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71 WAYS TO PROMOTE AND MARKET YOUR BOOK Promote and Market Your Book Like a Master. 1. Identify your audience. This is a vital step in the promotion and marketing of your book, and–if done right–will make the rest of the process infinitely easier. Find out who your book appeals to, get to know those people well, and be where they are, both online and off. YOUR AUTHOR BUSINESS PLAN: A FRAMEWORK FOR THE CREATIVE 2. Monthly Revenue. Record your monthly income from all sources related to your writing business (royalties, freelance work, affiliate income, speaking, etc.). At first, this may seem like an exercise in futility, but with a solid business plan in place, you’ll soon startto
YOUR WRITER PLATFORM Your Writer Platform | Build your platform. Engage your HOW TO GET REVIEWS FOR YOUR BOOK (WITHOUT BEGGING, BRIBING So you wrote a book. And it's truly a thing of beauty. Prose polished to perfection, you've lovingly crafted your masterpiece in the stolen moments around an impossible schedule. You've commissioned the most beguiling of covers, invested in an ace editor and painstakingly tweaked the interior formatting to ensure the delicate sensibilities of your reader will not be unexpectedly jarred by FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been 5 STEPS TO BLOGGING MASTERY FOR FICTION WRITERS To blog or not to blog: that is the question--at least if you're a fiction writer in today's market. With some conflicting advice floating around the web, guest author Jason Kong shares his advice on how fiction writers can maximize their blogging efforts. Storytellers who blog have it tougher than most. There's just not a lot of help out there. I don't mean good advice doesn't exist. If you 11 AUTHOR WEBSITE MUST HAVE ELEMENTS 5 COMPLETELY AVOIDABLE AUTHOR WEBSITE MISTAKES THAT COST “That’s it? This bio is from four years ago, and there’s no mention at all of the book I just finished.”. In a matter of seconds, you went from hopeful to disappointed. That author had the opportunity to turn you from a reader into a fan and they missed it. YOUR WRITER PLATFORM Knowing where to start is often the toughest part. Gone are the days of the lonely, introverted writer. In today’s world, we are expected to not only create great work, but to aid in its. discoverability as well. Honing our writing skills is only part of the journey; we must also. sharpen our marketing and business skills and embrace a more. BOOK MARKETING 101: THE CRUCIAL BASICS OF PROMOTING YOURHOW TO MARKET YOUR BOOKMARKETING 101 FOR DUMMIESMARKETING 101 PDFMARKETING MY BOOKBEST MARKETING BOOKS Book Marketing 101: The Crucial Basics of Promoting Your Book. February 13, 2020 by Kimberley Grabas. Karen Ferreira’s creative agency specializes in providing high quality, affordable illustration services for authors. As a keynote speaker at her annual conference, Children’s Book Mastery, Karen interviewed me about the crucialbasics of
71 WAYS TO PROMOTE AND MARKET YOUR BOOK Promote and Market Your Book Like a Master. 1. Identify your audience. This is a vital step in the promotion and marketing of your book, and–if done right–will make the rest of the process infinitely easier. Find out who your book appeals to, get to know those people well, and be where they are, both online and off. YOUR AUTHOR BUSINESS PLAN: A FRAMEWORK FOR THE CREATIVE 2. Monthly Revenue. Record your monthly income from all sources related to your writing business (royalties, freelance work, affiliate income, speaking, etc.). At first, this may seem like an exercise in futility, but with a solid business plan in place, you’ll soon startto
YOUR WRITER PLATFORM Your Writer Platform | Build your platform. Engage your HOW TO GET REVIEWS FOR YOUR BOOK (WITHOUT BEGGING, BRIBING So you wrote a book. And it's truly a thing of beauty. Prose polished to perfection, you've lovingly crafted your masterpiece in the stolen moments around an impossible schedule. You've commissioned the most beguiling of covers, invested in an ace editor and painstakingly tweaked the interior formatting to ensure the delicate sensibilities of your reader will not be unexpectedly jarred by FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been 5 STEPS TO BLOGGING MASTERY FOR FICTION WRITERS To blog or not to blog: that is the question--at least if you're a fiction writer in today's market. With some conflicting advice floating around the web, guest author Jason Kong shares his advice on how fiction writers can maximize their blogging efforts. Storytellers who blog have it tougher than most. There's just not a lot of help out there. I don't mean good advice doesn't exist. If you 11 AUTHOR WEBSITE MUST HAVE ELEMENTS 5 COMPLETELY AVOIDABLE AUTHOR WEBSITE MISTAKES THAT COST “That’s it? This bio is from four years ago, and there’s no mention at all of the book I just finished.”