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PROMOTER.IO
Unlock the full potential of Promoter.io. VIEW PLANS AND UPGRADE. Notright now
PRICING – PROMOTER SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
PROMOTER.IO
Promoter.io drives intelligent decisions that are really Delightful.. Promoter.io drives intelligent decisions that are really Delightful. THE 5 BEST (AND WORST) THINGS YOU CAN DO WITH NPS Best Practice #2: Always follow-up personally with every single person who submits an NPS survey. At the very least, thank them for their score and any feedback they provided so they know you are not a robot. But ideally use it as an opportunity to learn more and show you’re listening. Ask more questions.PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired. HOW TO CALCULATE (AND UNDERSTAND) YOUR NET PROMOTER SCOREHOW TO CALCULATE YOUR NET PROMOTER SCOREONCE THE RESPONSES FROM YOUR SURVEY START TO ROLL IN, THE RESULTS GET AGGREGATED TOGETHER IN ORDER TO ARRIVE AT YOUR NPS SCORE. THIS SCORE IS CALCU...WHY ARE PASSIVES NOT INCLUDED IN THE NPS EQUATION?IF YOU’VE ASKED YOURSELF THIS QUESTION BEFORE, YOU’RE NOT ALONE. IT’S A MYSTERY TO MANY, BUT VERY LOGICAL WHEN YOU UNDERSTAND THE REASONING. SIMPLY...WHAT DOES YOUR NPS SCORE MEAN?NEARLY EVERYONE WHO MEASURES NPS WONDERS WHETHER THEIR SCORE IS GOOD OR NOT. I MEAN, THERE’S A REASON WHY IT’S ONE OF THE TOP NPS-RELATED SEARCH QU...THE VALUE OF YOUR NPS SCOREYOU’LL OFTEN HEAR ME SAYING THAT WHILE NPS DOES GIVE YOU A SCORE, IT’S REALLY NOT ABOUT THE SCORE. AT LEAST NOT THE OVERALL ONE. IT’S MUCH MORE IMP... Normally on this blog we dive deep into NPS use cases and subjects such as in-app vs. email surveys, high-level distribution tactics, etc. . Today however, we’re going to get back to the basics and dissect the NPS score itself — how it’s calculated, why passives customers are excluded, the meaning behind the score and the valuethat it represents.
THE ONLY WAY TO IMPROVE YOUR NET PROMOTER SCORE The Only Way to Improve Your Net Promoter Score. General, Net Promoter / 4 minutes of reading. This might sound kind of weird to hear me say but, as a company, your goal shouldn’t be to simply “increase your NPS score”. Let me explain. Your Net Promoter Score is simply a reflection of your customers’ sentiment. ANSWERING THE ULTIMATE QUESTION: WHAT’S A GOOD NPS SCORE? Based on the global NPS standards, any score above 0 would be considered “good” (50 and above being excellent while 70 and above is considered “world class”). Simply put, any positive score means that you have more promoters (advocates willing to recommend you) than detractors (unhappy customers and potential negative word-of-mouth). UBER HAS A MAJOR CUSTOMER RELATIONSHIP PROBLEM Uber has a relationship problem. Overall, customer relationships are so much greater than the transaction that occurs between the customer and the company. A customer can have a bad transaction and still have a great relationship with a company. Much like a married couple couldhave
PROMOTERPRICINGFEATURESBLOGDEMOABOUT USCUSTOMER LOVE Use the Net Promoter System (NPS) to accelerateyour business with the data that matters. Capture. Collect feedback from your shoppers anywhere. Analyze. Identify areas for product or service improvement. Grow. Attract and retain customers to grow your business. Capture. Collect feedback from your shoppers anywhere.PROMOTER.IO
Unlock the full potential of Promoter.io. VIEW PLANS AND UPGRADE. Notright now
PRICING – PROMOTER SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
PROMOTER.IO
Promoter.io drives intelligent decisions that are really Delightful.. Promoter.io drives intelligent decisions that are really Delightful. THE 5 BEST (AND WORST) THINGS YOU CAN DO WITH NPS Best Practice #2: Always follow-up personally with every single person who submits an NPS survey. At the very least, thank them for their score and any feedback they provided so they know you are not a robot. But ideally use it as an opportunity to learn more and show you’re listening. Ask more questions.PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired. HOW TO CALCULATE (AND UNDERSTAND) YOUR NET PROMOTER SCOREHOW TO CALCULATE YOUR NET PROMOTER SCOREONCE THE RESPONSES FROM YOUR SURVEY START TO ROLL IN, THE RESULTS GET AGGREGATED TOGETHER IN ORDER TO ARRIVE AT YOUR NPS SCORE. THIS SCORE IS CALCU...WHY ARE PASSIVES NOT INCLUDED IN THE NPS EQUATION?IF YOU’VE ASKED YOURSELF THIS QUESTION BEFORE, YOU’RE NOT ALONE. IT’S A MYSTERY TO MANY, BUT VERY LOGICAL WHEN YOU UNDERSTAND THE REASONING. SIMPLY...WHAT DOES YOUR NPS SCORE MEAN?NEARLY EVERYONE WHO MEASURES NPS WONDERS WHETHER THEIR SCORE IS GOOD OR NOT. I MEAN, THERE’S A REASON WHY IT’S ONE OF THE TOP NPS-RELATED SEARCH QU...THE VALUE OF YOUR NPS SCOREYOU’LL OFTEN HEAR ME SAYING THAT WHILE NPS DOES GIVE YOU A SCORE, IT’S REALLY NOT ABOUT THE SCORE. AT LEAST NOT THE OVERALL ONE. IT’S MUCH MORE IMP... Normally on this blog we dive deep into NPS use cases and subjects such as in-app vs. email surveys, high-level distribution tactics, etc. . Today however, we’re going to get back to the basics and dissect the NPS score itself — how it’s calculated, why passives customers are excluded, the meaning behind the score and the valuethat it represents.
