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UX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals THE STATE OF UX FOR 2021 The State of UX for 2021. UX design is a dynamic field that brings us new trends every year, and the last twelve months are no exception. The global COVID-19 pandemic and national lockdowns have brought a sudden change to the way we interact with the world, both digital and real. People have not only started to spend more time online;they’ve
DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
HOW TO MEASURE CUSTOMER EXPERIENCE Step 2: Align metrics to the purchase journey. The purchase journey usually includes 4–5 steps, and the metrics you use to measure each will differ. Your journey map might have more or slightly different stages, but this general framework applies to most B2C customerjourneys.
IMMIGRATION: A WICKED PROBLEM During my first week at Ironhack’s UX/UI Design Bootcamp, we jumped right into our first UX design project — Wicked Problems. The term Wicked Problem was first used in 1973 by design theorists Horst Rittel and Melvin Webber to describe social or cultural problems that are difficult or impossible to solve because of their complex nature. My teammate Dave and I (together we are Devious 5 METHODS FOR INNOVATION YOU SHOULD TRY WITH YOUR TEAM 1. Brainstorming: the Walt Disney method. We love brainstorming, and the Walt Disney Method is a simple technique for everyone to take part in. It involves role-playing with three facets of Disney’s personality. According to Robert B. Dilts, “there were actually three different Walts: the dreamer, the realist, and the spoiler." HOW TO BUILD AN EXPERIENCE MAP An experience map shows the journey a customer has while experiencing a product or service. It also shows what competitors and your business are doing relative to this journey. Mapping the experience from a customer perspective helps organisations identify strategic opportunities, customer pain-points and generate innovative projects. CREATING A SHARED VISION THAT WORKS In the absence of a visionary leader, you’ll need to create a shared vision. A key reason why visions fail is lack of buy-in. This happens when one person, or a non-representative group of people on the project, creates the vision in the false hope that others will adopt it. To ensure people buy into the vision, you need to bring key people CREATING AN ONLINE LEARNING PLATFORM FOR AN EDUCATIONSEE MORE ONUXMAG.COM
THE F PATTERN: UNDERSTANDING HOW USERS SCAN CONTENT Stephen Moyers is an online marketer, designer and avid tech-savvy blogger. He is associated with a Los Angeles web design agency - SPINX Digital, a state-of-the-art creative design agency. He loves to write about web design, development, UX, online marketing and much more.UX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals THE STATE OF UX FOR 2021 The State of UX for 2021. UX design is a dynamic field that brings us new trends every year, and the last twelve months are no exception. The global COVID-19 pandemic and national lockdowns have brought a sudden change to the way we interact with the world, both digital and real. People have not only started to spend more time online;they’ve
DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
HOW TO MEASURE CUSTOMER EXPERIENCE Step 2: Align metrics to the purchase journey. The purchase journey usually includes 4–5 steps, and the metrics you use to measure each will differ. Your journey map might have more or slightly different stages, but this general framework applies to most B2C customerjourneys.
IMMIGRATION: A WICKED PROBLEM During my first week at Ironhack’s UX/UI Design Bootcamp, we jumped right into our first UX design project — Wicked Problems. The term Wicked Problem was first used in 1973 by design theorists Horst Rittel and Melvin Webber to describe social or cultural problems that are difficult or impossible to solve because of their complex nature. My teammate Dave and I (together we are Devious 5 METHODS FOR INNOVATION YOU SHOULD TRY WITH YOUR TEAM 1. Brainstorming: the Walt Disney method. We love brainstorming, and the Walt Disney Method is a simple technique for everyone to take part in. It involves role-playing with three facets of Disney’s personality. According to Robert B. Dilts, “there were actually three different Walts: the dreamer, the realist, and the spoiler." HOW TO BUILD AN EXPERIENCE MAP An experience map shows the journey a customer has while experiencing a product or service. It also shows what competitors and your business are doing relative to this journey. Mapping the experience from a customer perspective helps organisations identify strategic opportunities, customer pain-points and generate innovative projects. CREATING A SHARED VISION THAT WORKS In the absence of a visionary leader, you’ll need to create a shared vision. A key reason why visions fail is lack of buy-in. This happens when one person, or a non-representative group of people on the project, creates the vision in the false hope that others will adopt it. To ensure people buy into the vision, you need to bring key people CREATING AN ONLINE LEARNING PLATFORM FOR AN EDUCATIONSEE MORE ONUXMAG.COM
