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ABOUT | THESE DAYS
About us. In a world marked by ever changing communication, we see it as our challenge to enable a dialogue between brands and their customers as the basis of a profound long-term relationship. Founded in 2001 by Giovanni Canini and Erwin Jansen, These Days is an integrated, multidisciplinary communication agency with 150+ employeesdelivering
SERVICES | THESE DAYS Services | These Days. These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally andinternationally.
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. UNDERSTANDING CONNECTIVITY FOR “INTERNET OF THINGS” There are several types of connectivity: PAN: Personal Area Network. LAN: Local Area Network. NAN: Neighbourhood Area Network. WAN: Wide Area Network. IoT devices mainly use PAN, LAN & WAN. Once an IoT device can connect to WAN you’re basically homefree, the sky is the limit. But you need to get to that WAN and that often is the challengefor
THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public. STOP CHILD PORNO FILTER THE PURPOSE . Everyone wants to join the fight against child pornography, we need to tell people how they can help us. Everyone has to pay attention and report immediately if they ever come across child sexual abuse material.DISPOSABLE CAMERAPP
THE IDEA IN SHORT. Telenet presents: The CamerApp. A fun photo app that looks and works exactly like a disposable camera. No filters, no preview and no instant sharing. WORK | THESE DAYSCAMPAIGNINGNEIGBOURMAILINGCOOKIESWITCHBRAND POSITIONING AND DESIGNGAME OF THRONES TRAILER These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.ABOUT | THESE DAYS
About us. In a world marked by ever changing communication, we see it as our challenge to enable a dialogue between brands and their customers as the basis of a profound long-term relationship. Founded in 2001 by Giovanni Canini and Erwin Jansen, These Days is an integrated, multidisciplinary communication agency with 150+ employeesdelivering
SERVICES | THESE DAYS Services | These Days. These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally andinternationally.
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. UNDERSTANDING CONNECTIVITY FOR “INTERNET OF THINGS” There are several types of connectivity: PAN: Personal Area Network. LAN: Local Area Network. NAN: Neighbourhood Area Network. WAN: Wide Area Network. IoT devices mainly use PAN, LAN & WAN. Once an IoT device can connect to WAN you’re basically homefree, the sky is the limit. But you need to get to that WAN and that often is the challengefor
THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public. STOP CHILD PORNO FILTER THE PURPOSE . Everyone wants to join the fight against child pornography, we need to tell people how they can help us. Everyone has to pay attention and report immediately if they ever come across child sexual abuse material.DISPOSABLE CAMERAPP
THE IDEA IN SHORT. Telenet presents: The CamerApp. A fun photo app that looks and works exactly like a disposable camera. No filters, no preview and no instant sharing. THESE DAYS | REASONS TO WORK HERE These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoTMY VACCINATION
We created MyVaccination, a fully-responsive, consumer-centred support platform accessible via desktop, tablet and of course mobile. It helps to keep track of upcoming vaccinations for you and your family. Plus, it stores your entire vaccination history in one place, quickly available for your doctor.COOKIESWITCH
IDEA. During the holidays a lot of people don’t know which gift to buy for their loved ones. So we created Coockieswitch. This is an application that retargeted your friends’ retargeted banners toTROUBLE IS BREWING
These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. 4 THINGS TO LEARN FROM VRT’S NEW VIRTUAL REALITY NEWSCAST Virtual reality can take you anywhere. The question is: where can you take virtual reality? The new 360° VR newscast, launched by our own national broadcaster VRT (made by Fisheye) last week, provides a dazzling Belgian benchmark, if you were to give Virtual Reality a try.. VR – or: the promise of VR – has been around for decades. LIES, DAMNED LIES, AND GENERATIONS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. TELENET FAMILIE STICKS THE IDEA IN SHORT. We took a major first world problem: large families don’t fit in selfies (not even with a selfie stick! OMG!). And solved it in a lighthearted and slightly silly way by developing a ‘cutting edge’ new product: The Familie Stick, 7 meter long selfie sticks for families. MEET THE LANDSCAPE PHOTOGRAPHER WHO WILL FIX YOUR Three out of every four marketers choose faulty Key Performance Indicators (KPI’s) to measure their efforts. They mistake engagement for conversion or fail to measure return on business objectives altogether.How do you make sure you’re looking at the right numbers, in the right way, at strategically appropriate times?BEYONDERGROUND 2015