. In a matter of seconds, you went from hopeful to disappointed. That author had the opportunity to turn you from a reader into a fan and they missed it. ABOUT | YOUR WRITER PLATFORM ABOUT Visibility, Authority, Influence Want to learn how to build your platform, engage your fans, and sell more books? You’ve come to the right place. I help writers at all stages of their journey make progress toward their author business goals. Create something that matters and surround yourself with people who are interested. Literary success without a platform is quickly becoming a DISCOVER AND BUILD YOUR AUTHOR BRAND Empowerment, confidence and a network of loyal fans. 1. Discover Your Brand Personality. The first step in building your author brand is to take the time to develop and define your central philosophy. Discover who you are and what you want to do; articulate your unique areas of advantage or value and why you are different. FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been PERSONAL BRANDING FOR AUTHORS: WHAT IT IS AND WHY IT'S Personal Branding for Authors: A Simple Definition. Personal branding can be a vague term It isn’t just a website, a font choice or a clever tagline. It’s a blend of your skills, talents, values, interests, and beliefs reflected through your writing, online presence, and offline interactions. For authors, it’s often a mix of professional and personal branding which includes what you WHY EVERY AUTHOR NEEDS A BOOK SALES FUNNEL AND HOW TO GET The goal of a book sales funnel is to help you generate new leads – aka future book buyers – and sell copies of existing books. With a book funnel, you’re using a single book as a way to acquire new customers and get people into your world. Ultimately, you are offering something of value to your readers in exchange for their emailaddress.
THE WRITER'S GUIDE TO BUILDING AN EMAIL LIST Building an email list is arguably the most important element to building a following and getting your message heard. It is the most direct and cost effective way to communicate and engage with your fans and subscribers on a personal level. The bigger your list, the bigger your online marketing asset–and the more interested publishers are. 8 MARKETING STRATEGIES FOR SELF-PUBLISHING AUTHORS THAT In this post, guest author Helene Cue covers eight of the most effective marketing strategies for self-publishing authors to help you finally get some results and grow your writing career. If you want to become a successful self-published author, you need to have both a talent for writing as well as some practical marketing skills. You must know (or must learn) how to present your books to HOW TO TARGET AN AUDIENCE (AND AVOID BOOK LAUNCH FLOP Trying to appeal to the masses instead of understanding the needs, wants and desires of a select few–the ‘right’ few–is the recipe for a book launch flop. Finding and narrowing your niche will help you to reach–and appeal to–more of the people that will ultimately buy your book. The key is to identify and research whatyour true
POWERFUL PICTURES PERFORM: HOW TO CREATE IMAGES THAT GRAB Images and graphics are an incredibly important tool for capturing your audience's interest. Like multi-pixel eye-candy for your readers. In fact, images rank right up there with your post's headline for creating impact, grabbing attention and enticing your reader into giving your article a chance when the competition is fierce. Add to that the growth of social media platforms like Facebook HOW TO CREATE A CUSTOM FACEBOOK COVER IMAGE THAT GETS Can't afford a designer, but have Facebook cover image envy? Do you want to have an amazing cover photo that attracts new readers as well as keeps your current fans coming back for more? Well you're in luck! As of July 1st, 2013, Facebook has relaxed their guidelines somewhat, allowing you to add more than just the '20% text maximum' to your image, as well as any other info you think may YOUR WRITER PLATFORM Knowing where to start is often the toughest part. Gone are the days of the lonely, introverted writer. In today’s world, we are expected to not only create great work, but to aid in its. discoverability as well. Honing our writing skills is only part of the journey; we must also. sharpen our marketing and business skills and embrace a more. BOOK MARKETING 101: THE CRUCIAL BASICS OF PROMOTING YOURHOW TO MARKET YOUR BOOKMARKETING 101 FOR DUMMIESMARKETING 101 PDFMARKETING MY BOOKBEST MARKETING BOOKS Book Marketing 101: The Crucial Basics of Promoting Your Book. February 13, 2020 by Kimberley Grabas. Karen Ferreira’s creative agency specializes in providing high quality, affordable illustration services for authors. As a keynote speaker at her annual conference, Children’s Book Mastery, Karen interviewed me about the crucialbasics of