THE F PATTERN: UNDERSTANDING HOW USERS SCAN CONTENT Stephen Moyers is an online marketer, designer and avid tech-savvy blogger. He is associated with a Los Angeles web design agency - SPINX Digital, a state-of-the-art creative design agency. He loves to write about web design, development, UX, online marketing and much more. ARTICLES | UX MAGAZINE When deciding on your app’s login method, choosing between security and user convenience is a balancing act. Here are best practice login options and their metrics. HOW TO MEASURE CUSTOMER EXPERIENCE Customer effort has a clear relationship with customer loyalty — the higher the effort, the lower the loyalty. According to research from Gartner, 94% of customers who had low-effort experiences expressed intent to repurchase.Compare that with customers who had a high-effort experience — only 4% expressed intent to buy again. ARTICLES | PAGE 15 | UX MAGAZINE Whether users conceptualize the content as a “paper” document, “website,” or “electronic” document with assumed capabilities is a critical UX inquiry. CREATING A SHARED VISION THAT WORKS In the absence of a visionary leader, you’ll need to create a shared vision. A key reason why visions fail is lack of buy-in. This happens when one person, or a non-representative group of people on the project, creates the vision in the false hope that others will adopt it. To ensure people buy into the vision, you need to bring key people HOW TO BUILD AN EXPERIENCE MAP An experience map shows the journey a customer has while experiencing a product or service. It also shows what competitors and your business are doing relative to this journey. Mapping the experience from a customer perspective helps organisations identify strategic opportunities, customer pain-points and generate innovative projects. STORYBOARDING IN THE SOFTWARE DESIGN PROCESS Using storyboards in software design can be difficult because of some common challenges and drawbacks to the tools we have. The good news is that there’s a new, free tool that tries to address many of these issues. But before I get into that, let’s revisit the value of using storyboards (and stories in general) in software design.. Using stories in some form or another is a wellETHNOGRAPHY
Building Better CX through Ethnography. Article No. 1629 | June 1, 2016. by Bronwyn Larsen. Ethnography aims to collect data that incorporates insider and outsider perspectives by observing the user and their environment, and then experiencing and participating. DESIGN GUIDE: BREADCRUMBS Design best practices. 1. Breadcrumb width should not exceed half of the page. This is for the sake of readability. Christian Holst says it best: If breadcrumb text wasn’t so readable to begin with I’d probably make the width 1/3 of the page. This should be true whether the breadcrumbs are collapsed or expanded. EFFECTIVE DEVELOPER EXPERIENCE (DX) Effective DX begins with a relationship of trust between app developers and the platform product company. Communication is the foundation for building this trust. Developers will be spending significant time and resources building their own products with a dependency they cannot control: the platform product. THE POSITIVE IMPACT OF GOOD UX ON NON-PROFITS The Positive Impact of Good UX on Non-Profits. Online donor advocacy contributes to the financial sustainability of non-profit organizations that work hard to provide humanitarian assistance to people across the globe directly affected by disaster. Websites enable all types of donors, however deep or shallow their pockets, to supportworthy
UX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals THE STATE OF UX FOR 2021 The State of UX for 2021. UX design is a dynamic field that brings us new trends every year, and the last twelve months are no exception. The global COVID-19 pandemic and national lockdowns have brought a sudden change to the way we interact with the world, both digital and real. People have not only started to spend more time online;they’ve
CONSTRAINTS PROPEL DESIGN THINKING Constraints Propel Design Thinking. The Covid-19 pandemic has put the whole world in a tizzy. People are grappling with the new normal and wishing they could go back to how things were. It is time we looked at our situation as a Design Thinking challenge. We have to adopt a new mindset that looks at various possibilities to ease the challenges DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
THE EQUIPMENT YOU’LL NEED TO BE A UX DESIGNER The equipment you’ll need to be a UX Designer. So often do we talk about the intangibles required to enter the field: problem-solving skills, empathy, grit, etc. But so rarely do we mention the tangibles! In my last article, I took a shallow dive into the different kinds DESIGN FOR COHERENCE, NOT CONSISTENCY A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AI A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer UI COPY: REMOVE VS DELETE I turned to my colleague — and UX Unicorn — Masha S. She was able to successfully differentiate the two. Delete means something gets erased from the system completely. Remove means that it still exists in the system, just not visible in the UI. So I guess I would describe deleting as erasing from backend and removing as hiding from frontend. COMPARING COMPARE: HOW ONLINE RETAILERS CAN GET IT RIGHT Approach 3: Having a Ready-Made Comparison Page. A third way to compare is the ready-made comparison page. This approach also works best when comparing apples with apples, so, not surprisingly, this is a feature of product manufacturer and comparison sites—such as in the Apple and Volvo examples below. WHAT HAPPENED TO MY RADIO APP?: A TUNEIN VERSION 12 REVIEW A TuneIn version 12 review. I use TuneIn to listen to local radio stations on my Android smartphone when I’m on the go or exercising, scenarios I presume are typical for many other users. All I want is to open the app and choose one of my favorite local radio station—it’s as simple as that, but let me put it into a formalworkflow diagram.
