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APP RE-ENGAGEMENT AND RETARGETING App re-engagement and retargeting - Smadex. Platform. Overview Performance Transparency Brand Safety Integrations. Solutions. Mobile App Promotion. User Acquisition Re-engagement. Advertising Channels. Mobile Advertising Video Advertising Audio Advertising Native Advertising. Resources. THE DSP FOR MOBILE APP USER ACQUISITION Follow your campaign in Real Time. Smadex is the Total Transparency platform for app marketers. Not just Installs and Impressions. Combine more than 350 variables on our advanced reporting tool, giving you the insights you always asked for. Want to learn more? PRE-BID FOR BRAND SAFETY AND VIEWABILITY How does pre-bid work. Advertisers must specify their pre-bid requirements upfront: viewability thresholds up to 70%, brand safety exclusions, suspicious activity levels, contextual targeting and languages. Some of these filters can be combined together such as viewability plus brand safety. Advertisers can play with the IASpre-bid solution by
MYPLATFORM.SMADEX.COM Smadex is a mobile DSP (mobile demand-side platform) to launch branding and performance mobile advertising campaigns on smartphones and tablets, using programmatic advertising technologies like Real-Time Bidding (RTB), with proprietary technology of bidding algorithms, retargeting and user profiling. Smadex offers unique capabilities to target your audience, and optimize the performance of ONXMAPS USER ACQUISITION STRATEGY Learn how onXmaps scaled suscriptions by 318% working with Smadex SMADEX - THE MOBILE DSP ENGINEERED FOR GROWTHPLATFORMSOLUTIONSRESOURCESPERFORMANCEBRAND SAFETYCASE STUDIES Not just delivering ads, but finding the most valuable audience for your business. Bookings, first time deposit, registration or cohorted ROAS, Smadex specialized machine learning algorithms are built for growth. Remind, re-engage, grow LTV. 20% of new users abandon an MOBILE-FIRST DEMAND SIDE PLATFORM Mobile-first Demand Side Platform - Smadex. The First Programmatic DSP Engineered for Growth. The technology to reach the users your business needs, and the reporting to provide you the transparency that you need. Schedule a Demo. SMADEX - THE MOBILE-FIRST DSP ENGINEERED FOR GROWTH Why we are loving it. Watch the stories from our teams around the world. Their passions, and most important why they are loving it. We build products used by the leading advertisers worldwide. Entravision offers a full-stack of programmatic solutions including its SMADEX - THE MOBILE-FIRST DSP ENGINEERED FOR GROWTH California, Entravision HQ. 2425 Olympic Blvd #6000, Santa Monica. California 90404. United States. Get Directions SMADEX - THE MOBILE-FIRST DSP ENGINEERED FOR GROWTH Smadex - The mobile-first DSP engineered for Growth. Get a custom quote, or Request a Demo. See how Smadex can bring you resuts with its performance capabilities and total transparent access. Programmatic access to the best mobile inventory. Audience, Geo and Technicaltargeting.