THE ONLY WAY TO IMPROVE YOUR NET PROMOTER SCORE The Only Way to Improve Your Net Promoter Score. General, Net Promoter / 4 minutes of reading. This might sound kind of weird to hear me say but, as a company, your goal shouldn’t be to simply “increase your NPS score”. Let me explain. Your Net Promoter Score is simply a reflection of your customers’ sentiment. ANSWERING THE ULTIMATE QUESTION: WHAT’S A GOOD NPS SCORE? Based on the global NPS standards, any score above 0 would be considered “good” (50 and above being excellent while 70 and above is considered “world class”). Simply put, any positive score means that you have more promoters (advocates willing to recommend you) than detractors (unhappy customers and potential negative word-of-mouth). UBER HAS A MAJOR CUSTOMER RELATIONSHIP PROBLEM Uber has a relationship problem. Overall, customer relationships are so much greater than the transaction that occurs between the customer and the company. A customer can have a bad transaction and still have a great relationship with a company. Much like a married couple couldhave
ABOUT – PROMOTER
OUR MISSION IS SIMPLE. We empower businesses to drive consistent, profitable growth by focusing on reliable and actionable feedback that builds customers for life. Traditional customer feedback and survey practices leave a lot to be desired, and the data is rarely put into practice. We want to change the way brands interact with theircustomers
PROMOTER.IO
Promoter.io drives intelligent decisions that are really Delightful.. Promoter.io drives intelligent decisions that are really Delightful.PROMOTER.IO
Promoter.io is the ecommerce feedback solution your small business needs to grow revenue. Promoter.io is the ecommerce feedback solution your small business needs to grow revenue.PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired. 6 WAYS TO LEVERAGE PROMOTERS THAT YOU MIGHT NOT BE DOING So next time you want to leverage your promoters, ask them to leave a review so that others can find your product more easily. 3. Testimonials. If referral programs and leaving reviews still feels like too big of an ask for your happy customers, one of the easiestways to
THE 7 BIGGEST NPS MISTAKES AND HOW TO PREVENT THEM But having spoken to hundreds of companies, I have noticed similar mistakes being made by companies of all sizes. Here are the top 7 most common mistakes I have seen over and over again. 1. Don’t be a score chaser. The Net Promoter Score is not an exercise in statistics, it is a “system”. The real growth power of NPS is in building HOW TO DO SALES WITH NPS Get more positive reviews posted on independent sites (Amazon, Yelp, Google, etc) Ask your existing customers for new customer referrals. Use NPS to start a survey sales funnel process. We will cover technique #3 here, but first another short story. In The Wolf of Wall Street, Leonardo DiCaprio plays a gifted but troubled salesman Jordan WHAT IS A CUSTOMER RECOMMENDATION WORTH? What is a customer recommendation worth? Net Promoter / 4 minutes of reading. It’s hard to keep track of all the places and channels where a customer can publicly talk about your brand. But often, tracking that information that can end up making or breaking your company. Reviews, blogs, comments on articles, social media, and goodold
HOW NPS IMPACTS EVERY DEPARTMENT IN YOUR COMPANY Here’s how NPS impacts each department. CEOs/Founders/Execs: Used as a KPI, NPS provides one simple metric that impacts the entire company and provides a clear picture to the health of the organization. It’s also highly predictive which gives the company the ability to have a reliable forward-looking metric (if measured and acted on 11 EXAMPLES OF EXCEPTIONAL CUSTOMER SERVICE FROM COMPANIES 11 Examples of Exceptional Customer Service From Companies That Walk the Walk. At one point or another, most of us have had an experience with a company that we would classify as exceptional customer service. Maybe it was a pizza restaurant that threw in an extra order of breadsticks to show you that they appreciate your repeat business. PROMOTERPRICINGFEATURESBLOGDEMOABOUT USCUSTOMER LOVE Use the Net Promoter System (NPS) to accelerateyour business with the data that matters. Capture. Collect feedback from your shoppers anywhere. Analyze. Identify areas for product or service improvement. Grow. Attract and retain customers to grow your business. Capture. Collect feedback from your shoppers anywhere.PROMOTER.IO
Unlock the full potential of Promoter.io. VIEW PLANS AND UPGRADE. Notright now
PRICING – PROMOTER SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
HOW TO CALCULATE (AND UNDERSTAND) YOUR NET PROMOTER SCOREHOW TO CALCULATE YOUR NET PROMOTER SCOREONCE THE RESPONSES FROM YOUR SURVEY START TO ROLL IN, THE RESULTS GET AGGREGATED TOGETHER IN ORDER TO ARRIVE AT YOUR NPS SCORE. THIS SCORE IS CALCU...WHY ARE PASSIVES NOT INCLUDED IN THE NPS EQUATION?IF YOU’VE ASKED YOURSELF THIS QUESTION BEFORE, YOU’RE NOT ALONE. IT’S A MYSTERY TO MANY, BUT VERY LOGICAL WHEN YOU UNDERSTAND THE REASONING. SIMPLY...WHAT DOES YOUR NPS SCORE MEAN?NEARLY EVERYONE WHO MEASURES NPS WONDERS WHETHER THEIR SCORE IS GOOD OR NOT. I MEAN, THERE’S A REASON WHY IT’S ONE OF THE TOP NPS-RELATED SEARCH QU...THE VALUE OF YOUR NPS SCOREYOU’LL OFTEN HEAR ME SAYING THAT WHILE NPS DOES GIVE YOU A SCORE, IT’S REALLY NOT ABOUT THE SCORE. AT LEAST NOT THE OVERALL ONE. IT’S MUCH MORE IMP... Normally on this blog we dive deep into NPS use cases and subjects such as in-app vs. email surveys, high-level distribution tactics, etc. . Today however, we’re going to get back to the basics and dissect the NPS score itself — how it’s calculated, why passives customers are excluded, the meaning behind the score and the valuethat it represents.