UX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals THE STATE OF UX FOR 2021 The State of UX for 2021. UX design is a dynamic field that brings us new trends every year, and the last twelve months are no exception. The global COVID-19 pandemic and national lockdowns have brought a sudden change to the way we interact with the world, both digital and real. People have not only started to spend more time online;they’ve
CONSTRAINTS PROPEL DESIGN THINKING Constraints Propel Design Thinking. The Covid-19 pandemic has put the whole world in a tizzy. People are grappling with the new normal and wishing they could go back to how things were. It is time we looked at our situation as a Design Thinking challenge. We have to adopt a new mindset that looks at various possibilities to ease the challenges DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
THE EQUIPMENT YOU’LL NEED TO BE A UX DESIGNER The equipment you’ll need to be a UX Designer. So often do we talk about the intangibles required to enter the field: problem-solving skills, empathy, grit, etc. But so rarely do we mention the tangibles! In my last article, I took a shallow dive into the different kinds DESIGN FOR COHERENCE, NOT CONSISTENCY A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AI A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer UI COPY: REMOVE VS DELETE I turned to my colleague — and UX Unicorn — Masha S. She was able to successfully differentiate the two. Delete means something gets erased from the system completely. Remove means that it still exists in the system, just not visible in the UI. So I guess I would describe deleting as erasing from backend and removing as hiding from frontend. COMPARING COMPARE: HOW ONLINE RETAILERS CAN GET IT RIGHT Approach 3: Having a Ready-Made Comparison Page. A third way to compare is the ready-made comparison page. This approach also works best when comparing apples with apples, so, not surprisingly, this is a feature of product manufacturer and comparison sites—such as in the Apple and Volvo examples below. WHAT HAPPENED TO MY RADIO APP?: A TUNEIN VERSION 12 REVIEW A TuneIn version 12 review. I use TuneIn to listen to local radio stations on my Android smartphone when I’m on the go or exercising, scenarios I presume are typical for many other users. All I want is to open the app and choose one of my favorite local radio station—it’s as simple as that, but let me put it into a formalworkflow diagram.
ARTICLES | UX MAGAZINE When deciding on your app’s login method, choosing between security and user convenience is a balancing act. Here are best practice login options and their metrics.TIPS FOR UX WRITING
Tip 02: No Jargon. Avoid using technical jargon, as users might not be familiar with them. Use common words that the users might be more familiar using. Use words that better describe the system state. For example, using “Subscribe” instead of “Submit” shows the ARTICLES | PAGE 15 | UX MAGAZINE Whether users conceptualize the content as a “paper” document, “website,” or “electronic” document with assumed capabilities is a critical UX inquiry. TAKING A LOOK AT OUR UX WRITING PROCESS We work on 2-week sprints, so by the time we hit week 2, we are gearing up for the reviews. In the UX Writing team, we have a 3-step internal review process: Self-review. Check copy for comprehension. Check copy for conciseness, clarity, and accuracy. Check copy for typos, grammatical inaccuracies (active voice, subject-verb agreement,oxford
AUTOMOTIVE | UX MAGAZINE The UX Explorers at Ford. Article No. 1154 | December 5, 2013. by Steve Tengler. An interview with Parrish Hanna and Chris Thibodeau, the heads of experience research and design at Ford Motor Company, on the future of UX for the automotive giant. DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
HOW TO MEASURE CUSTOMER EXPERIENCE Step 2: Align metrics to the purchase journey. The purchase journey usually includes 4–5 steps, and the metrics you use to measure each will differ. Your journey map might have more or slightly different stages, but this general framework applies to most B2C customerjourneys.
DESIGN GUIDE: BREADCRUMBS Design best practices. 1. Breadcrumb width should not exceed half of the page. This is for the sake of readability. Christian Holst says it best: If breadcrumb text wasn’t so readable to begin with I’d probably make the width 1/3 of the page. This should be true whether the breadcrumbs are collapsed or expanded. SALIENCE: THE PSYCHOLOGY OF AN EXPERIENCE YOU CAN’T IGNORE Salience: The psychology of an experience you can’t ignore. “Nobody counts the number of ads you run; they just remember the impression you make.”. The operations team at Schiphol Airport in Amsterdam had a problem. No matter how many times a day the janitorial team made the rounds, the men’s urinals were always a mess. BEST PRACTICES FOR MEDICAL APP DEVELOPMENT GO BEYOND 1. Focus. A successful mobile medical application should be able to demonstrate clinical benefits and offer real value to its users—whether they are patients, healthcare practitioners, or both. Using medical apps for routine self-monitoring and feedback is a cost-efficient strategy for self-management. The app should have onlythose functions
UX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals THE STATE OF UX FOR 2021 The State of UX for 2021. UX design is a dynamic field that brings us new trends every year, and the last twelve months are no exception. The global COVID-19 pandemic and national lockdowns have brought a sudden change to the way we interact with the world, both digital and real. People have not only started to spend more time online;they’ve
CONSTRAINTS PROPEL DESIGN THINKING Constraints Propel Design Thinking. The Covid-19 pandemic has put the whole world in a tizzy. People are grappling with the new normal and wishing they could go back to how things were. It is time we looked at our situation as a Design Thinking challenge. We have to adopt a new mindset that looks at various possibilities to ease the challenges DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
THE EQUIPMENT YOU’LL NEED TO BE A UX DESIGNER The equipment you’ll need to be a UX Designer. So often do we talk about the intangibles required to enter the field: problem-solving skills, empathy, grit, etc. But so rarely do we mention the tangibles! In my last article, I took a shallow dive into the different kinds DESIGN FOR COHERENCE, NOT CONSISTENCY A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AI A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer UI COPY: REMOVE VS DELETE I turned to my colleague — and UX Unicorn — Masha S. She was able to successfully differentiate the two. Delete means something gets erased from the system completely. Remove means that it still exists in the system, just not visible in the UI. So I guess I would describe deleting as erasing from backend and removing as hiding from frontend. COMPARING COMPARE: HOW ONLINE RETAILERS CAN GET IT RIGHT Approach 3: Having a Ready-Made Comparison Page. A third way to compare is the ready-made comparison page. This approach also works best when comparing apples with apples, so, not surprisingly, this is a feature of product manufacturer and comparison sites—such as in the Apple and Volvo examples below. WHAT HAPPENED TO MY RADIO APP?: A TUNEIN VERSION 12 REVIEW A TuneIn version 12 review. I use TuneIn to listen to local radio stations on my Android smartphone when I’m on the go or exercising, scenarios I presume are typical for many other users. All I want is to open the app and choose one of my favorite local radio station—it’s as simple as that, but let me put it into a formalworkflow diagram.