Beyonderground is an indoor festival in Hasselt that took place at the beginning of May 2015. Although it was hot outside, a lot of creative people gathered to listen to motivational and inspiring colleagues from around the world. WORK | THESE DAYSCAMPAIGNINGNEIGBOURMAILINGCOOKIESWITCHBRAND POSITIONING AND DESIGNGAME OF THRONES TRAILER These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.ABOUT | THESE DAYS
About us. In a world marked by ever changing communication, we see it as our challenge to enable a dialogue between brands and their customers as the basis of a profound long-term relationship. Founded in 2001 by Giovanni Canini and Erwin Jansen, These Days is an integrated, multidisciplinary communication agency with 150+ employeesdelivering
SERVICES | THESE DAYS Services | These Days. These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally andinternationally.
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. UNDERSTANDING CONNECTIVITY FOR “INTERNET OF THINGS” There are several types of connectivity: PAN: Personal Area Network. LAN: Local Area Network. NAN: Neighbourhood Area Network. WAN: Wide Area Network. IoT devices mainly use PAN, LAN & WAN. Once an IoT device can connect to WAN you’re basically homefree, the sky is the limit. But you need to get to that WAN and that often is the challengefor
THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public. STOP CHILD PORNO FILTER THE PURPOSE . Everyone wants to join the fight against child pornography, we need to tell people how they can help us. Everyone has to pay attention and report immediately if they ever come across child sexual abuse material.DISPOSABLE CAMERAPP
THE IDEA IN SHORT. Telenet presents: The CamerApp. A fun photo app that looks and works exactly like a disposable camera. No filters, no preview and no instant sharing. WORK | THESE DAYSCAMPAIGNINGNEIGBOURMAILINGCOOKIESWITCHBRAND POSITIONING AND DESIGNGAME OF THRONES TRAILER These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.ABOUT | THESE DAYS
About us. In a world marked by ever changing communication, we see it as our challenge to enable a dialogue between brands and their customers as the basis of a profound long-term relationship. Founded in 2001 by Giovanni Canini and Erwin Jansen, These Days is an integrated, multidisciplinary communication agency with 150+ employeesdelivering
SERVICES | THESE DAYS Services | These Days. These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally andinternationally.
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. UNDERSTANDING CONNECTIVITY FOR “INTERNET OF THINGS” There are several types of connectivity: PAN: Personal Area Network. LAN: Local Area Network. NAN: Neighbourhood Area Network. WAN: Wide Area Network. IoT devices mainly use PAN, LAN & WAN. Once an IoT device can connect to WAN you’re basically homefree, the sky is the limit. But you need to get to that WAN and that often is the challengefor
THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public. STOP CHILD PORNO FILTER THE PURPOSE . Everyone wants to join the fight against child pornography, we need to tell people how they can help us. Everyone has to pay attention and report immediately if they ever come across child sexual abuse material.DISPOSABLE CAMERAPP
THE IDEA IN SHORT. Telenet presents: The CamerApp. A fun photo app that looks and works exactly like a disposable camera. No filters, no preview and no instant sharing. THESE DAYS | REASONS TO WORK HERE These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoTMY VACCINATION
We created MyVaccination, a fully-responsive, consumer-centred support platform accessible via desktop, tablet and of course mobile. It helps to keep track of upcoming vaccinations for you and your family. Plus, it stores your entire vaccination history in one place, quickly available for your doctor.COOKIESWITCH
IDEA. During the holidays a lot of people don’t know which gift to buy for their loved ones. So we created Coockieswitch. This is an application that retargeted your friends’ retargeted banners toTROUBLE IS BREWING