THE 5 BEST (AND WORST) THINGS YOU CAN DO WITH NPS Best Practice #2: Always follow-up personally with every single person who submits an NPS survey. At the very least, thank them for their score and any feedback they provided so they know you are not a robot. But ideally use it as an opportunity to learn more and show you’re listening. Ask more questions.PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired. ANALYZE NPS WITH MACHINE LEARNING MonkeyLearn hits that sweet spot of being easy to use AND being extremely powerful. Easy to use is a hard thing to pull off in machine learning land, trust us. And it’s also important because we want Promoter.io to be dead simple for you to use, and if our own tools are too complicated, they might end up confusing you. THE 7 BIGGEST NPS MISTAKES AND HOW TO PREVENT THEM But having spoken to hundreds of companies, I have noticed similar mistakes being made by companies of all sizes. Here are the top 7 most common mistakes I have seen over and over again. 1. Don’t be a score chaser. The Net Promoter Score is not an exercise in statistics, it is a “system”. The real growth power of NPS is in building THE AIRBNB SURVEY TEARDOWN: ANALYZING WHAT YOU CAN LEARN Number of Questions. This Airbnb survey comes in the middle-high end of the pack with 15 questions. T-Mobile asks 5 and Apple asks 23 (!!). As we always say in these survey teardowns, the fewer questions, the better. Ideally, like with NPS, you should only be asking two questions to keep engagement high and focus on actionable verbatimfeedback.
UBER HAS A MAJOR CUSTOMER RELATIONSHIP PROBLEM Uber has a relationship problem. Overall, customer relationships are so much greater than the transaction that occurs between the customer and the company. A customer can have a bad transaction and still have a great relationship with a company. Much like a married couple couldhave
PROMOTERPRICINGFEATURESBLOGDEMOABOUT USCUSTOMER LOVE Use the Net Promoter System (NPS) to accelerateyour business with the data that matters. Capture. Collect feedback from your shoppers anywhere. Analyze. Identify areas for product or service improvement. Grow. Attract and retain customers to grow your business. Capture. Collect feedback from your shoppers anywhere.PROMOTER.IO
Unlock the full potential of Promoter.io. VIEW PLANS AND UPGRADE. Notright now
PRICING – PROMOTER SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
HOW TO CALCULATE (AND UNDERSTAND) YOUR NET PROMOTER SCOREHOW TO CALCULATE YOUR NET PROMOTER SCOREONCE THE RESPONSES FROM YOUR SURVEY START TO ROLL IN, THE RESULTS GET AGGREGATED TOGETHER IN ORDER TO ARRIVE AT YOUR NPS SCORE. THIS SCORE IS CALCU...WHY ARE PASSIVES NOT INCLUDED IN THE NPS EQUATION?IF YOU’VE ASKED YOURSELF THIS QUESTION BEFORE, YOU’RE NOT ALONE. IT’S A MYSTERY TO MANY, BUT VERY LOGICAL WHEN YOU UNDERSTAND THE REASONING. SIMPLY...WHAT DOES YOUR NPS SCORE MEAN?NEARLY EVERYONE WHO MEASURES NPS WONDERS WHETHER THEIR SCORE IS GOOD OR NOT. I MEAN, THERE’S A REASON WHY IT’S ONE OF THE TOP NPS-RELATED SEARCH QU...THE VALUE OF YOUR NPS SCOREYOU’LL OFTEN HEAR ME SAYING THAT WHILE NPS DOES GIVE YOU A SCORE, IT’S REALLY NOT ABOUT THE SCORE. AT LEAST NOT THE OVERALL ONE. IT’S MUCH MORE IMP... Normally on this blog we dive deep into NPS use cases and subjects such as in-app vs. email surveys, high-level distribution tactics, etc. . Today however, we’re going to get back to the basics and dissect the NPS score itself — how it’s calculated, why passives customers are excluded, the meaning behind the score and the valuethat it represents.
THE 5 BEST (AND WORST) THINGS YOU CAN DO WITH NPS Best Practice #2: Always follow-up personally with every single person who submits an NPS survey. At the very least, thank them for their score and any feedback they provided so they know you are not a robot. But ideally use it as an opportunity to learn more and show you’re listening. Ask more questions.PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired. ANALYZE NPS WITH MACHINE LEARNING MonkeyLearn hits that sweet spot of being easy to use AND being extremely powerful. Easy to use is a hard thing to pull off in machine learning land, trust us. And it’s also important because we want Promoter.io to be dead simple for you to use, and if our own tools are too complicated, they might end up confusing you. THE 7 BIGGEST NPS MISTAKES AND HOW TO PREVENT THEM But having spoken to hundreds of companies, I have noticed similar mistakes being made by companies of all sizes. Here are the top 7 most common mistakes I have seen over and over again. 1. Don’t be a score chaser. The Net Promoter Score is not an exercise in statistics, it is a “system”. The real growth power of NPS is in building THE AIRBNB SURVEY TEARDOWN: ANALYZING WHAT YOU CAN LEARN Number of Questions. This Airbnb survey comes in the middle-high end of the pack with 15 questions. T-Mobile asks 5 and Apple asks 23 (!!). As we always say in these survey teardowns, the fewer questions, the better. Ideally, like with NPS, you should only be asking two questions to keep engagement high and focus on actionable verbatimfeedback.