UX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals THE STATE OF UX FOR 2021 The State of UX for 2021. UX design is a dynamic field that brings us new trends every year, and the last twelve months are no exception. The global COVID-19 pandemic and national lockdowns have brought a sudden change to the way we interact with the world, both digital and real. People have not only started to spend more time online;they’ve
CONSTRAINTS PROPEL DESIGN THINKING Constraints Propel Design Thinking. The Covid-19 pandemic has put the whole world in a tizzy. People are grappling with the new normal and wishing they could go back to how things were. It is time we looked at our situation as a Design Thinking challenge. We have to adopt a new mindset that looks at various possibilities to ease the challenges DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
THE EQUIPMENT YOU’LL NEED TO BE A UX DESIGNER The equipment you’ll need to be a UX Designer. So often do we talk about the intangibles required to enter the field: problem-solving skills, empathy, grit, etc. But so rarely do we mention the tangibles! In my last article, I took a shallow dive into the different kinds DESIGN FOR COHERENCE, NOT CONSISTENCY A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AI A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer UI COPY: REMOVE VS DELETE I turned to my colleague — and UX Unicorn — Masha S. She was able to successfully differentiate the two. Delete means something gets erased from the system completely. Remove means that it still exists in the system, just not visible in the UI. So I guess I would describe deleting as erasing from backend and removing as hiding from frontend. COMPARING COMPARE: HOW ONLINE RETAILERS CAN GET IT RIGHT Approach 3: Having a Ready-Made Comparison Page. A third way to compare is the ready-made comparison page. This approach also works best when comparing apples with apples, so, not surprisingly, this is a feature of product manufacturer and comparison sites—such as in the Apple and Volvo examples below. WHAT HAPPENED TO MY RADIO APP?: A TUNEIN VERSION 12 REVIEW A TuneIn version 12 review. I use TuneIn to listen to local radio stations on my Android smartphone when I’m on the go or exercising, scenarios I presume are typical for many other users. All I want is to open the app and choose one of my favorite local radio station—it’s as simple as that, but let me put it into a formalworkflow diagram.
ARTICLES | UX MAGAZINE When deciding on your app’s login method, choosing between security and user convenience is a balancing act. Here are best practice login options and their metrics.TIPS FOR UX WRITING
Tip 02: No Jargon. Avoid using technical jargon, as users might not be familiar with them. Use common words that the users might be more familiar using. Use words that better describe the system state. For example, using “Subscribe” instead of “Submit” shows the ARTICLES | PAGE 15 | UX MAGAZINE Whether users conceptualize the content as a “paper” document, “website,” or “electronic” document with assumed capabilities is a critical UX inquiry. TAKING A LOOK AT OUR UX WRITING PROCESS We work on 2-week sprints, so by the time we hit week 2, we are gearing up for the reviews. In the UX Writing team, we have a 3-step internal review process: Self-review. Check copy for comprehension. Check copy for conciseness, clarity, and accuracy. Check copy for typos, grammatical inaccuracies (active voice, subject-verb agreement,oxford
AUTOMOTIVE | UX MAGAZINE The UX Explorers at Ford. Article No. 1154 | December 5, 2013. by Steve Tengler. An interview with Parrish Hanna and Chris Thibodeau, the heads of experience research and design at Ford Motor Company, on the future of UX for the automotive giant. DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
HOW TO MEASURE CUSTOMER EXPERIENCE Step 2: Align metrics to the purchase journey. The purchase journey usually includes 4–5 steps, and the metrics you use to measure each will differ. Your journey map might have more or slightly different stages, but this general framework applies to most B2C customerjourneys.