These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. 4 THINGS TO LEARN FROM VRT’S NEW VIRTUAL REALITY NEWSCAST Virtual reality can take you anywhere. The question is: where can you take virtual reality? The new 360° VR newscast, launched by our own national broadcaster VRT (made by Fisheye) last week, provides a dazzling Belgian benchmark, if you were to give Virtual Reality a try.. VR – or: the promise of VR – has been around for decades. LIES, DAMNED LIES, AND GENERATIONS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. TELENET FAMILIE STICKS THE IDEA IN SHORT. We took a major first world problem: large families don’t fit in selfies (not even with a selfie stick! OMG!). And solved it in a lighthearted and slightly silly way by developing a ‘cutting edge’ new product: The Familie Stick, 7 meter long selfie sticks for families. MEET THE LANDSCAPE PHOTOGRAPHER WHO WILL FIX YOUR Three out of every four marketers choose faulty Key Performance Indicators (KPI’s) to measure their efforts. They mistake engagement for conversion or fail to measure return on business objectives altogether.How do you make sure you’re looking at the right numbers, in the right way, at strategically appropriate times?BEYONDERGROUND 2015
Beyonderground is an indoor festival in Hasselt that took place at the beginning of May 2015. Although it was hot outside, a lot of creative people gathered to listen to motivational and inspiring colleagues from around the world. WORK | THESE DAYSCAMPAIGNINGNEIGBOURMAILINGCOOKIESWITCHBRAND POSITIONING AND DESIGNGAME OF THRONES TRAILER These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. SERVICES | THESE DAYS Services | These Days. These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally andinternationally.
ABOUT | THESE DAYS
About us. In a world marked by ever changing communication, we see it as our challenge to enable a dialogue between brands and their customers as the basis of a profound long-term relationship. Founded in 2001 by Giovanni Canini and Erwin Jansen, These Days is an integrated, multidisciplinary communication agency with 150+ employeesdelivering
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT UNDERSTANDING CONNECTIVITY FOR “INTERNET OF THINGS” There are several types of connectivity: PAN: Personal Area Network. LAN: Local Area Network. NAN: Neighbourhood Area Network. WAN: Wide Area Network. IoT devices mainly use PAN, LAN & WAN. Once an IoT device can connect to WAN you’re basically homefree, the sky is the limit. But you need to get to that WAN and that often is the challengefor
THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public. STOP CHILD PORNO FILTER THE PURPOSE . Everyone wants to join the fight against child pornography, we need to tell people how they can help us. Everyone has to pay attention and report immediately if they ever come across child sexual abuse material.DISPOSABLE CAMERAPP
THE IDEA IN SHORT. Telenet presents: The CamerApp. A fun photo app that looks and works exactly like a disposable camera. No filters, no preview and no instant sharing. WORK | THESE DAYSCAMPAIGNINGNEIGBOURMAILINGCOOKIESWITCHBRAND POSITIONING AND DESIGNGAME OF THRONES TRAILER These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. SERVICES | THESE DAYS Services | These Days. These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally andinternationally.
ABOUT | THESE DAYS
About us. In a world marked by ever changing communication, we see it as our challenge to enable a dialogue between brands and their customers as the basis of a profound long-term relationship. Founded in 2001 by Giovanni Canini and Erwin Jansen, These Days is an integrated, multidisciplinary communication agency with 150+ employeesdelivering
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT UNDERSTANDING CONNECTIVITY FOR “INTERNET OF THINGS” There are several types of connectivity: PAN: Personal Area Network. LAN: Local Area Network. NAN: Neighbourhood Area Network. WAN: Wide Area Network. IoT devices mainly use PAN, LAN & WAN. Once an IoT device can connect to WAN you’re basically homefree, the sky is the limit. But you need to get to that WAN and that often is the challengefor
THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public. STOP CHILD PORNO FILTER THE PURPOSE . Everyone wants to join the fight against child pornography, we need to tell people how they can help us. Everyone has to pay attention and report immediately if they ever come across child sexual abuse material.DISPOSABLE CAMERAPP
THE IDEA IN SHORT. Telenet presents: The CamerApp. A fun photo app that looks and works exactly like a disposable camera. No filters, no preview and no instant sharing.WORK | THESE DAYS
These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.NEWS | THESE DAYS
04-12-2017. These Days bags Gold, Silver and the Grand Prix at the IMC European Awards 2017 These Days will need a larger trophy cabinet following the prestigious IMC European Awards 2017.Three Belgian agencies won a total of 12 awards, 8 of which were bagged by TheseDays alone.