71 WAYS TO PROMOTE AND MARKET YOUR BOOK Promote and Market Your Book Like a Master. 1. Identify your audience. This is a vital step in the promotion and marketing of your book, and–if done right–will make the rest of the process infinitely easier. Find out who your book appeals to, get to know those people well, and be where they are, both online and off. YOUR AUTHOR BUSINESS PLAN: A FRAMEWORK FOR THE CREATIVE 2. Monthly Revenue. Record your monthly income from all sources related to your writing business (royalties, freelance work, affiliate income, speaking, etc.). At first, this may seem like an exercise in futility, but with a solid business plan in place, you’ll soon startto
YOUR WRITER PLATFORM Your Writer Platform | Build your platform. Engage your HOW TO GET REVIEWS FOR YOUR BOOK (WITHOUT BEGGING, BRIBING So you wrote a book. And it's truly a thing of beauty. Prose polished to perfection, you've lovingly crafted your masterpiece in the stolen moments around an impossible schedule. You've commissioned the most beguiling of covers, invested in an ace editor and painstakingly tweaked the interior formatting to ensure the delicate sensibilities of your reader will not be unexpectedly jarred by FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been 5 STEPS TO BLOGGING MASTERY FOR FICTION WRITERS To blog or not to blog: that is the question--at least if you're a fiction writer in today's market. With some conflicting advice floating around the web, guest author Jason Kong shares his advice on how fiction writers can maximize their blogging efforts. Storytellers who blog have it tougher than most. There's just not a lot of help out there. I don't mean good advice doesn't exist. If you 11 AUTHOR WEBSITE MUST HAVE ELEMENTS 5 COMPLETELY AVOIDABLE AUTHOR WEBSITE MISTAKES THAT COST “That’s it? This bio is from four years ago, and there’s no mention at all of the book I just finished.”. In a matter of seconds, you went from hopeful to disappointed. That author had the opportunity to turn you from a reader into a fan and they missed it. YOUR WRITER PLATFORM Knowing where to start is often the toughest part. Gone are the days of the lonely, introverted writer. In today’s world, we are expected to not only create great work, but to aid in its. discoverability as well. Honing our writing skills is only part of the journey; we must also. sharpen our marketing and business skills and embrace a more. BOOK MARKETING 101: THE CRUCIAL BASICS OF PROMOTING YOURHOW TO MARKET YOUR BOOKMARKETING 101 FOR DUMMIESMARKETING 101 PDFMARKETING MY BOOKBEST MARKETING BOOKS Book Marketing 101: The Crucial Basics of Promoting Your Book. February 13, 2020 by Kimberley Grabas. Karen Ferreira’s creative agency specializes in providing high quality, affordable illustration services for authors. As a keynote speaker at her annual conference, Children’s Book Mastery, Karen interviewed me about the crucialbasics of
71 WAYS TO PROMOTE AND MARKET YOUR BOOK Promote and Market Your Book Like a Master. 1. Identify your audience. This is a vital step in the promotion and marketing of your book, and–if done right–will make the rest of the process infinitely easier. Find out who your book appeals to, get to know those people well, and be where they are, both online and off. YOUR AUTHOR BUSINESS PLAN: A FRAMEWORK FOR THE CREATIVE 2. Monthly Revenue. Record your monthly income from all sources related to your writing business (royalties, freelance work, affiliate income, speaking, etc.). At first, this may seem like an exercise in futility, but with a solid business plan in place, you’ll soon startto
YOUR WRITER PLATFORM Your Writer Platform | Build your platform. Engage your HOW TO GET REVIEWS FOR YOUR BOOK (WITHOUT BEGGING, BRIBING So you wrote a book. And it's truly a thing of beauty. Prose polished to perfection, you've lovingly crafted your masterpiece in the stolen moments around an impossible schedule. You've commissioned the most beguiling of covers, invested in an ace editor and painstakingly tweaked the interior formatting to ensure the delicate sensibilities of your reader will not be unexpectedly jarred by FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been 5 STEPS TO BLOGGING MASTERY FOR FICTION WRITERS To blog or not to blog: that is the question--at least if you're a fiction writer in today's market. With some conflicting advice floating around the web, guest author Jason Kong shares his advice on how fiction writers can maximize their blogging efforts. Storytellers who blog have it tougher than most. There's just not a lot of help out there. I don't mean good advice doesn't exist. If you 11 AUTHOR WEBSITE MUST HAVE ELEMENTS 5 COMPLETELY AVOIDABLE AUTHOR WEBSITE MISTAKES THAT COST “That’s it? This bio is from four years ago, and there’s no mention at all of the book I just finished.”