DESIGN GUIDE: BREADCRUMBS Design best practices. 1. Breadcrumb width should not exceed half of the page. This is for the sake of readability. Christian Holst says it best: If breadcrumb text wasn’t so readable to begin with I’d probably make the width 1/3 of the page. This should be true whether the breadcrumbs are collapsed or expanded. SALIENCE: THE PSYCHOLOGY OF AN EXPERIENCE YOU CAN’T IGNORE Salience: The psychology of an experience you can’t ignore. “Nobody counts the number of ads you run; they just remember the impression you make.”. The operations team at Schiphol Airport in Amsterdam had a problem. No matter how many times a day the janitorial team made the rounds, the men’s urinals were always a mess. BEST PRACTICES FOR MEDICAL APP DEVELOPMENT GO BEYOND 1. Focus. A successful mobile medical application should be able to demonstrate clinical benefits and offer real value to its users—whether they are patients, healthcare practitioners, or both. Using medical apps for routine self-monitoring and feedback is a cost-efficient strategy for self-management. The app should have onlythose functions
UX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals CONSTRAINTS PROPEL DESIGN THINKING Constraints Propel Design Thinking. The Covid-19 pandemic has put the whole world in a tizzy. People are grappling with the new normal and wishing they could go back to how things were. It is time we looked at our situation as a Design Thinking challenge. We have to adopt a new mindset that looks at various possibilities to ease the challenges DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
THE DIRTIEST WORD IN UX: COMPLEXITY The Dirtiest Word in UX: Complexity. It’s hard to read anything about UX without finding a reference to the constant tension between simplicity and complexity. People have strong preconceived notions about the words, especially when it comes to experience design. You don’t have to be a UX practitioner to understand that simplicity isa good
COGNITIVE STYLES: GET INSIDE THE USER'S HEAD 5 METHODS FOR INNOVATION YOU SHOULD TRY WITH YOUR TEAM 1. Brainstorming: the Walt Disney method. We love brainstorming, and the Walt Disney Method is a simple technique for everyone to take part in. It involves role-playing with three facets of Disney’s personality. According to Robert B. Dilts, “there were actually three different Walts: the dreamer, the realist, and the spoiler." A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AI A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer THE F PATTERN: UNDERSTANDING HOW USERS SCAN CONTENT Stephen Moyers is an online marketer, designer and avid tech-savvy blogger. He is associated with a Los Angeles web design agency - SPINX Digital, a state-of-the-art creative design agency. He loves to write about web design, development, UX, online marketing and much more. HOW TO FIX THE 5 MOST COMMON MISTAKES WITH FOCUS GROUPS Jay Eskenazi (@jayeskenazi) is a seasoned user researcher and manager of user research teams, and has personally conducted or supervised 500+ usability studies in the U.S. and internationally since 1999.His research career spans 20 years, with the last 12+ years focused on user interface issues. Prior to co-founding Customer Experience Labs, a boutique usability firm, he worked as a user WHAT HAPPENED TO MY RADIO APP?: A TUNEIN VERSION 12 REVIEW A TuneIn version 12 review. I use TuneIn to listen to local radio stations on my Android smartphone when I’m on the go or exercising, scenarios I presume are typical for many other users. All I want is to open the app and choose one of my favorite local radio station—it’s as simple as that, but let me put it into a formalworkflow diagram.
UX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals CONSTRAINTS PROPEL DESIGN THINKING Constraints Propel Design Thinking. The Covid-19 pandemic has put the whole world in a tizzy. People are grappling with the new normal and wishing they could go back to how things were. It is time we looked at our situation as a Design Thinking challenge. We have to adopt a new mindset that looks at various possibilities to ease the challenges DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
THE DIRTIEST WORD IN UX: COMPLEXITY The Dirtiest Word in UX: Complexity. It’s hard to read anything about UX without finding a reference to the constant tension between simplicity and complexity. People have strong preconceived notions about the words, especially when it comes to experience design. You don’t have to be a UX practitioner to understand that simplicity isa good
COGNITIVE STYLES: GET INSIDE THE USER'S HEAD 5 METHODS FOR INNOVATION YOU SHOULD TRY WITH YOUR TEAM 1. Brainstorming: the Walt Disney method. We love brainstorming, and the Walt Disney Method is a simple technique for everyone to take part in. It involves role-playing with three facets of Disney’s personality. According to Robert B. Dilts, “there were actually three different Walts: the dreamer, the realist, and the spoiler." A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AI A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer THE F PATTERN: UNDERSTANDING HOW USERS SCAN CONTENT Stephen Moyers is an online marketer, designer and avid tech-savvy blogger. He is associated with a Los Angeles web design agency - SPINX Digital, a state-of-the-art creative design agency. He loves to write about web design, development, UX, online marketing and much more. HOW TO FIX THE 5 MOST COMMON MISTAKES WITH FOCUS GROUPS Jay Eskenazi (@jayeskenazi) is a seasoned user researcher and manager of user research teams, and has personally conducted or supervised 500+ usability studies in the U.S. and internationally since 1999.His research career spans 20 years, with the last 12+ years focused on user interface issues. Prior to co-founding Customer Experience Labs, a boutique usability firm, he worked as a user WHAT HAPPENED TO MY RADIO APP?: A TUNEIN VERSION 12 REVIEW A TuneIn version 12 review. I use TuneIn to listen to local radio stations on my Android smartphone when I’m on the go or exercising, scenarios I presume are typical for many other users. All I want is to open the app and choose one of my favorite local radio station—it’s as simple as that, but let me put it into a formalworkflow diagram.