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. HOT OR NOT | THESE DAYS Solution. That is why we developed Heat Stickers. Heat-sensitive stickers that change colour at temperatures above 40° C to warn children when barbecues, radiators, ovens, etc. get dangerously hot.COOKIESWITCH
IDEA. During the holidays a lot of people don’t know which gift to buy for their loved ones. So we created Coockieswitch. This is an application that retargeted your friends’ retargeted banners to FEVE - HANK THE SINGING BOTTLE - THESE DAYS Background & Challenge. Feve, the European Glass Federation, wants to promote glass packaging as the right choice. To tackle this hard challenge, we reach out to motivated volunteers and ask them to helpspread the message.
TIME TO GET THE DIGITAL CUSTOMER EXPERIENCE RIGHT These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. 4 THINGS TO LEARN FROM VRT’S NEW VIRTUAL REALITY NEWSCAST Virtual reality can take you anywhere. The question is: where can you take virtual reality? The new 360° VR newscast, launched by our own national broadcaster VRT (made by Fisheye) last week, provides a dazzling Belgian benchmark, if you were to give Virtual Reality a try.. VR – or: the promise of VR – has been around for decades. MEET THE LANDSCAPE PHOTOGRAPHER WHO WILL FIX YOUR Three out of every four marketers choose faulty Key Performance Indicators (KPI’s) to measure their efforts. They mistake engagement for conversion or fail to measure return on business objectives altogether.How do you make sure you’re looking at the right numbers, in the right way, at strategically appropriate times? 10 CANNES CASES THAT JUMPED OUT AT ME This one needs some explanation as I haven’t found a good case film (with subtitles). Coca Cola wanted to do something about the Egyptian team that participated in the Africa Cup, but competitor Pepsi was the official sponsor so they couldn’t do anything with football. WORK | THESE DAYSCAMPAIGNINGNEIGBOURMAILINGCOOKIESWITCHBRAND POSITIONING AND DESIGNGAME OF THRONES TRAILER These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. SERVICES | THESE DAYS Services | These Days. These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally andinternationally.
ABOUT | THESE DAYS
About us. In a world marked by ever changing communication, we see it as our challenge to enable a dialogue between brands and their customers as the basis of a profound long-term relationship. Founded in 2001 by Giovanni Canini and Erwin Jansen, These Days is an integrated, multidisciplinary communication agency with 150+ employeesdelivering
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT UNDERSTANDING CONNECTIVITY FOR “INTERNET OF THINGS” There are several types of connectivity: PAN: Personal Area Network. LAN: Local Area Network. NAN: Neighbourhood Area Network. WAN: Wide Area Network. IoT devices mainly use PAN, LAN & WAN. Once an IoT device can connect to WAN you’re basically homefree, the sky is the limit. But you need to get to that WAN and that often is the challengefor
THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public. STOP CHILD PORNO FILTER THE PURPOSE . Everyone wants to join the fight against child pornography, we need to tell people how they can help us. Everyone has to pay attention and report immediately if they ever come across child sexual abuse material.DISPOSABLE CAMERAPP
THE IDEA IN SHORT. Telenet presents: The CamerApp. A fun photo app that looks and works exactly like a disposable camera. No filters, no preview and no instant sharing. WORK | THESE DAYSCAMPAIGNINGNEIGBOURMAILINGCOOKIESWITCHBRAND POSITIONING AND DESIGNGAME OF THRONES TRAILER These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. SERVICES | THESE DAYS Services | These Days. These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally andinternationally.
