de monetização de audiência para publishers emarcas.
* Metodologias
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NAVEGG EVERYONE
Antecipe tendências, qualifique seu alcance e mantenha-se a frente.NAVEGG EVERYBUYER
Determine o público certo em cada indústria. VERIFIED HUMAN TRAFFIC Metodologia anti-fraude em campanhas.SEGMENTOS NAVEGG
Mais de 2500 características para extrair insights.* Artigos
* Login
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A INTELIGÊNCIA DOS DADOS EM:* DMP
* Analytics
* Campanhas anti-fraude * Mídia programática * Definição de personas * Personalização de campanhas, sites e vitrines*
MAIS DE 600 MILHÕES DE USUÁRIOS CLASSIFICADOS EM MAIS DE 2500CARACTERÍSTICAS.
Ele e mais 4.200.000 pessoas praticam esportes. Ele e mais 3.600.000 pessoas buscam por carros. Ela e mais 1.100.000 pessoas querem viajar para o exterior.*
VISÃO HOLÍSTICA DO USUÁRIO PARA ALIMENTAR DECISÕES. Características e afinidades do usuário a serviço do plano de marketing, da otimização de investimento e da escolha de portais e plataformas programáticas.CASES
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CONHECIMENTO
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PERSONALIZAÇÃO
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SEGMENTAÇÃO
SOLUÇÕES
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NAVEGG PARA GRANDES AGÊNCIAS E ANUNCIANTES Conecte a inteligência de dados à sua estratégia de marketingdigital.
Conheça
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NAVEGG PARA PUBLISHERS Entregue publicidade segmentada de forma inteligente.Conheça
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NAVEGG PARA SITES, BLOGS E E-COMMERCES Tome decisões com base no conhecimento sobre sua audiência.Comece agora
BLOG
* Segmentos
248 NOVOS SEGMENTOS PARA A CONSTRUÇÃO DE PERSONAS Esportistas, viajantes, gamers e investidores são algumas das personas que poderão ser construídas com os novos 248 novossegmentos.
* Notícias
VAGA ESTÁGIO EM DADOS Confira a nova oportunidade da Navegg: vaga para Estágio em Dados emCuritiba-PR.
* Notícias
VAGA PARA FRONT-END DEVELOPER Confira a nova oportunidade da Navegg: vaga para Front-end Developerem Curitiba-PR.
Institucional
* Institucional
* Blog
* Parceiros
* Perguntas frequentes* Glossário
* Digital Steps
* Contato
* Privacidade
Soluções
* Para grandes agências e anunciantes* Para publishers
* Para sites, blogs e e-commerces* Branded Data
* Documentação
* Manual
* Materiais
Segmentos
* Navegg EveryOne
* Navegg EveryBuyer
* Verified Human Traffic* Segmentos Navegg
* es
* en
Associada à ABComm
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