COGNITIVE STYLES: GET INSIDE THE USER'S HEAD Cognitive Styles Get inside the user's head. We pour over analytics, conduct ethnographic studies, and interview users in order to understand the demographics, goals, and tasks of the people using our product. We create personas, write scenarios, and list use cases. And so we should; understanding who our users are and what they want toachieve
THE DIRTIEST WORD IN UX: COMPLEXITY The Dirtiest Word in UX: Complexity. It’s hard to read anything about UX without finding a reference to the constant tension between simplicity and complexity. People have strong preconceived notions about the words, especially when it comes to experience design. You don’t have to be a UX practitioner to understand that simplicity isa good
THE POSITIVE IMPACT OF GOOD UX ON NON-PROFITS The Positive Impact of Good UX on Non-Profits. Online donor advocacy contributes to the financial sustainability of non-profit organizations that work hard to provide humanitarian assistance to people across the globe directly affected by disaster. Websites enable all types of donors, however deep or shallow their pockets, to supportworthy
DON'T YOU JUST HATE WHEN... The key to succeeding is hidden in the corollary to this lesson: after each inevitable fall, pick yourself up, figure out why you tripped, and keep moving forward. The e-commerce world is no fairer than the world your mother warned you about. Just like people, companies – even big companies – make mistakes, even serious mistakes. A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AI A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer IMMIGRATION: A WICKED PROBLEM During my first week at Ironhack’s UX/UI Design Bootcamp, we jumped right into our first UX design project — Wicked Problems. The term Wicked Problem was first used in 1973 by design theorists Horst Rittel and Melvin Webber to describe social or cultural problems that are difficult or impossible to solve because of their complex nature. My teammate Dave and I (together we are Devious HOW TO FIX THE 5 MOST COMMON MISTAKES WITH FOCUS GROUPS Jay Eskenazi (@jayeskenazi) is a seasoned user researcher and manager of user research teams, and has personally conducted or supervised 500+ usability studies in the U.S. and internationally since 1999.His research career spans 20 years, with the last 12+ years focused on user interface issues. Prior to co-founding Customer Experience Labs, a boutique usability firm, he worked as a user HOW DECEPTIVE IS YOUR PERSUASIVE DESIGN? Chris Nodder is the author of the insightful new book Evil By Design: Interaction design to lead us into temptation that delves into these persuasive patterns and more. He is a user researcher and interaction design specialist, and is the founder of Chris Nodder Consulting LLC, an agile user experience company that helps companies build productsthat users love.
HAS WIX KILLED WEB DESIGN? Wix ADI was designed to eliminate the challenges of building websites. With the data gathered from the experience of their over 86 million users, Wix has blended AI and design sensibility, resulting in easily designed websites. In an interview with Nir Zohar, we explored WOMEN IN TECHNOLOGY : WHY IT'S A BEAUTIFUL MIX OF POWER A 2016 Peterson Institute study has also confirmed how women and technology is a powerful mix in business revealing that the inclusion of women in leadership roles has a positive impact on company profits. The survey of 21,980 companies across the globe across 92 countries found that companies with at least two women in executive positions inUX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals CONSTRAINTS PROPEL DESIGN THINKING Constraints Propel Design Thinking. The Covid-19 pandemic has put the whole world in a tizzy. People are grappling with the new normal and wishing they could go back to how things were. It is time we looked at our situation as a Design Thinking challenge. We have to adopt a new mindset that looks at various possibilities to ease the challenges DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
THE DIRTIEST WORD IN UX: COMPLEXITY The Dirtiest Word in UX: Complexity. It’s hard to read anything about UX without finding a reference to the constant tension between simplicity and complexity. People have strong preconceived notions about the words, especially when it comes to experience design. You don’t have to be a UX practitioner to understand that simplicity isa good