ABOUT | THESE DAYS
About us. In a world marked by ever changing communication, we see it as our challenge to enable a dialogue between brands and their customers as the basis of a profound long-term relationship. Founded in 2001 by Giovanni Canini and Erwin Jansen, These Days is an integrated, multidisciplinary communication agency with 150+ employeesdelivering
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT UNDERSTANDING CONNECTIVITY FOR “INTERNET OF THINGS” There are several types of connectivity: PAN: Personal Area Network. LAN: Local Area Network. NAN: Neighbourhood Area Network. WAN: Wide Area Network. IoT devices mainly use PAN, LAN & WAN. Once an IoT device can connect to WAN you’re basically homefree, the sky is the limit. But you need to get to that WAN and that often is the challengefor
THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public. STOP CHILD PORNO FILTER THE PURPOSE . Everyone wants to join the fight against child pornography, we need to tell people how they can help us. Everyone has to pay attention and report immediately if they ever come across child sexual abuse material.DISPOSABLE CAMERAPP
THE IDEA IN SHORT. Telenet presents: The CamerApp. A fun photo app that looks and works exactly like a disposable camera. No filters, no preview and no instant sharing.WORK | THESE DAYS
These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.NEWS | THESE DAYS
04-12-2017. These Days bags Gold, Silver and the Grand Prix at the IMC European Awards 2017 These Days will need a larger trophy cabinet following the prestigious IMC European Awards 2017.Three Belgian agencies won a total of 12 awards, 8 of which were bagged by TheseDays alone.
JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. HOT OR NOT | THESE DAYS Solution. That is why we developed Heat Stickers. Heat-sensitive stickers that change colour at temperatures above 40° C to warn children when barbecues, radiators, ovens, etc. get dangerously hot.COOKIESWITCH
IDEA. During the holidays a lot of people don’t know which gift to buy for their loved ones. So we created Coockieswitch. This is an application that retargeted your friends’ retargeted banners to FEVE - HANK THE SINGING BOTTLE - THESE DAYS Background & Challenge. Feve, the European Glass Federation, wants to promote glass packaging as the right choice. To tackle this hard challenge, we reach out to motivated volunteers and ask them to helpspread the message.
TIME TO GET THE DIGITAL CUSTOMER EXPERIENCE RIGHT These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. 4 THINGS TO LEARN FROM VRT’S NEW VIRTUAL REALITY NEWSCAST Virtual reality can take you anywhere. The question is: where can you take virtual reality? The new 360° VR newscast, launched by our own national broadcaster VRT (made by Fisheye) last week, provides a dazzling Belgian benchmark, if you were to give Virtual Reality a try.. VR – or: the promise of VR – has been around for decades. MEET THE LANDSCAPE PHOTOGRAPHER WHO WILL FIX YOUR Three out of every four marketers choose faulty Key Performance Indicators (KPI’s) to measure their efforts. They mistake engagement for conversion or fail to measure return on business objectives altogether.How do you make sure you’re looking at the right numbers, in the right way, at strategically appropriate times? 10 CANNES CASES THAT JUMPED OUT AT ME This one needs some explanation as I haven’t found a good case film (with subtitles). Coca Cola wanted to do something about the Egyptian team that participated in the Africa Cup, but competitor Pepsi was the official sponsor so they couldn’t do anything with football. WORK | THESE DAYSCAMPAIGNINGNEIGBOURMAILINGCOOKIESWITCHBRAND POSITIONING AND DESIGNGAME OF THRONES TRAILER These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. SERVICES | THESE DAYS These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together.. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally and internationally.. We want to add value to your business and be valued for that.ABOUT | THESE DAYS
These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public. UNDERSTANDING CONNECTIVITY FOR “INTERNET OF THINGS” The glorious world of Internet Of Things.It all seems so nice and everything seems possible, but as a techie I have the bad habit of immediately searching for the flaws in everything that passes me. STOP CHILD PORNO FILTER THE PURPOSE . Everyone wants to join the fight against child pornography, we need to tell people how they can help us. Everyone has to pay attention and report immediately if they ever come across child sexual abuse material.DISPOSABLE CAMERAPP