APP RE-ENGAGEMENT AND RETARGETING App re-engagement and retargeting - Smadex. Platform. Overview Performance Transparency Brand Safety Integrations. Solutions. Mobile App Promotion. User Acquisition Re-engagement. Advertising Channels. Mobile Advertising Video Advertising Audio Advertising Native Advertising. Resources. THE DSP FOR MOBILE APP USER ACQUISITION Follow your campaign in Real Time. Smadex is the Total Transparency platform for app marketers. Not just Installs and Impressions. Combine more than 350 variables on our advanced reporting tool, giving you the insights you always asked for. Want to learn more? PRE-BID FOR BRAND SAFETY AND VIEWABILITY How does pre-bid work. Advertisers must specify their pre-bid requirements upfront: viewability thresholds up to 70%, brand safety exclusions, suspicious activity levels, contextual targeting and languages. Some of these filters can be combined together such as viewability plus brand safety. Advertisers can play with the IASpre-bid solution by
MYPLATFORM.SMADEX.COM Smadex is a mobile DSP (mobile demand-side platform) to launch branding and performance mobile advertising campaigns on smartphones and tablets, using programmatic advertising technologies like Real-Time Bidding (RTB), with proprietary technology of bidding algorithms, retargeting and user profiling. Smadex offers unique capabilities to target your audience, and optimize the performance of ONXMAPS USER ACQUISITION STRATEGY Learn how onXmaps scaled suscriptions by 318% working with Smadex APP RE-ENGAGEMENT AND RETARGETING App re-engagement and retargeting - Smadex. Platform. Overview Performance Transparency Brand Safety Integrations. Solutions. Mobile App Promotion. User Acquisition Re-engagement. Advertising Channels. Mobile Advertising Video Advertising Audio Advertising Native Advertising. Resources. SMADEX - THE MOBILE-FIRST DSP ENGINEERED FOR GROWTH Smadex - The mobile-first DSP engineered for Growth. Get a custom quote, or Request a Demo. See how Smadex can bring you resuts with its performance capabilities and total transparent access. Programmatic access to the best mobile inventory. Audience, Geo and Technicaltargeting.
SMADEX - THE MOBILE-FIRST DSP ENGINEERED FOR GROWTH Smadex - The mobile-first DSP engineered for Growth. Mobile advertising at scale. Access the largest mobile advertising ecosystem, using Smadex connection to all major publishers and adexchanges. .Schedule a Demo.
SMADEX - THE SMADEX TEAM BLOG The Smadex team blog. 101 Insights on SKAd you need to know – Webinar Recap. Entering the final stretch before ATT's full implementation, staying on PROGRAMMATIC VIDEO MEDIA BUYING Engineerd for Growth. The Transparent, Performance advertising programmatic for apps and brands. APP MARKETING, MOBILE ACQUISITION AND PROGRAMMATIC CASE “Smadex quickly surpassed expectations by the results we got day by day” Cabify, the popular ride-sharing service opened new markets and decreased CPA by 32% by leveraging programmatic reach and Smadex's data science team support. SMADEX - THE MOBILE-FIRST DSP ENGINEERED FOR GROWTH Engineerd for Growth. The Transparent, Performance advertising programmatic for apps and brands. HOW TO CHOOSE A DSP FOR APP MARKETING Programmatic is the gateway to an unlimited ecosystem of digital advertising opportunities. But not all DSPs are built the same. Read the Mobile Mastermind’s guide to choosing a DSP for App Marketing and learn the fundamentals of programmatic advertising in order to arm yourself to choose the right Demand Side Platform for your app growthneeds.
ONXMAPS USER ACQUISITION STRATEGY Learn how onXmaps scaled suscriptions by 318% working with Smadex GET RESULTS WITH LAT ONLY TRAFFIC IOS 14: Get Results with LAT only traffic. Socialpoint aimed to prepare for the major changes introduced by iOS 14 changes and scale their UA efforts in their flagship game, Dragon City. Learn how Smadex achieved great D1 and D3 ROAS for the 4-week test ran in the highly US competitive environment of IOS Gaming. Deliver High Volume and GreatROAS.
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THE LEADING MOBILE-FIRST DSP FOR BRANDING AND PERFORMANCE Savvy marketers use Smadex’s strong mobile-first technology powered by advanced algorithms to drive awareness, consumer engagement andsales.
HEADWAY ACQUIRES SMADEX We are pleased to announce that Smadex has been acquired by Headway. This acquisition will provide Smadex with investment to continue to innovate and build an even stronger and industry leading DSP. Smadex will integrate into Headway and continue to provide existing services to customers, while also bringing new mobile programmatic capabilities to Headway’s global clients. This is a very exciting time for Smadex as we continue on our journey to push the boundaries of innovation in mobile advertising technology. For more information Headway press releaseSmadex blog
WHAT SMADEX CAN DO FOR YOU Our state-of-the-art DSP technology provides advertisers with the tools they need to achieve their goals and ROI, with measurable results from web forms, post app install events, store visits andsales.