COGNITIVE STYLES: GET INSIDE THE USER'S HEAD 5 METHODS FOR INNOVATION YOU SHOULD TRY WITH YOUR TEAMINNOVATION METHODS FOR BUSINESSMETHOD INNOVATION PARTNERS 1. Brainstorming: the Walt Disney method. We love brainstorming, and the Walt Disney Method is a simple technique for everyone to take part in. It involves role-playing with three facets of Disney’s personality. According to Robert B. Dilts, “there were actually three different Walts: the dreamer, the realist, and the spoiler." A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AIGARTNER MAGIC QUADRANT AI PLATFORMGARTNER MAGIC QUADRANT AI PLATFORMLIST OF GARTNER MAGIC QUADRANTSLIST OF GARTNER MAGIC QUADRANTS A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer THE F PATTERN: UNDERSTANDING HOW USERS SCAN CONTENT Stephen Moyers is an online marketer, designer and avid tech-savvy blogger. He is associated with a Los Angeles web design agency - SPINX Digital, a state-of-the-art creative design agency. He loves to write about web design, development, UX, online marketing and much more. HOW TO FIX THE 5 MOST COMMON MISTAKES WITH FOCUS GROUPS Jay Eskenazi (@jayeskenazi) is a seasoned user researcher and manager of user research teams, and has personally conducted or supervised 500+ usability studies in the U.S. and internationally since 1999.His research career spans 20 years, with the last 12+ years focused on user interface issues. Prior to co-founding Customer Experience Labs, a boutique usability firm, he worked as a user WHAT HAPPENED TO MY RADIO APP?: A TUNEIN VERSION 12 REVIEWLIST OF TUNEIN RADIO STATIONSTHE TUNEIN RADIOTUNEIN CHANNELS A TuneIn version 12 review. I use TuneIn to listen to local radio stations on my Android smartphone when I’m on the go or exercising, scenarios I presume are typical for many other users. All I want is to open the app and choose one of my favorite local radio station—it’s as simple as that, but let me put it into a formalworkflow diagram.
UX MAGAZINE
UX Magazine is a central, one-stop resource for everything related to user experience. We provide a steady stream of current, informative, and credible information about UX and related fields to enhance the professional and creative lives of UX practitioners and those exploring the field. Our content is driven and created by an impressive roster of experienced professionals CONSTRAINTS PROPEL DESIGN THINKING Constraints Propel Design Thinking. The Covid-19 pandemic has put the whole world in a tizzy. People are grappling with the new normal and wishing they could go back to how things were. It is time we looked at our situation as a Design Thinking challenge. We have to adopt a new mindset that looks at various possibilities to ease the challenges DESIGNING EFFECTIVE UX FOR HUMAN EYES Designing Effective UX for Human Eyes. The success of a design completely depends upon how the users interact with it. The easier it is for people to understand and process their work, the more willing they will be to use the product. Thus, it is important for the designers to have enough knowledge of how a human will engage with theinterface
THE DIRTIEST WORD IN UX: COMPLEXITY The Dirtiest Word in UX: Complexity. It’s hard to read anything about UX without finding a reference to the constant tension between simplicity and complexity. People have strong preconceived notions about the words, especially when it comes to experience design. You don’t have to be a UX practitioner to understand that simplicity isa good
COGNITIVE STYLES: GET INSIDE THE USER'S HEAD 5 METHODS FOR INNOVATION YOU SHOULD TRY WITH YOUR TEAMINNOVATION METHODS FOR BUSINESSMETHOD INNOVATION PARTNERS 1. Brainstorming: the Walt Disney method. We love brainstorming, and the Walt Disney Method is a simple technique for everyone to take part in. It involves role-playing with three facets of Disney’s personality. According to Robert B. Dilts, “there were actually three different Walts: the dreamer, the realist, and the spoiler." A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AIGARTNER MAGIC QUADRANT AI PLATFORMGARTNER MAGIC QUADRANT AI PLATFORMLIST OF GARTNER MAGIC QUADRANTSLIST OF GARTNER MAGIC QUADRANTS A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer THE F PATTERN: UNDERSTANDING HOW USERS SCAN CONTENT Stephen Moyers is an online marketer, designer and avid tech-savvy blogger. He is associated with a Los Angeles web design agency - SPINX Digital, a state-of-the-art creative design agency. He loves to write about web design, development, UX, online marketing and much more. HOW TO FIX THE 5 MOST COMMON MISTAKES WITH FOCUS GROUPS Jay Eskenazi (@jayeskenazi) is a seasoned user researcher and manager of user research teams, and has personally conducted or supervised 500+ usability studies in the U.S. and internationally since 1999.His research career spans 20 years, with the last 12+ years focused on user interface issues. Prior to co-founding Customer Experience Labs, a boutique usability firm, he worked as a user WHAT HAPPENED TO MY RADIO APP?: A TUNEIN VERSION 12 REVIEWLIST OF TUNEIN RADIO STATIONSTHE TUNEIN RADIOTUNEIN CHANNELS A TuneIn version 12 review. I use TuneIn to listen to local radio stations on my Android smartphone when I’m on the go or exercising, scenarios I presume are typical for many other users. All I want is to open the app and choose one of my favorite local radio station—it’s as simple as that, but let me put it into a formalworkflow diagram.