. In a matter of seconds, you went from hopeful to disappointed. That author had the opportunity to turn you from a reader into a fan and they missed it. ABOUT | YOUR WRITER PLATFORM ABOUT Visibility, Authority, Influence Want to learn how to build your platform, engage your fans, and sell more books? You’ve come to the right place. I help writers at all stages of their journey make progress toward their author business goals. Create something that matters and surround yourself with people who are interested. Literary success without a platform is quickly becoming a DISCOVER AND BUILD YOUR AUTHOR BRAND Empowerment, confidence and a network of loyal fans. 1. Discover Your Brand Personality. The first step in building your author brand is to take the time to develop and define your central philosophy. Discover who you are and what you want to do; articulate your unique areas of advantage or value and why you are different. FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been PERSONAL BRANDING FOR AUTHORS: WHAT IT IS AND WHY IT'S Personal Branding for Authors: A Simple Definition. Personal branding can be a vague term It isn’t just a website, a font choice or a clever tagline. It’s a blend of your skills, talents, values, interests, and beliefs reflected through your writing, online presence, and offline interactions. For authors, it’s often a mix of professional and personal branding which includes what you WHY EVERY AUTHOR NEEDS A BOOK SALES FUNNEL AND HOW TO GET The goal of a book sales funnel is to help you generate new leads – aka future book buyers – and sell copies of existing books. With a book funnel, you’re using a single book as a way to acquire new customers and get people into your world. Ultimately, you are offering something of value to your readers in exchange for their emailaddress.
THE WRITER'S GUIDE TO BUILDING AN EMAIL LIST Building an email list is arguably the most important element to building a following and getting your message heard. It is the most direct and cost effective way to communicate and engage with your fans and subscribers on a personal level. The bigger your list, the bigger your online marketing asset–and the more interested publishers are. 8 MARKETING STRATEGIES FOR SELF-PUBLISHING AUTHORS THAT In this post, guest author Helene Cue covers eight of the most effective marketing strategies for self-publishing authors to help you finally get some results and grow your writing career. If you want to become a successful self-published author, you need to have both a talent for writing as well as some practical marketing skills. You must know (or must learn) how to present your books to HOW TO TARGET AN AUDIENCE (AND AVOID BOOK LAUNCH FLOP Trying to appeal to the masses instead of understanding the needs, wants and desires of a select few–the ‘right’ few–is the recipe for a book launch flop. Finding and narrowing your niche will help you to reach–and appeal to–more of the people that will ultimately buy your book. The key is to identify and research whatyour true
POWERFUL PICTURES PERFORM: HOW TO CREATE IMAGES THAT GRAB Images and graphics are an incredibly important tool for capturing your audience's interest. Like multi-pixel eye-candy for your readers. In fact, images rank right up there with your post's headline for creating impact, grabbing attention and enticing your reader into giving your article a chance when the competition is fierce. Add to that the growth of social media platforms like Facebook HOW TO CREATE A CUSTOM FACEBOOK COVER IMAGE THAT GETS Can't afford a designer, but have Facebook cover image envy? Do you want to have an amazing cover photo that attracts new readers as well as keeps your current fans coming back for more? Well you're in luck! As of July 1st, 2013, Facebook has relaxed their guidelines somewhat, allowing you to add more than just the '20% text maximum' to your image, as well as any other info you think may YOUR WRITER PLATFORM Knowing where to start is often the toughest part. Gone are the days of the lonely, introverted writer. In today’s world, we are expected to not only create great work, but to aid in its. discoverability as well. Honing our writing skills is only part of the journey; we must also. sharpen our marketing and business skills and embrace a more. BOOK MARKETING 101: THE CRUCIAL BASICS OF PROMOTING YOURHOW TO MARKET YOUR BOOKMARKETING 101 FOR DUMMIESMARKETING 101 PDFMARKETING MY BOOKBEST MARKETING BOOKS Book Marketing 101: The Crucial Basics of Promoting Your Book. February 13, 2020 by Kimberley Grabas. Karen Ferreira’s creative agency specializes in providing high quality, affordable illustration services for authors. As a keynote speaker at her annual conference, Children’s Book Mastery, Karen interviewed me about the crucialbasics of