UBER HAS A MAJOR CUSTOMER RELATIONSHIP PROBLEM Uber has a relationship problem. Overall, customer relationships are so much greater than the transaction that occurs between the customer and the company. A customer can have a bad transaction and still have a great relationship with a company. Much like a married couple couldhave
PRICING – PROMOTER SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired.PROMOTER.IO
Promoter.io is the ecommerce feedback solution your small business needs to grow revenue. Promoter.io is the ecommerce feedback solution your small business needs to grow revenue.PROMOTER.IO
Promoter.io drives intelligent decisions that are really Delightful.. Promoter.io drives intelligent decisions that are really Delightful. SHOPIFY – PROMOTER Tap into a gold mine of customer experience data with video and audio content. Bring the voice of the customer to life. Understand how customers really feel about their experiences, and use that data to take guesswork out of important business decisions. 6 WAYS TO LEVERAGE PROMOTERS THAT YOU MIGHT NOT BE DOING So next time you want to leverage your promoters, ask them to leave a review so that others can find your product more easily. 3. Testimonials. If referral programs and leaving reviews still feels like too big of an ask for your happy customers, one of the easiestways to
WHAT IS A CUSTOMER RECOMMENDATION WORTH? What is a customer recommendation worth? Net Promoter / 4 minutes of reading. It’s hard to keep track of all the places and channels where a customer can publicly talk about your brand. But often, tracking that information that can end up making or breaking your company. Reviews, blogs, comments on articles, social media, and goodold
PROMOTER.IO
2020/05/21 - 2021/04/09. Saved. Lower tier purchases. High volume purchases. NW District Mangers. Loading. Your trial period has expired. In order to continue gaining actionable customer insights with Promoter, you'll need to update your account. If you need any assistance please contact us. THE ONLY WAY TO IMPROVE YOUR NET PROMOTER SCORE The Only Way to Improve Your Net Promoter Score. General, Net Promoter / 4 minutes of reading. This might sound kind of weird to hear me say but, as a company, your goal shouldn’t be to simply “increase your NPS score”. Let me explain. Your Net Promoter Score is simply a reflection of your customers’ sentiment. HOW NPS IMPACTS EVERY DEPARTMENT IN YOUR COMPANY Here’s how NPS impacts each department. CEOs/Founders/Execs: Used as a KPI, NPS provides one simple metric that impacts the entire company and provides a clear picture to the health of the organization. It’s also highly predictive which gives the company the ability to have a reliable forward-looking metric (if measured and acted on PROMOTERPRICINGFEATURESBLOGDEMOABOUT USCUSTOMER LOVE Use the Net Promoter System (NPS) to accelerateyour business with the data that matters. Capture. Collect feedback from your shoppers anywhere. Analyze. Identify areas for product or service improvement. Grow. Attract and retain customers to grow your business. Capture. Collect feedback from your shoppers anywhere.PROMOTER.IO
Unlock the full potential of Promoter.io. VIEW PLANS AND UPGRADE. Notright now
PRICING – PROMOTERNET PROMOTER SCORE BY INDUSTRYNET PROMOTER SCORE DEFINITIONNET PROMOTER SCORE FORMULANET PROMOTER SCORE LOGONET PROMOTER SCORE SYSTEMWHAT IS NET PROMOTER SCORE SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
PROMOTER.IO
Promoter.io drives intelligent decisions that are really Delightful.. Promoter.io drives intelligent decisions that are really Delightful. HOW TO CALCULATE (AND UNDERSTAND) YOUR NET PROMOTER SCOREHOW TO CALCULATE YOUR NET PROMOTER SCOREONCE THE RESPONSES FROM YOUR SURVEY START TO ROLL IN, THE RESULTS GET AGGREGATED TOGETHER IN ORDER TO ARRIVE AT YOUR NPS SCORE. THIS SCORE IS CALCU...WHY ARE PASSIVES NOT INCLUDED IN THE NPS EQUATION?IF YOU’VE ASKED YOURSELF THIS QUESTION BEFORE, YOU’RE NOT ALONE. IT’S A MYSTERY TO MANY, BUT VERY LOGICAL WHEN YOU UNDERSTAND THE REASONING. SIMPLY...WHAT DOES YOUR NPS SCORE MEAN?NEARLY EVERYONE WHO MEASURES NPS WONDERS WHETHER THEIR SCORE IS GOOD OR NOT. I MEAN, THERE’S A REASON WHY IT’S ONE OF THE TOP NPS-RELATED SEARCH QU...THE VALUE OF YOUR NPS SCOREYOU’LL OFTEN HEAR ME SAYING THAT WHILE NPS DOES GIVE YOU A SCORE, IT’S REALLY NOT ABOUT THE SCORE. AT LEAST NOT THE OVERALL ONE. IT’S MUCH MORE IMP...HOW TO CALCULATE NPS SCOREHOW DO YOU CALCULATE NET PROMOTER SCOREHOW TO CALCULATE NPS FORMULACALCULATE NET PROMOTER SCORE EXCELWHAT IS A GOOD NET PROMOTER SCOREWHAT IS NET PROMOTER SCORE Normally on this blog we dive deep into NPS use cases and subjects such as in-app vs. email surveys, high-level distribution tactics, etc. . Today however, we’re going to get back to the basics and dissect the NPS score itself — how it’s calculated, why passives customers are excluded, the meaning behind the score and the valuethat it represents.