COGNITIVE STYLES: GET INSIDE THE USER'S HEAD Cognitive Styles Get inside the user's head. We pour over analytics, conduct ethnographic studies, and interview users in order to understand the demographics, goals, and tasks of the people using our product. We create personas, write scenarios, and list use cases. And so we should; understanding who our users are and what they want toachieve
THE DIRTIEST WORD IN UX: COMPLEXITY The Dirtiest Word in UX: Complexity. It’s hard to read anything about UX without finding a reference to the constant tension between simplicity and complexity. People have strong preconceived notions about the words, especially when it comes to experience design. You don’t have to be a UX practitioner to understand that simplicity isa good
THE POSITIVE IMPACT OF GOOD UX ON NON-PROFITS The Positive Impact of Good UX on Non-Profits. Online donor advocacy contributes to the financial sustainability of non-profit organizations that work hard to provide humanitarian assistance to people across the globe directly affected by disaster. Websites enable all types of donors, however deep or shallow their pockets, to supportworthy
DON'T YOU JUST HATE WHEN... The key to succeeding is hidden in the corollary to this lesson: after each inevitable fall, pick yourself up, figure out why you tripped, and keep moving forward. The e-commerce world is no fairer than the world your mother warned you about. Just like people, companies – even big companies – make mistakes, even serious mistakes. A SIX-MINUTE BREAKDOWN OF GARTNER’S TOP CONVERSATIONAL AI A Six-Minute Breakdown of Gartner’s Top Conversational AI Platforms. With so much noise and hyperbole surrounding today’s race for AI and hyper-automation, choosing a conversational AI platform is a daunting task. You might be a problem solver at an enterprise aiming to accelerate adoption of AI and conversational technology, a designer IMMIGRATION: A WICKED PROBLEM During my first week at Ironhack’s UX/UI Design Bootcamp, we jumped right into our first UX design project — Wicked Problems. The term Wicked Problem was first used in 1973 by design theorists Horst Rittel and Melvin Webber to describe social or cultural problems that are difficult or impossible to solve because of their complex nature. My teammate Dave and I (together we are Devious HOW TO FIX THE 5 MOST COMMON MISTAKES WITH FOCUS GROUPS Jay Eskenazi (@jayeskenazi) is a seasoned user researcher and manager of user research teams, and has personally conducted or supervised 500+ usability studies in the U.S. and internationally since 1999.His research career spans 20 years, with the last 12+ years focused on user interface issues. Prior to co-founding Customer Experience Labs, a boutique usability firm, he worked as a user HOW DECEPTIVE IS YOUR PERSUASIVE DESIGN? Chris Nodder is the author of the insightful new book Evil By Design: Interaction design to lead us into temptation that delves into these persuasive patterns and more. He is a user researcher and interaction design specialist, and is the founder of Chris Nodder Consulting LLC, an agile user experience company that helps companies build productsthat users love.
HAS WIX KILLED WEB DESIGN? Wix ADI was designed to eliminate the challenges of building websites. With the data gathered from the experience of their over 86 million users, Wix has blended AI and design sensibility, resulting in easily designed websites. In an interview with Nir Zohar, we explored WOMEN IN TECHNOLOGY : WHY IT'S A BEAUTIFUL MIX OF POWER A 2016 Peterson Institute study has also confirmed how women and technology is a powerful mix in business revealing that the inclusion of women in leadership roles has a positive impact on company profits. The survey of 21,980 companies across the globe across 92 countries found that companies with at least two women in executive positions inJump to navigation
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Living in Information, Responsible Design for Digital Places Chapter 6 of the book by Jorge Arango Chapter 3 from the book by Kevin M. Hoffman Meeting Design for Managers, Makers, and Everyone Computer as Partner: A Synergistic Approach to Interaction Design An article by Rob Keefer & Lisa J Douglas Creating a Chatbot: A UX Designer’s Firsthand Experience An article by Scott Milburn Designing Data Environments An article by Nour Diab YunesRECENT ARTICLES
Article No. 1698 | August 14, 2018 LIVING IN INFORMATION, RESPONSIBLE DESIGN FOR DIGITAL PLACES: A BOOKEXCERPT
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THE FUTURE OF INFORMATION DASHBOARDSby Shilpi Choudhury
Five things that will change the way we experience data using information dashboards. THE EXPERIENCE TELLS THE STORY by Ted Booth An original don of advertising, David Ogilvy's 11 principles for creating great campaigns still ring true today. A LOOK AT FLAT DESIGN AND WHY IT'S SIGNIFICANT by Luke Clum By eschewing the design limitations of skeuomorphism and embracing the limitations of digital experiences, flat design has the potential to create great UX. THE PSYCHOLOGY BEHIND INFORMATION DASHBOARDSby Shilpi Choudhury
Information dashboards give users the control over our environments that we crave on a psychological level. BRINGING RELEVANT CONTENT INTO YOUR DESIGNS by Juan Sanchez How to improve your end user experience by bringing real data and relevant content into your static designs and prototypes.* EXPLORE
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