71 WAYS TO PROMOTE AND MARKET YOUR BOOK Promote and Market Your Book Like a Master. 1. Identify your audience. This is a vital step in the promotion and marketing of your book, and–if done right–will make the rest of the process infinitely easier. Find out who your book appeals to, get to know those people well, and be where they are, both online and off. YOUR AUTHOR BUSINESS PLAN: A FRAMEWORK FOR THE CREATIVE 2. Monthly Revenue. Record your monthly income from all sources related to your writing business (royalties, freelance work, affiliate income, speaking, etc.). At first, this may seem like an exercise in futility, but with a solid business plan in place, you’ll soon startto
YOUR WRITER PLATFORM Your Writer Platform | Build your platform. Engage your HOW TO GET REVIEWS FOR YOUR BOOK (WITHOUT BEGGING, BRIBING So you wrote a book. And it's truly a thing of beauty. Prose polished to perfection, you've lovingly crafted your masterpiece in the stolen moments around an impossible schedule. You've commissioned the most beguiling of covers, invested in an ace editor and painstakingly tweaked the interior formatting to ensure the delicate sensibilities of your reader will not be unexpectedly jarred by FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been 5 STEPS TO BLOGGING MASTERY FOR FICTION WRITERS To blog or not to blog: that is the question--at least if you're a fiction writer in today's market. With some conflicting advice floating around the web, guest author Jason Kong shares his advice on how fiction writers can maximize their blogging efforts. Storytellers who blog have it tougher than most. There's just not a lot of help out there. I don't mean good advice doesn't exist. If you 11 AUTHOR WEBSITE MUST HAVE ELEMENTS 5 COMPLETELY AVOIDABLE AUTHOR WEBSITE MISTAKES THAT COST “That’s it? This bio is from four years ago, and there’s no mention at all of the book I just finished.”. In a matter of seconds, you went from hopeful to disappointed. That author had the opportunity to turn you from a reader into a fan and they missed it. YOUR WRITER PLATFORM Knowing where to start is often the toughest part. Gone are the days of the lonely, introverted writer. In today’s world, we are expected to not only create great work, but to aid in its. discoverability as well. Honing our writing skills is only part of the journey; we must also. sharpen our marketing and business skills and embrace a more. BOOK MARKETING 101: THE CRUCIAL BASICS OF PROMOTING YOURHOW TO MARKET YOUR BOOKMARKETING 101 FOR DUMMIESMARKETING 101 PDFMARKETING MY BOOKBEST MARKETING BOOKS Book Marketing 101: The Crucial Basics of Promoting Your Book. February 13, 2020 by Kimberley Grabas. Karen Ferreira’s creative agency specializes in providing high quality, affordable illustration services for authors. As a keynote speaker at her annual conference, Children’s Book Mastery, Karen interviewed me about the crucialbasics of
71 WAYS TO PROMOTE AND MARKET YOUR BOOK Promote and Market Your Book Like a Master. 1. Identify your audience. This is a vital step in the promotion and marketing of your book, and–if done right–will make the rest of the process infinitely easier. Find out who your book appeals to, get to know those people well, and be where they are, both online and off. YOUR AUTHOR BUSINESS PLAN: A FRAMEWORK FOR THE CREATIVE 2. Monthly Revenue. Record your monthly income from all sources related to your writing business (royalties, freelance work, affiliate income, speaking, etc.). At first, this may seem like an exercise in futility, but with a solid business plan in place, you’ll soon startto
YOUR WRITER PLATFORM Your Writer Platform | Build your platform. Engage your HOW TO GET REVIEWS FOR YOUR BOOK (WITHOUT BEGGING, BRIBING So you wrote a book. And it's truly a thing of beauty. Prose polished to perfection, you've lovingly crafted your masterpiece in the stolen moments around an impossible schedule. You've commissioned the most beguiling of covers, invested in an ace editor and painstakingly tweaked the interior formatting to ensure the delicate sensibilities of your reader will not be unexpectedly jarred by FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been 5 STEPS TO BLOGGING MASTERY FOR FICTION WRITERS To blog or not to blog: that is the question--at least if you're a fiction writer in today's market. With some conflicting advice floating around the web, guest author Jason Kong shares his advice on how fiction writers can maximize their blogging efforts. Storytellers who blog have it tougher than most. There's just not a lot of help out there. I don't mean good advice doesn't exist. If you 11 AUTHOR WEBSITE MUST HAVE ELEMENTS 5 COMPLETELY AVOIDABLE AUTHOR WEBSITE MISTAKES THAT COST “That’s it? This bio is from four years ago, and there’s no mention at all of the book I just finished.”