For branding campaigns, we provide advertisers with tools to reach their target audiences across the highest quality publishers, supported by data, brand safety and viewability across audio, video, banners and rich media.CONTACT US
HOW WE WORK WITH ADVERTISERSMEDIA SALES
Advertisers can work with us using the traditional IO model to reach audiences across global and local brand safe, high-quality, premium publishers with audio, video, rich media and banners.PLATFORM SALES
ATDs can leverage Smadex’s self-service, feature rich programmatic platform to plan, build, manage and optimize campaigns in real-time.WHITE LABEL
We offer a complete white label self-service version of the Smadex platform giving advertisers full control over their programmatictrading.
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WHAT MAKES US DIFFERENTPROGRAMMATIC
TRADING
Programmatic is our DNA and we enable programmatic trading that’s efficient, effective, transparent and automated to achieve your goals.DATA AND DMP
Leverage behavioural, first and third party data to target and better understand your customers; bring your own data for improvedperformance.
ALL AD FORMATS
We support all video ad formats, rich media, native and banners. HIGHEST QUALITY ADVERTISING INVENTORY Access the highest quality global and local advertising inventory and audiences at massive scale across all ad formats.GEO-LOCATION
Tap into your audiences by location, points-of-interest or location history. Measure the impact of your location campaigns on store visits with footfall attribution.AUDIENCE TARGETING
Target your customers using a number of data options; optimize and retarget audiences in real-time. FULLY TRANSPARENT REAL-TIME REPORTING Manage, monitor and control your campaign performance in real-time with our industry leading ultra fast bid-stream level custom reportingand analysis tool.
BRAND SAFETY AND VIEWABILITY We partner with third party brand safe, viewability and ad fraud platforms so that your campaigns appear in safe environments, meet viewability criteria and deliver on brand KPIs. WHAT MAKES US DIFFERENT FOR PERFORMANCEFULL TRANSPARENCY
Advertisers can relax knowing that our we provide real-time detailed reporting showing where every ad impression is served.100% CPA OPTIMIZED
Our algorithms optimize 100% towards achieving the CPA goal for advertisers both for mobile web and in-app.ROI DELIVERED
Our focus is on optimizing towards post click and install events; that means alignment with advertisers for achieving ROI. WHAT MAKES US DIFFERENT FOR BRANDING BRAND SAFETY AND TRANSPARENCY We work with the leading brand safety companies; support white and black lists and enable easy PMP management; all with fulltransparency.
MASSIVE SCALE OF HIGHEST QUALITY PUBLISHERS Our integrations with all the leading exchanges across al ad formats enables us to access largest number of high quality publishers for brands with strict white list requirements. ALL PROGRAMMATIC TRADING MODELS SUPPORTED You can trade using CPC, fixed CPM, dynamic CPM, CPCV, viewable CPM and optimization towards a CPA goal.*
MOBILE VIDEO ADVERTISING IS DRIVING ENGAGEMENT AND SALES Video tells a story. It can also educate and inform consumers usingaudio and motion.
Our society is increasingly watching more video on mobile and this is driving engagement and sales. Full transparency and real-time analytics enable advertisers to monitor performance and make decisions. EXPLORE VIDEO ADVERTISINGVideo Player
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Use Up/Down Arrow keys to increase or decrease volume. ALL AD FORMATS SUPPORTEDBANNERS
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GLOBAL MOBILE CARRIER Global Head of Online Marketing “We use Smadex to deliver high-quality new users and retarget existing customers to inverse overall average revenue per user(ARPU).”
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Head of User Acquisition “Smadex managed lots of city geo-targeted campaigns for acquisition of high-quality new users where we had live services across theglobe.”
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“Smadex is one of only a few mobile DSPs that can deliver good performance for new user acquisition at CPA goal.” ADVERTISE WITH SMADEXCONTACT US
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