THE 5 BEST (AND WORST) THINGS YOU CAN DO WITH NPS Best Practice #2: Always follow-up personally with every single person who submits an NPS survey. At the very least, thank them for their score and any feedback they provided so they know you are not a robot. But ideally use it as an opportunity to learn more and show you’re listening. Ask more questions.PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired. ANALYZE NPS WITH MACHINE LEARNING MonkeyLearn hits that sweet spot of being easy to use AND being extremely powerful. Easy to use is a hard thing to pull off in machine learning land, trust us. And it’s also important because we want Promoter.io to be dead simple for you to use, and if our own tools are too complicated, they might end up confusing you. WHAT IS A CUSTOMER RECOMMENDATION WORTH? What is a customer recommendation worth? Net Promoter / 4 minutes of reading. It’s hard to keep track of all the places and channels where a customer can publicly talk about your brand. But often, tracking that information that can end up making or breaking your company. Reviews, blogs, comments on articles, social media, and goodold
UBER HAS A MAJOR CUSTOMER RELATIONSHIP PROBLEM Uber has a relationship problem. Overall, customer relationships are so much greater than the transaction that occurs between the customer and the company. A customer can have a bad transaction and still have a great relationship with a company. Much like a married couple couldhave
PROMOTERPRICINGFEATURESBLOGDEMOABOUT USCUSTOMER LOVE Use the Net Promoter System (NPS) to accelerateyour business with the data that matters. Capture. Collect feedback from your shoppers anywhere. Analyze. Identify areas for product or service improvement. Grow. Attract and retain customers to grow your business. Capture. Collect feedback from your shoppers anywhere.PROMOTER.IO
Unlock the full potential of Promoter.io. VIEW PLANS AND UPGRADE. Notright now
PRICING – PROMOTERNET PROMOTER SCORE BY INDUSTRYNET PROMOTER SCORE DEFINITIONNET PROMOTER SCORE FORMULANET PROMOTER SCORE LOGONET PROMOTER SCORE SYSTEMWHAT IS NET PROMOTER SCORE SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
PROMOTER.IO
Promoter.io drives intelligent decisions that are really Delightful.. Promoter.io drives intelligent decisions that are really Delightful. HOW TO CALCULATE (AND UNDERSTAND) YOUR NET PROMOTER SCOREHOW TO CALCULATE YOUR NET PROMOTER SCOREONCE THE RESPONSES FROM YOUR SURVEY START TO ROLL IN, THE RESULTS GET AGGREGATED TOGETHER IN ORDER TO ARRIVE AT YOUR NPS SCORE. THIS SCORE IS CALCU...WHY ARE PASSIVES NOT INCLUDED IN THE NPS EQUATION?IF YOU’VE ASKED YOURSELF THIS QUESTION BEFORE, YOU’RE NOT ALONE. IT’S A MYSTERY TO MANY, BUT VERY LOGICAL WHEN YOU UNDERSTAND THE REASONING. SIMPLY...WHAT DOES YOUR NPS SCORE MEAN?NEARLY EVERYONE WHO MEASURES NPS WONDERS WHETHER THEIR SCORE IS GOOD OR NOT. I MEAN, THERE’S A REASON WHY IT’S ONE OF THE TOP NPS-RELATED SEARCH QU...THE VALUE OF YOUR NPS SCOREYOU’LL OFTEN HEAR ME SAYING THAT WHILE NPS DOES GIVE YOU A SCORE, IT’S REALLY NOT ABOUT THE SCORE. AT LEAST NOT THE OVERALL ONE. IT’S MUCH MORE IMP...HOW TO CALCULATE NPS SCOREHOW DO YOU CALCULATE NET PROMOTER SCOREHOW TO CALCULATE NPS FORMULACALCULATE NET PROMOTER SCORE EXCELWHAT IS A GOOD NET PROMOTER SCOREWHAT IS NET PROMOTER SCORE Normally on this blog we dive deep into NPS use cases and subjects such as in-app vs. email surveys, high-level distribution tactics, etc. . Today however, we’re going to get back to the basics and dissect the NPS score itself — how it’s calculated, why passives customers are excluded, the meaning behind the score and the valuethat it represents.
THE 5 BEST (AND WORST) THINGS YOU CAN DO WITH NPS Best Practice #2: Always follow-up personally with every single person who submits an NPS survey. At the very least, thank them for their score and any feedback they provided so they know you are not a robot. But ideally use it as an opportunity to learn more and show you’re listening. Ask more questions.PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired. ANALYZE NPS WITH MACHINE LEARNING MonkeyLearn hits that sweet spot of being easy to use AND being extremely powerful. Easy to use is a hard thing to pull off in machine learning land, trust us. And it’s also important because we want Promoter.io to be dead simple for you to use, and if our own tools are too complicated, they might end up confusing you. WHAT IS A CUSTOMER RECOMMENDATION WORTH? What is a customer recommendation worth? Net Promoter / 4 minutes of reading. It’s hard to keep track of all the places and channels where a customer can publicly talk about your brand. But often, tracking that information that can end up making or breaking your company. Reviews, blogs, comments on articles, social media, and goodold
UBER HAS A MAJOR CUSTOMER RELATIONSHIP PROBLEM Uber has a relationship problem. Overall, customer relationships are so much greater than the transaction that occurs between the customer and the company. A customer can have a bad transaction and still have a great relationship with a company. Much like a married couple couldhave
PRICING – PROMOTER SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
ABOUT – PROMOTER
OUR MISSION IS SIMPLE. We empower businesses to drive consistent, profitable growth by focusing on reliable and actionable feedback that builds customers for life. Traditional customer feedback and survey practices leave a lot to be desired, and the data is rarely put into practice. We want to change the way brands interact with theircustomers
CUSTOMERS – PROMOTER Promoter customers, in their own words. "We love Promoter. It's easy to use and has helped us figure out exactly how we can better our processes to serve our customers."PROMOTER.IO
Promoter.io is the ecommerce feedback solution your small business needs to grow revenue. Promoter.io is the ecommerce feedback solution your small business needs to grow revenue. CAPTURE – PROMOTER ENGAGE YOUR PROMOTERS. Word-of-mouth is one of the biggest ways people find new brands today, and your promoters are a treasure trove of positive recommendations just SHOPIFY – PROMOTER Tap into a gold mine of customer experience data with video and audio content. Bring the voice of the customer to life. Understand how customers really feel about their experiences, and use that data to take guesswork out of important business decisions. THE ONLY WAY TO IMPROVE YOUR NET PROMOTER SCORE The Only Way to Improve Your Net Promoter Score. General, Net Promoter / 4 minutes of reading. This might sound kind of weird to hear me say but, as a company, your goal shouldn’t be to simply “increase your NPS score”. Let me explain. Your Net Promoter Score is simply a reflection of your customers’ sentiment. HOW NPS IMPACTS EVERY DEPARTMENT IN YOUR COMPANY Here’s how NPS impacts each department. CEOs/Founders/Execs: Used as a KPI, NPS provides one simple metric that impacts the entire company and provides a clear picture to the health of the organization. It’s also highly predictive which gives the company the ability to have a reliable forward-looking metric (if measured and acted on HOW CHIME GREW CUSTOMER LOVE THROUGH TIMELY NPS It works by rounding each purchase made on the Chime Visa debit card to the nearest dollar, and moving the round up into the member’s Savings Account. For example, if a customer were to make a purchase on their card for $19.25, Chime would round the total up to $20.00 and move $.75 from the members Spending Account into their Savingsaccount.
PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Your trial period has expired. In order to continue gaining actionable customer insights with Promoter, you'll need to update your account. If you need any assistance pleasecontact us.
PROMOTERPRICINGFEATURESBLOGDEMOABOUT USCUSTOMER LOVE Use the Net Promoter System (NPS) to accelerateyour business with the data that matters. Capture. Collect feedback from your shoppers anywhere. Analyze. Identify areas for product or service improvement. Grow. Attract and retain customers to grow your business. Capture. Collect feedback from your shoppers anywhere.PROMOTER.IO
Unlock the full potential of Promoter.io. VIEW PLANS AND UPGRADE. Notright now
PRICING – PROMOTERNET PROMOTER SCORE BY INDUSTRYNET PROMOTER SCORE DEFINITIONNET PROMOTER SCORE FORMULANET PROMOTER SCORE LOGONET PROMOTER SCORE SYSTEMWHAT IS NET PROMOTER SCORE SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
PROMOTER.IO
Promoter.io drives intelligent decisions that are really Delightful.. Promoter.io drives intelligent decisions that are really Delightful. HOW TO CALCULATE (AND UNDERSTAND) YOUR NET PROMOTER SCOREHOW TO CALCULATE YOUR NET PROMOTER SCOREONCE THE RESPONSES FROM YOUR SURVEY START TO ROLL IN, THE RESULTS GET AGGREGATED TOGETHER IN ORDER TO ARRIVE AT YOUR NPS SCORE. THIS SCORE IS CALCU...WHY ARE PASSIVES NOT INCLUDED IN THE NPS EQUATION?IF YOU’VE ASKED YOURSELF THIS QUESTION BEFORE, YOU’RE NOT ALONE. IT’S A MYSTERY TO MANY, BUT VERY LOGICAL WHEN YOU UNDERSTAND THE REASONING. SIMPLY...WHAT DOES YOUR NPS SCORE MEAN?NEARLY EVERYONE WHO MEASURES NPS WONDERS WHETHER THEIR SCORE IS GOOD OR NOT. I MEAN, THERE’S A REASON WHY IT’S ONE OF THE TOP NPS-RELATED SEARCH QU...THE VALUE OF YOUR NPS SCOREYOU’LL OFTEN HEAR ME SAYING THAT WHILE NPS DOES GIVE YOU A SCORE, IT’S REALLY NOT ABOUT THE SCORE. AT LEAST NOT THE OVERALL ONE. IT’S MUCH MORE IMP...HOW TO CALCULATE NPS SCOREHOW DO YOU CALCULATE NET PROMOTER SCOREHOW TO CALCULATE NPS FORMULACALCULATE NET PROMOTER SCORE EXCELWHAT IS A GOOD NET PROMOTER SCOREWHAT IS NET PROMOTER SCORE Normally on this blog we dive deep into NPS use cases and subjects such as in-app vs. email surveys, high-level distribution tactics, etc. . Today however, we’re going to get back to the basics and dissect the NPS score itself — how it’s calculated, why passives customers are excluded, the meaning behind the score and the valuethat it represents.