. In a matter of seconds, you went from hopeful to disappointed. That author had the opportunity to turn you from a reader into a fan and they missed it. ABOUT | YOUR WRITER PLATFORM ABOUT Visibility, Authority, Influence Want to learn how to build your platform, engage your fans, and sell more books? You’ve come to the right place. I help writers at all stages of their journey make progress toward their author business goals. Create something that matters and surround yourself with people who are interested. Literary success without a platform is quickly becoming a DISCOVER AND BUILD YOUR AUTHOR BRAND Empowerment, confidence and a network of loyal fans. 1. Discover Your Brand Personality. The first step in building your author brand is to take the time to develop and define your central philosophy. Discover who you are and what you want to do; articulate your unique areas of advantage or value and why you are different. FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been PERSONAL BRANDING FOR AUTHORS: WHAT IT IS AND WHY IT'S Personal Branding for Authors: A Simple Definition. Personal branding can be a vague term It isn’t just a website, a font choice or a clever tagline. It’s a blend of your skills, talents, values, interests, and beliefs reflected through your writing, online presence, and offline interactions. For authors, it’s often a mix of professional and personal branding which includes what you WHY EVERY AUTHOR NEEDS A BOOK SALES FUNNEL AND HOW TO GET The goal of a book sales funnel is to help you generate new leads – aka future book buyers – and sell copies of existing books. With a book funnel, you’re using a single book as a way to acquire new customers and get people into your world. Ultimately, you are offering something of value to your readers in exchange for their emailaddress.
THE WRITER'S GUIDE TO BUILDING AN EMAIL LIST Building an email list is arguably the most important element to building a following and getting your message heard. It is the most direct and cost effective way to communicate and engage with your fans and subscribers on a personal level. The bigger your list, the bigger your online marketing asset–and the more interested publishers are. 8 MARKETING STRATEGIES FOR SELF-PUBLISHING AUTHORS THAT In this post, guest author Helene Cue covers eight of the most effective marketing strategies for self-publishing authors to help you finally get some results and grow your writing career. If you want to become a successful self-published author, you need to have both a talent for writing as well as some practical marketing skills. You must know (or must learn) how to present your books to HOW TO TARGET AN AUDIENCE (AND AVOID BOOK LAUNCH FLOP Trying to appeal to the masses instead of understanding the needs, wants and desires of a select few–the ‘right’ few–is the recipe for a book launch flop. Finding and narrowing your niche will help you to reach–and appeal to–more of the people that will ultimately buy your book. The key is to identify and research whatyour true
POWERFUL PICTURES PERFORM: HOW TO CREATE IMAGES THAT GRAB Images and graphics are an incredibly important tool for capturing your audience's interest. Like multi-pixel eye-candy for your readers. In fact, images rank right up there with your post's headline for creating impact, grabbing attention and enticing your reader into giving your article a chance when the competition is fierce. Add to that the growth of social media platforms like Facebook HOW TO CREATE A CUSTOM FACEBOOK COVER IMAGE THAT GETS Can't afford a designer, but have Facebook cover image envy? Do you want to have an amazing cover photo that attracts new readers as well as keeps your current fans coming back for more? Well you're in luck! As of July 1st, 2013, Facebook has relaxed their guidelines somewhat, allowing you to add more than just the '20% text maximum' to your image, as well as any other info you think may YOUR WRITER PLATFORM Knowing where to start is often the toughest part. Gone are the days of the lonely, introverted writer. In today’s world, we are expected to not only create great work, but to aid in its. discoverability as well. Honing our writing skills is only part of the journey; we must also. sharpen our marketing and business skills and embrace a more. BOOK MARKETING 101: THE CRUCIAL BASICS OF PROMOTING YOURHOW TO MARKET YOUR BOOKMARKETING 101 FOR DUMMIESMARKETING 101 PDFMARKETING MY BOOKBEST MARKETING BOOKS Book Marketing 101: The Crucial Basics of Promoting Your Book. February 13, 2020 by Kimberley Grabas. Karen Ferreira’s creative agency specializes in providing high quality, affordable illustration services for authors. As a keynote speaker at her annual conference, Children’s Book Mastery, Karen interviewed me about the crucialbasics of