THE IDEA IN SHORT. Telenet presents: The CamerApp. A fun photo app that looks and works exactly like a disposable camera. No filters, no preview and no instant sharing. WORK | THESE DAYSCAMPAIGNINGNEIGBOURMAILINGCOOKIESWITCHBRAND POSITIONING AND DESIGNGAME OF THRONES TRAILER These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. SERVICES | THESE DAYS These Days, where a big idea agency, a technology company, a marketing services shop and a management consulting firm come together.. We’re your most important business partner, and offer you a full package of innovating quality services and leverage our knowledge and expertise both locally and internationally.. We want to add value to your business and be valued for that.ABOUT | THESE DAYS
These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. CONTACT | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.THESE DAYS LABS
The Internet of Great things, as it happens. Join These Days Labs now and put the G in the IoT THE SOUND OF TOMORROW RESULTS. More than 400.000 people interacted with our campaign. The Sound of Tomorrow earned more than 8,5 million media impressions and generated qualitative PR-coverage before, during and after the festival, showing the new face of Mazda to a young public.WORK | THESE DAYS
These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. JOURNAL | THESE DAYS These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients. HOT OR NOT | THESE DAYS Solution. That is why we developed Heat Stickers. Heat-sensitive stickers that change colour at temperatures above 40° C to warn children when barbecues, radiators, ovens, etc. get dangerously hot.COOKIESWITCH
IDEA. During the holidays a lot of people don’t know which gift to buy for their loved ones. So we created Coockieswitch. This is an application that retargeted your friends’ retargeted banners to FEVE - HANK THE SINGING BOTTLE - THESE DAYS Background & Challenge. Feve, the European Glass Federation, wants to promote glass packaging as the right choice. To tackle this hard challenge, we reach out to motivated volunteers and ask them to helpspread the message.
TIME TO GET THE DIGITAL CUSTOMER EXPERIENCE RIGHT These Days is a full-service communication agency specialized in interactive marketing, offering innovative, effective solutions for (inter)national clients.NEIGBOURMAILING
RESULTS 1,77% of the recipients converted to the Play Sports package. After 21 days of the launch of Play Sports and its campaign, this direct mailing generated 5,45% of the total sales. 4 THINGS TO LEARN FROM VRT’S NEW VIRTUAL REALITY NEWSCAST Virtual reality can take you anywhere. The question is: where can you take virtual reality? The new 360° VR newscast, launched by our own national broadcaster VRT (made by Fisheye) last week, provides a dazzling Belgian benchmark, if you were to give Virtual Reality a try.. VR – or: the promise of VR – has been around for decades. MEET THE LANDSCAPE PHOTOGRAPHER WHO WILL FIX YOUR Three out of every four marketers choose faulty Key Performance Indicators (KPI’s) to measure their efforts. They mistake engagement for conversion or fail to measure return on business objectives altogether.How do you make sure you’re looking at the right numbers, in the right way, at strategically appropriate times? 10 CANNES CASES THAT JUMPED OUT AT ME This one needs some explanation as I haven’t found a good case film (with subtitles). Coca Cola wanted to do something about the Egyptian team that participated in the Africa Cup, but competitor Pepsi was the official sponsor so they couldn’t do anything with football. THESE DAYS HAS CHANGED TO WUNDERMAN THOMPSON. VISIT Wunderman Thompson* work
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* Axa
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* Eyeworks
* Flamigel
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* Het Laatste Nieuws* JBC
* Land Rover
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* These Days
COINS OF HOPE
We spread hope for missing children across Europe._Child Focus_
THE SOUND OF TOMORROW Have you ever tried to play a record by drifting a sportcar around onit? We have.