THE 5 BEST (AND WORST) THINGS YOU CAN DO WITH NPS Best Practice #2: Always follow-up personally with every single person who submits an NPS survey. At the very least, thank them for their score and any feedback they provided so they know you are not a robot. But ideally use it as an opportunity to learn more and show you’re listening. Ask more questions.PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired. ANALYZE NPS WITH MACHINE LEARNING MonkeyLearn hits that sweet spot of being easy to use AND being extremely powerful. Easy to use is a hard thing to pull off in machine learning land, trust us. And it’s also important because we want Promoter.io to be dead simple for you to use, and if our own tools are too complicated, they might end up confusing you. WHAT IS A CUSTOMER RECOMMENDATION WORTH? What is a customer recommendation worth? Net Promoter / 4 minutes of reading. It’s hard to keep track of all the places and channels where a customer can publicly talk about your brand. But often, tracking that information that can end up making or breaking your company. Reviews, blogs, comments on articles, social media, and goodold
UBER HAS A MAJOR CUSTOMER RELATIONSHIP PROBLEM Uber has a relationship problem. Overall, customer relationships are so much greater than the transaction that occurs between the customer and the company. A customer can have a bad transaction and still have a great relationship with a company. Much like a married couple couldhave
PROMOTERPRICINGFEATURESBLOGDEMOABOUT USCUSTOMER LOVE Use the Net Promoter System (NPS) to accelerateyour business with the data that matters. Capture. Collect feedback from your shoppers anywhere. Analyze. Identify areas for product or service improvement. Grow. Attract and retain customers to grow your business. Capture. Collect feedback from your shoppers anywhere.PROMOTER.IO
Unlock the full potential of Promoter.io. VIEW PLANS AND UPGRADE. Notright now
PRICING – PROMOTERNET PROMOTER SCORE BY INDUSTRYNET PROMOTER SCORE DEFINITIONNET PROMOTER SCORE FORMULANET PROMOTER SCORE LOGONET PROMOTER SCORE SYSTEMWHAT IS NET PROMOTER SCORE SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
PROMOTER.IO
Promoter.io drives intelligent decisions that are really Delightful.. Promoter.io drives intelligent decisions that are really Delightful. HOW TO CALCULATE (AND UNDERSTAND) YOUR NET PROMOTER SCOREHOW TO CALCULATE YOUR NET PROMOTER SCOREONCE THE RESPONSES FROM YOUR SURVEY START TO ROLL IN, THE RESULTS GET AGGREGATED TOGETHER IN ORDER TO ARRIVE AT YOUR NPS SCORE. THIS SCORE IS CALCU...WHY ARE PASSIVES NOT INCLUDED IN THE NPS EQUATION?IF YOU’VE ASKED YOURSELF THIS QUESTION BEFORE, YOU’RE NOT ALONE. IT’S A MYSTERY TO MANY, BUT VERY LOGICAL WHEN YOU UNDERSTAND THE REASONING. SIMPLY...WHAT DOES YOUR NPS SCORE MEAN?NEARLY EVERYONE WHO MEASURES NPS WONDERS WHETHER THEIR SCORE IS GOOD OR NOT. I MEAN, THERE’S A REASON WHY IT’S ONE OF THE TOP NPS-RELATED SEARCH QU...THE VALUE OF YOUR NPS SCOREYOU’LL OFTEN HEAR ME SAYING THAT WHILE NPS DOES GIVE YOU A SCORE, IT’S REALLY NOT ABOUT THE SCORE. AT LEAST NOT THE OVERALL ONE. IT’S MUCH MORE IMP...HOW TO CALCULATE NPS SCOREHOW DO YOU CALCULATE NET PROMOTER SCOREHOW TO CALCULATE NPS FORMULACALCULATE NET PROMOTER SCORE EXCELWHAT IS A GOOD NET PROMOTER SCOREWHAT IS NET PROMOTER SCORE Normally on this blog we dive deep into NPS use cases and subjects such as in-app vs. email surveys, high-level distribution tactics, etc. . Today however, we’re going to get back to the basics and dissect the NPS score itself — how it’s calculated, why passives customers are excluded, the meaning behind the score and the valuethat it represents.
THE 5 BEST (AND WORST) THINGS YOU CAN DO WITH NPS Best Practice #2: Always follow-up personally with every single person who submits an NPS survey. At the very least, thank them for their score and any feedback they provided so they know you are not a robot. But ideally use it as an opportunity to learn more and show you’re listening. Ask more questions.PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Whoops! We're sorry. This functionality is not available on the demo site. If you're super excited to check out our sweet campaign setup, get started for free! Choose your survey type. Your trial period has expired. ANALYZE NPS WITH MACHINE LEARNING MonkeyLearn hits that sweet spot of being easy to use AND being extremely powerful. Easy to use is a hard thing to pull off in machine learning land, trust us. And it’s also important because we want Promoter.io to be dead simple for you to use, and if our own tools are too complicated, they might end up confusing you. WHAT IS A CUSTOMER RECOMMENDATION WORTH? What is a customer recommendation worth? Net Promoter / 4 minutes of reading. It’s hard to keep track of all the places and channels where a customer can publicly talk about your brand. But often, tracking that information that can end up making or breaking your company. Reviews, blogs, comments on articles, social media, and goodold
UBER HAS A MAJOR CUSTOMER RELATIONSHIP PROBLEM Uber has a relationship problem. Overall, customer relationships are so much greater than the transaction that occurs between the customer and the company. A customer can have a bad transaction and still have a great relationship with a company. Much like a married couple couldhave
PRICING – PROMOTER SMS Surveys (Up to 500 US SMS Messages / Month) Free Trial. $2700. per year. A fully featured solution for capturing the voice of customers.100,000 Surveys/
ABOUT – PROMOTER
OUR MISSION IS SIMPLE. We empower businesses to drive consistent, profitable growth by focusing on reliable and actionable feedback that builds customers for life. Traditional customer feedback and survey practices leave a lot to be desired, and the data is rarely put into practice. We want to change the way brands interact with theircustomers
CUSTOMERS – PROMOTER Promoter customers, in their own words. "We love Promoter. It's easy to use and has helped us figure out exactly how we can better our processes to serve our customers."PROMOTER.IO
Promoter.io is the ecommerce feedback solution your small business needs to grow revenue. Promoter.io is the ecommerce feedback solution your small business needs to grow revenue. CAPTURE – PROMOTER ENGAGE YOUR PROMOTERS. Word-of-mouth is one of the biggest ways people find new brands today, and your promoters are a treasure trove of positive recommendations just SHOPIFY – PROMOTER Tap into a gold mine of customer experience data with video and audio content. Bring the voice of the customer to life. Understand how customers really feel about their experiences, and use that data to take guesswork out of important business decisions. THE ONLY WAY TO IMPROVE YOUR NET PROMOTER SCORE The Only Way to Improve Your Net Promoter Score. General, Net Promoter / 4 minutes of reading. This might sound kind of weird to hear me say but, as a company, your goal shouldn’t be to simply “increase your NPS score”. Let me explain. Your Net Promoter Score is simply a reflection of your customers’ sentiment. HOW NPS IMPACTS EVERY DEPARTMENT IN YOUR COMPANY Here’s how NPS impacts each department. CEOs/Founders/Execs: Used as a KPI, NPS provides one simple metric that impacts the entire company and provides a clear picture to the health of the organization. It’s also highly predictive which gives the company the ability to have a reliable forward-looking metric (if measured and acted on HOW CHIME GREW CUSTOMER LOVE THROUGH TIMELY NPS It works by rounding each purchase made on the Chime Visa debit card to the nearest dollar, and moving the round up into the member’s Savings Account. For example, if a customer were to make a purchase on their card for $19.25, Chime would round the total up to $20.00 and move $.75 from the members Spending Account into their Savingsaccount.