71 WAYS TO PROMOTE AND MARKET YOUR BOOK Promote and Market Your Book Like a Master. 1. Identify your audience. This is a vital step in the promotion and marketing of your book, and–if done right–will make the rest of the process infinitely easier. Find out who your book appeals to, get to know those people well, and be where they are, both online and off. YOUR AUTHOR BUSINESS PLAN: A FRAMEWORK FOR THE CREATIVE 2. Monthly Revenue. Record your monthly income from all sources related to your writing business (royalties, freelance work, affiliate income, speaking, etc.). At first, this may seem like an exercise in futility, but with a solid business plan in place, you’ll soon startto
YOUR WRITER PLATFORM Your Writer Platform | Build your platform. Engage your HOW TO GET REVIEWS FOR YOUR BOOK (WITHOUT BEGGING, BRIBING So you wrote a book. And it's truly a thing of beauty. Prose polished to perfection, you've lovingly crafted your masterpiece in the stolen moments around an impossible schedule. You've commissioned the most beguiling of covers, invested in an ace editor and painstakingly tweaked the interior formatting to ensure the delicate sensibilities of your reader will not be unexpectedly jarred by FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been 5 STEPS TO BLOGGING MASTERY FOR FICTION WRITERS To blog or not to blog: that is the question--at least if you're a fiction writer in today's market. With some conflicting advice floating around the web, guest author Jason Kong shares his advice on how fiction writers can maximize their blogging efforts. Storytellers who blog have it tougher than most. There's just not a lot of help out there. I don't mean good advice doesn't exist. If you 11 AUTHOR WEBSITE MUST HAVE ELEMENTS 5 COMPLETELY AVOIDABLE AUTHOR WEBSITE MISTAKES THAT COST “That’s it? This bio is from four years ago, and there’s no mention at all of the book I just finished.”. In a matter of seconds, you went from hopeful to disappointed. That author had the opportunity to turn you from a reader into a fan and they missed it. YOUR WRITER PLATFORM Knowing where to start is often the toughest part. Gone are the days of the lonely, introverted writer. In today’s world, we are expected to not only create great work, but to aid in its. discoverability as well. Honing our writing skills is only part of the journey; we must also. sharpen our marketing and business skills and embrace a more. BOOK MARKETING 101: THE CRUCIAL BASICS OF PROMOTING YOURHOW TO MARKET YOUR BOOKMARKETING 101 FOR DUMMIESMARKETING 101 PDFMARKETING MY BOOKBEST MARKETING BOOKS Book Marketing 101: The Crucial Basics of Promoting Your Book. February 13, 2020 by Kimberley Grabas. Karen Ferreira’s creative agency specializes in providing high quality, affordable illustration services for authors. As a keynote speaker at her annual conference, Children’s Book Mastery, Karen interviewed me about the crucialbasics of
71 WAYS TO PROMOTE AND MARKET YOUR BOOK Promote and Market Your Book Like a Master. 1. Identify your audience. This is a vital step in the promotion and marketing of your book, and–if done right–will make the rest of the process infinitely easier. Find out who your book appeals to, get to know those people well, and be where they are, both online and off. YOUR AUTHOR BUSINESS PLAN: A FRAMEWORK FOR THE CREATIVE 2. Monthly Revenue. Record your monthly income from all sources related to your writing business (royalties, freelance work, affiliate income, speaking, etc.). At first, this may seem like an exercise in futility, but with a solid business plan in place, you’ll soon startto
YOUR WRITER PLATFORM Your Writer Platform | Build your platform. Engage your HOW TO GET REVIEWS FOR YOUR BOOK (WITHOUT BEGGING, BRIBING So you wrote a book. And it's truly a thing of beauty. Prose polished to perfection, you've lovingly crafted your masterpiece in the stolen moments around an impossible schedule. You've commissioned the most beguiling of covers, invested in an ace editor and painstakingly tweaked the interior formatting to ensure the delicate sensibilities of your reader will not be unexpectedly jarred by FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been 5 STEPS TO BLOGGING MASTERY FOR FICTION WRITERS To blog or not to blog: that is the question--at least if you're a fiction writer in today's market. With some conflicting advice floating around the web, guest author Jason Kong shares his advice on how fiction writers can maximize their blogging efforts. Storytellers who blog have it tougher than most. There's just not a lot of help out there. I don't mean good advice doesn't exist. If you 11 AUTHOR WEBSITE MUST HAVE ELEMENTS 5 COMPLETELY AVOIDABLE AUTHOR WEBSITE MISTAKES THAT COST “That’s it? This bio is from four years ago, and there’s no mention at all of the book I just finished.”