_Mazda_
KEEP HOPE ALIVE
To keep hope alive for missing children we brought their missingposters to life.
_Child Focus_
PIT STOP
Wouldn’t a real life pit stop on the high way be cool?_Telenet_
STOP CHILD PORNO FILTER We made the very first automated child pornography filter for GoogleChrome.
_Child Focus_
TELENET FAMILIE STICKS We invented the ultimate gadget: the Familie Stick._Telenet_
WANT TO WORK AT THESE DAYS?OPEN AIR B&B
For the convertible Mazda MX-5 we turned our test drives into test trips to the Mazda Open Air B&B._Mazda_
DISPOSABLE CAMERAPP
OMG! An app that looks and works like a disposable camera. #CamerApp_Telenet_
NEIGBOURMAILING
During this campaign we offered the target group a funny tool to interact with their neighbours._Telenet_
COOKIESWITCH
Don’t know what to get someone for Christmas this year?_These Days_
TRAILER ADS
To promote the Yelo Play app from Telenet we made 3 brand new series._Telenet_
FANPLAN
We made a website where you could post your ultimate fanplan._Telenet_
PENSIOENAVONTUREN / L’ AVENTURE PENSION How to Rescue the Reckless Retiree from Premature Penury?_Axa_
REDESIGN PIONEER DJ
We’ve created a global platform for the next DJ generation._Pioneer_
MY VACCINATION
Not just another killer app_Gsk_
BRAND POSITIONING AND DESIGN Strategy, redesign and platform for Belgium´s biggest football club._RSC Anderlecht_
REDESIGN APP
Redesign App
_Nationale Loterij_
LONG TERM BRAND STRATEGY We turned Devos Lemmens into the sauce brand for pleasure at thetable.
_Devos Lemmens_
BATTLE OF THE VOICES How Devos Lemmens became the subject on social media._Devos Lemmens_
ROY VAN ROYCO
Meet Roy, the CEO of Royco, and discover how he conquered radio, TVand social media
_Royco_
JAN VERHEYEN
Jan Verheyen directs Jan Verheyen. _Het Laatste Nieuws_SAFETY CHALLENGE
How we taught people the importance of good tyres._Bridgestone_
HOT OR NOT
How we helped Flamigel customers to prevent burn injuries._Flamigel_
RENAME THE NAME OF SHAME How do you promote a movie with a name of shame?_Eyeworks_
2,222 GOALS
With a single promise, our client reached 142% of its target._Telenet_
SPOT
From paper to digital via paper._Doccle_
PICK A PRIZE
How growing flowers put the Ecolabel logo on the map._Ecolabel_
KNOW WHAT'S HAPPENING Finally: a face for the country´s most popular newspaper. _Het Laatste Nieuws_PLAYMOBIL
Toys for young… and old. _Het Laatste Nieuws_ THE MOST DETAILED TESTDRIVE Ever tested a reading light?_Mazda_
SCOOORE! FOR FUN
Play for pleasure
_Nationale Loterij_
CHECK-OUT APP
How we reached 440,000 people without a media budget._Royco_
GAME OF THRONES LONGREAD Game of Thrones: still keeping up?_Telenet_
GAME OF THRONES TRAILER We showed fans that Rio is the fastest way to exclusive content._Telenet_
THE LONGEST FOOTBALL SCARF We reached 75% of next year’s sales objective by the end of theprevious season.
_Telenet_
APPLES WITH PEARS
We launched the iPhone 6 and helped Belgian pear growers in a singlecampaign.
_Telenet_
SCOOORE! SPOTS
The friends of Scooore!_Nationale Loterij_
DISCOVERY
How do you promote a car you can´t show yet?_Land Rover_
IN VLAAMSE VELDEN
In Vlaamse Velden (In Flanders Fields) in Flemish living rooms. _Het Laatste Nieuws_ This is a filtered page, we’ve got much more to show... want to reset the filter and see all work?Reset filters __
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