PROMOTER.IO
You are viewing a live demo of Promoter.io with sample data. Start your free trial with 250 surveys. Your trial period has expired. In order to continue gaining actionable customer insights with Promoter, you'll need to update your account. If you need any assistance pleasecontact us.
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* ENGAGE High engagement NPS surveys that deliver results * MEASURE Review and share real-time customer intelligence * RESPOND Empower your team to follow-up in real-time * ANALYZE Understand and predict future customer behavior * GROW Turn NPS & customer intelligence into an ROI machine * INTEGRATE Easily integrate with the tools you already use* Salesforce
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Sign In Sign Up Free THE MOST EFFECTIVE WAY TO ENGAGE AND LEARN FROM CUSTOMERS CAPTURE ACTIONABLE CUSTOMER FEEDBACK USING THE NET PROMOTER SYSTEM® TO PROACTIVELY REDUCE CHURN AND DRIVE GROWTH. Start your free trialCustomer love
See how Rackspace uses Promoter.io and NPS to drive customer growth NPS IS NOT JUST A SURVEY, IT'S A COMPLETE SYSTEM Our proven, end-to-end solution will guide you through each phase of a best-practice approach to Net Promoter, resulting in higher response rates, actionable customer feedback, predictive insights and maximumorganic growth.
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* ENGAGE Create an ongoing channel for continuous feedback * MEASURE Capture customer sentiment and organize insights * RESPOND Close the loop to drive action and strengthen relationships * ANALYZE Identify key customer segments, trends and predict behavior * GROW Act on insights to inform brand strategy and improvebottom-line
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Take a closer look at the core features that make Promoter the most comprehensive customer intelligence platform available. PROMOTER HELPS DRIVE INTELLIGENT DECISIONS ACROSS YOUR ENTIREORGANIZATION
NPS FOR CUSTOMER SUCCESS Proactively identify and triage customer issues ahead of time. Prevent churn, increase product adoption, reduce the reactive support load and understand how to drive loyalty.NPS FOR MARKETING
Uncover your ideal customer persona to fuel more targeted marketing efforts that produce dramatically better results. Higher conversion rates, more qualified leads and better ROI is just the start.NPS FOR PRODUCT
Normalize product feedback and identify key trends in product usage that drive strong customer loyalty. Easily prioritize the productroadmap.
NPS FOR LEADERSHIP
Leverage your Net Promoter Score and enriched reporting to measure the ongoing health of your organization and influence strategy. Predict future growth and churn with a reliable, proven KPI.WHAT IS NPS?
The Net Promoter System (or Net Promoter Score) is a proven key metric for measuring customer sentiment and reliably predicting futurecustomer behavior.
Customers are segmented into three distinct categories: PROMOTERS • PASSIVES • DETRACTORS Your Net Promoter Score is calculated by taking the percentage of customers who are Promoters (your most loyal brand advocates) and subtracting the percentage who are Detractors (unhappy customers who are likely to churn and spread negative word-of-mouth). WHAT OUR CUSTOMERS ARE SAYING We set ourselves the challenge one morning to begin measuring NPS, so we found a simple solution that seemed easy to use. We switched to Promoter.io and life has been great ever since. JAMES GILL CEO of GoSquared Promoter has helped us tremendously. This is the only platform that allows us to drive highly actionable feedback, analyze responses for critical insights and effectively close the loop all in one place. JOE DAN DOCKREY Rackspace / ObjectRocket Using Promoter.io helped us quickly surface the areas where we were really excelling as well as the areas we needed to improve. This has helped us increase customer loyalty by 125%. JOSH PIGFORD Founder of Baremetrics Read more customer loveINTEGRATIONS
Take your campaigns to the next level by integrating your surveys with these powerful tools.SALESFORCE PREMIUM
Sync your campaign responses directly to your Salesforce contacts.SLACK
Send your campaign feedback directly to a Slack channel.PROMOTER API
Add and survey your contacts with our API endpoints.ZAPIER
Integrate your existing tools and workflows to power your NPScampaign.
SEGMENT PREMIUM
Leverage your analytics to power your NPS campaign. THREE DEAD SIMPLE REASONS TO GET STARTED TODAY1,000+
global brands served2+ MILLION
surveys sent per monthMILLIONS
in recovered revenue and new organic growth Start your free trial Promoter.io has done an excellent job of enabling the kind of 'Lean NPS' process we recommend in "The Ultimate Question 2.0". With a nice balance between self-service simplicity and a powerfully comprehensive solution, Promoter.io stands out as one of the real leaders in the customer loyalty space. FRED REICHHELD Creator of the Net Promoter Score, Advisor & Investor* (844) NET-SCORE
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