. In a matter of seconds, you went from hopeful to disappointed. That author had the opportunity to turn you from a reader into a fan and they missed it. ABOUT | YOUR WRITER PLATFORM ABOUT Visibility, Authority, Influence Want to learn how to build your platform, engage your fans, and sell more books? You’ve come to the right place. I help writers at all stages of their journey make progress toward their author business goals. Create something that matters and surround yourself with people who are interested. Literary success without a platform is quickly becoming a DISCOVER AND BUILD YOUR AUTHOR BRAND Empowerment, confidence and a network of loyal fans. 1. Discover Your Brand Personality. The first step in building your author brand is to take the time to develop and define your central philosophy. Discover who you are and what you want to do; articulate your unique areas of advantage or value and why you are different. FINDING YOUR IDEAL AUDIENCE: A STEP-BY-STEP GUIDE Readers of this site already know the biggest secret in publishing: writing your book is only the start. It’s an amazing start—you’ve done something most people only dream about!—and it’s essential to creating a career as a writer, but it really is only the beginning. Once you’ve written the book, you need to find readers for it. And as tough as the writing process may have been PERSONAL BRANDING FOR AUTHORS: WHAT IT IS AND WHY IT'S Personal Branding for Authors: A Simple Definition. Personal branding can be a vague term It isn’t just a website, a font choice or a clever tagline. It’s a blend of your skills, talents, values, interests, and beliefs reflected through your writing, online presence, and offline interactions. For authors, it’s often a mix of professional and personal branding which includes what you WHY EVERY AUTHOR NEEDS A BOOK SALES FUNNEL AND HOW TO GET The goal of a book sales funnel is to help you generate new leads – aka future book buyers – and sell copies of existing books. With a book funnel, you’re using a single book as a way to acquire new customers and get people into your world. Ultimately, you are offering something of value to your readers in exchange for their emailaddress.
THE WRITER'S GUIDE TO BUILDING AN EMAIL LIST Building an email list is arguably the most important element to building a following and getting your message heard. It is the most direct and cost effective way to communicate and engage with your fans and subscribers on a personal level. The bigger your list, the bigger your online marketing asset–and the more interested publishers are. 8 MARKETING STRATEGIES FOR SELF-PUBLISHING AUTHORS THAT In this post, guest author Helene Cue covers eight of the most effective marketing strategies for self-publishing authors to help you finally get some results and grow your writing career. If you want to become a successful self-published author, you need to have both a talent for writing as well as some practical marketing skills. You must know (or must learn) how to present your books to HOW TO TARGET AN AUDIENCE (AND AVOID BOOK LAUNCH FLOP Trying to appeal to the masses instead of understanding the needs, wants and desires of a select few–the ‘right’ few–is the recipe for a book launch flop. Finding and narrowing your niche will help you to reach–and appeal to–more of the people that will ultimately buy your book. The key is to identify and research whatyour true
POWERFUL PICTURES PERFORM: HOW TO CREATE IMAGES THAT GRAB Images and graphics are an incredibly important tool for capturing your audience's interest. Like multi-pixel eye-candy for your readers. In fact, images rank right up there with your post's headline for creating impact, grabbing attention and enticing your reader into giving your article a chance when the competition is fierce. Add to that the growth of social media platforms like Facebook HOW TO CREATE A CUSTOM FACEBOOK COVER IMAGE THAT GETS Can't afford a designer, but have Facebook cover image envy? Do you want to have an amazing cover photo that attracts new readers as well as keeps your current fans coming back for more? Well you're in luck! As of July 1st, 2013, Facebook has relaxed their guidelines somewhat, allowing you to add more than just the '20% text maximum' to your image, as well as any other info you think may YOUR WRITER PLATFORM Build your platform. Engage your fans. Sell more books.* About
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